Qiu Liming, Blue City Group: Agency construction services are the development trend, and real estate will increasingly return to the essence of living and living

On May 25, the 18th Blue Chip Annual Conference was held in Beijing, and Qiu Liming, vice president of Lancheng Group and president of Lancheng Leju Group, delivered a keynote speech entitled "Building a New Pattern of Beautiful Living and A Better Life" at the meeting.

Qiu Liming introduced that Lancheng Group was founded by Mr. Song Weiping, whose predecessor was Greentown Real Estate Construction Management Co., Ltd. Based on the ideal town development and agency construction management service output, Blue City Group takes "a beautiful life comprehensive service provider" as its corporate vision, and "creates a platform for partners, creates value for family, creates beauty for urban and rural areas, and creates wealth for society" as its corporate mission, and is committed to becoming the organizer, promoter and leader of a better life.

Qiu Liming believes that real estate development agency services are the development trend of real estate enterprises in the future, and real estate will increasingly return to the essence of living and living. From demographic dividends, land dividends, and financial dividends to the future era of management dividends. The people's demand and desire for a better life and high-quality housing are increasing. Brands, products and services will become the comprehensive competitiveness of real estate enterprises, and capital investment and risk control management will become increasingly stringent.

The following is Qiu Liming's understanding of the real estate agency construction business and the specific practice sharing of the Blue City agency construction business:

Real estate construction and development has several advantages: brand housing enterprises export brand and resource management, through the construction management to ensure quality, accelerate the progress of the project, reduce investment and save costs, while allowing the project to add value through the construction project.

Blue City entered the field of agency construction in 2005, has 15 years of experience in agency construction, is the first in China, mainly for the government, enterprises and capital institutions to build, including consulting, design, construction, sales, finance and taxation, property and other one-stop management services.

Lancheng has always maintained the advantage of leading the light asset, and won the titles of "China Real Estate Government Agency Construction operation Leading Enterprise" and "China Real Estate Agency Construction operation excellent enterprise".

Relying on the superior resources of Lancheng Group and the asset-light construction business as the core, Lancheng Leju Group administers a number of professional companies such as design, consulting, landscape, hardcover, science and technology, property, industrial operation, etc., providing one-stop services for the whole industry chain based on real estate development and public infrastructure construction for the government and enterprises.

In the pursuit of products, people-oriented is our fundamental cognition, we will fully respect history and customs, let the architecture return to life, respect nature and the city, with sustainable development vision for the city to create beauty. In terms of product design, the agency construction project will carry out customized design, conduct research in the early stage, professional positioning, and design according to demand. Process construction standardization, product standards, construction standards, delivery standards, etc., the company has a systematic construction standard.

In addition to the urban residential construction and rural housing that are currently familiar to the blue city, the blue city leju construction business has always been people-oriented productism, and has forward-looking out of the practice of beautiful city, beautiful countryside and beautiful habitat.

At present, in the process of promoting the new urbanization with people as the core, the long-term goals put forward in the 14th Five-Year Plan of the State and 2035, Lancheng Leju relies on the concept of Song Weiping, chairman of Lancheng Group, to create a small town, and continues to penetrate into the rural revitalization sector.

The youshe team of Lancheng Leju Group focusing on rural operation services has successively combined modern rural tourism industry planning in Hangzhou, Quzhou, Shaoxing, Lishui and other places in Zhejiang Province, helping the village collective to cultivate and operate supporting businesses, implanting a smart rural travel service system, effectively connecting the market, revitalizing the village collective economy, and achieving common prosperity.

Qiu Liming said that we hope that through our efforts, we can build better and more houses for China and the people and provide a better life. He proposed that achieving high-quality housing and housing and meeting the needs of the people for a better life is the common mission and responsibility entrusted to the real estate industry in the new era. Blue-chip enterprises should follow the trend, actively transform, and devote themselves to the value of a better life.