On the evening of November 17, less than five minutes after the start of the broadcast, Mao Mengda's douyin live broadcast room had gathered more than 800 viewers. The barrage quickly brushed over "Teacher Mao, see you sent braised pork, which restaurant braised pork is delicious?" "Professional actors have come to do the live broadcast"... From December 17 to 20, the four Spring Festival performances of the one-legged play "Laughter of Shikumen", which has been postponed due to the epidemic, will be re-appeared in the China Grand Theatre. More than half a year apart, online live broadcast linkage offline performances, for Mao Mengda, Shen Ronghai, more than 130-year-old one-legged actors, from a new thing to a common thing, but also reflects this year's performance world performance content upgrade.
Before the live broadcast began, the host Zhang Minquan repeatedly discussed the details with Mao Mengda and Shen Ronghai: there was a content problem, "to be different from the stage performance, to control the ratio of Mandarin and Shanghainese, and not to do it like a short video"; there were equipment problems, such as what microphone to use: there were actor-specific problems, "The bullet screen is too fast, the three of us are a bit presbyopia, we can't see the words clearly, how to interact with the audience?" "But when they officially debuted, everything was not a problem, they sometimes seriously analyzed the difference between one-legged play and burlesque, sometimes joked with each other, recalled the experience of entering the industry, gushed endlessly, and could not see that they discussed for more than two hours before going on the stage, and even did not eat a few bites of dinner.
In order to bring the Haipai comedy audience back to the theater from the screen, "The Laughter of Shikumen" has long established a goal: to station in the "Big World of Performing Arts" theater, focusing on live stage art, not external video, no television broadcasting, and no solo performance. However, this does not mean that "laughter" is "trapped" in the theater. With the accumulation of the number of shows, Mao Mengda and Shen Ronghai are keenly aware of the importance of opening up new audience groups.
On December 12 last year, Mao Mengda opened an account on Douyin, turned to the new media "shouting", 6 short videos a month, welcomed more than 80,000 fans, one of which was "what shanghainese eat without 'toppings'", with more than 42,000 likes. Now his Douyin account has 442,000 fans, the latest short video "eat braised pork" two days of likes approaching 50,000, "2018 "Shikumen Laughter" came out, the initial majority of middle-aged and elderly audiences, now young people, parent-child families more and more. In the past, sons and daughters bought tickets for their parents to see, but now parents 'sell' one-legged plays to their sons and daughters, and young parents bring their children to see them. ”
"The Laughter of Shikumen" is performed in the traditional double-stage form of Shanghai symbol Shikumen, covering Shanghai culture, Shanghai manufacturing, Shanghai service and Shanghai shopping, telling the 360-degree all-round changes in Shanghai from hardware to software, from financial trade to cultural life. "Since we started acting in 'The Laughter of Shikumen', we have watched the news every day, not repeating ourselves, not repeating others." Mao Mengda and Shen Ronghai created one-legged dramas according to current affairs news, "From Alipay, big data to intelligence, these urban changes are new topics that the one-legged play has not touched." ”
In June, the China Grand Theatre, located in the core area of the performing arts world, reopened its doors to welcome the first audience after the epidemic slowed down. "Laughter at Shikumen" serves medical personnel, public security officers, community workers and volunteers who are fighting in the frontline of the fight against the epidemic in the form of public welfare performances. Screenwriters Liang Dingdong, Mao Mengda and Shen Ronghai specially created the "anti-epidemic version" of "The Laughter of Shikumen", in the framework of the original "food, clothing, housing and transportation" performance, integrated into the content of life during the epidemic, "the most worrying is the doctor, the hardest is the nurse, the busiest is the police, the most dazzling is the courier, the most important thing is to wash hands, the most sought-after mask" "Experts pointed out that as long as you use soap or hand sanitizer, scrubbing can wash off the virus in 20 seconds." How to control 20 seconds, sing a happy birthday song, but a dozen birthdays a day." In the live broadcast, Mao Mengda called this form of performance "pulling a drawer", "every once in a while according to the new people and new things to change the performance content, like pulling a drawer, take out half an hour of old things, and then put in half an hour of new things." ”
"The Laughter of Shikumen" frequently invites well-known actors and hosts from Shanghai to be guests on the stage, becoming an Easter egg that the audience is looking forward to. On the evening of the 17th, the live broadcast room welcomed Yue opera actor Fang Yafen and host Zhu Zhen. Fang Yafen said bluntly that when he was waiting for the mysterious guest, he was already laughing and couldn't sing. She did not forget to ridicule everyone as presbyopia," the live interactive session, answered that December 17 is the 68th performance of "Shikumen Laughter" audience, there is a chance to get free tickets. 68, 68, 68, 68, a pass 68 brushed in the live broadcast room, after the screenshot, Zhang Minquan, Mao Mengda, Shen Ronghai took the mobile phone close and far away, identifying the lucky audience ID. ”
Fang Yafen, who is famous for her costume drama shows, was rated by Mao Mengda as "the funny star of Shanghai Yue opera, too funny". Fang Yafen performed the role of the burlesque "Seventy-Two Tenants" 369, which was exquisite. The secret of her burlesque is never to act funny, "respect the kind of drama, only good or bad, not ugly." Fang Yafen also tried live broadcasting, with distinct personal characteristics, "no preview, no more than 1 hour, each end must sing "Unforgettable Tonight". ”
"The Laughter of Shikumen" has just started, Zhu Zhen bought a ticket to watch the play, "The audience erupted into a small laugh every 10 seconds, and a big laugh in 30 seconds." For the local audience, it is a restoration of the growth scene, and the foreign audience is half-aware and will whisper to the people next to them with curiosity. It opened up a new model in the big world of show business, becoming a lively resident performance like a Broadway musical. ”
Xu Peilin, head of the organizer of "Shikumen Laughter", revealed that 1/3 of the audience has not refunded tickets for the four performances in the Spring Festival file, "The performance is hot, driving the turnover of hotels around the China Grand Theater to rise, and everyone is happy." ”
Column Editor-in-Chief: Shi Chenlu Text Editor: Zhang Yi Photo Editor: Shao Jing
Source: Author: Zhuge Yi