When it comes to Japanese fashion trends in recent years, there are always a few keywords that are inseparable: Oversize, Yamashiro, Military, Koji, and Akio Hasegawa. The heat of Nautica Japan is fading, the ridiculously priced Daiwa Pier is back to normal, and the carnival of the sun tide has come to an abrupt end this summer day?
It is obviously inappropriate to describe the above brands and keywords in the decline, the rising tide is the trend, and the tide is fading and still sticking to fashion. Are the Elders of the Sun Tide, led by Hasegawa, really exhausted? Not really. And after surviving the high price speculation, can you start these high-quality conscience Japanese brands at a more reasonable price?
This summer there is the sea in the heart
You can fish anywhere in a fishing suit
Fishing and the outdoors have been on fire for more than a year, and even now they still have a great influence. My colleague Kelvin was once in the ironclad evidence! It turns out that not only sexy female models, godfather Fujiwara Hiroshi and Kimura Daijin are also "fishing professionals"! In great detail, we popularized the fishing brand South2 West8 and Daiwa Pier39, and accurately predicted the popularity of these brands' fishing clothing products last year.
Daiwa Pier39 Spring/Summer 2021 LOOKBOOK
Daiwa Pier39, which is strongly associated with Beams, was in the limelight last year. Coupled with the contemporary sunrise point gold winner Hasegawa Akio has repeatedly used as a model, Daiwa Pier39 as the best example of fishing outdoor brand and street fashion combination, Cityboy's wide cut meets the water-repellent functional fabric, becoming the core representative of Outdoorboy outside cityboy, creating the spirit of contemporary young people's exquisite but pursuit of outdoor leisure and leisure.
At AH.H. Late last year, Akio Hasegawa used a Lookbook created by Daiwa Pier39 to bring out the effect of the brand's fabrics under the change of weather
And Daiwa Pier39 is indeed not disappointing, taking this year's hottest suit jacket as an example, the fusion of function and simple Japanese aesthetic is reflected in this single piece, and the flexible application of Gore-Tex fabric also makes in addition to handsome, fishing functions are not inferior.
Tech Loose Stretch 2B Jacket
Daiwa Pier39 is the most brilliant place is in the current fashion sense of the version, still continues Daiwa 1958 has existed in the blood of the company fishing orthodoxy, this suit jacket, the surface looks minimalist design inside the dry, left and right fans each mesh pocket not only fishing real wear, usually go out is also quite practical.
Daiwa Pier39's official website is still in a state where all the items are sold out as soon as they are on the shelves
Classic fishing brand + Beams design blessing + Hasegawa love to use, multiple halos and a body of Daiwa Pier39 in the purchasing, secondary market performance is strong, basically more than the original price of 30%-50%, the most exaggerated time even has the situation of double the price, this time we can actually look at a good but relatively low-key brand Abu Garcia.
Abu Garcia x Beams co-branded BDU four-bag jacket
As a National Fishing Brand in Sweden, Abu Garcia, founded in 1921, was first born as a timekeeper and a meter. During World War II, because the demand for civilian counting instruments fell sharply, Abu Garcia transformed into a fishing product, and the brand's fine control of instruments made it a great success in making fishing gear, and won the honorary title of Swedish royal, and its resume was not inferior to Daiwa.
The Teams collection is stamped with the Royal Swedish Seal of Grant
After Daiwa's successful experience with Japanese brands, Abu Garcia has also targeted the Japanese market, bringing several co-brand collaborations with Japanese brands in 2020, all of which are full of texture and full of low-key and simple practicality.
Fishing rod set in conjunction with Neighborhood
We've also partnered with Pilgrim Surf Supply to create a water-repellent fishing jacket and silhouette shorts
Abu Garcia x is-ness's functional shorts are perfect for summer
The latest fishing vests in Spring/Summer 2021, jointly branded with Beams, are worth looking forward to
At the moment when Daiwa Pier39 takes off in its entirety, Abu Garcia can definitely be regarded as a perfect equal to the fishing outdoor style, with almost the same craftsmanship and multi-functional fabrics, as well as a relatively calm market price, before Abu Garcia is well known to the public, it is a good time for players who like this style to start. In addition, the street trend of fishing style pieces has also become an unstoppable trend.
Supreme found the Japanese fishing classic brand South2 West8 to integrate fly fishing into the trend
It can be seen that with the gradual popularity of the lifestyle of longing for nature away from the city, as well as the continuous development and innovation of scientific and technological fabrics, the trend of fishing clothing still has great potential to be tapped. In particular, the adaptability to changes in different environments has greatly improved the wear of fishing clothing.
The golden sign hasegawa?
Aesthetics can still lead the way
The author mentioned above, Akio Hasegawa, successfully changed the stereotype of Nautica in the Series of Nautica Japan, and once caused widespread discussion and snapping up.
For Spring/Summer 2021, Natica Japan retained an oversized white shirt
In addition to retaining the classic oversized shirt, silhouette bottoms and other elements to continue to implement the Japanese Cityboy aesthetic, Hasegawa Akio led Nautica Japan still added a lot of interesting details to the styling design.
Notable summer piece that wears short sleeves on both sides
As we all know, the Japanese wear aesthetic we mention again and again needs to show a sense of layering of color and detail in a stacked way, and to achieve this in the hot summer has troubled many people, and Nautica Japan's reversible contrast silhouette short Tee seems to solve this problem in an all-round way. Not only are the front and back color impact bold and can be adapted to different color combinations, but the slightly rolled up short-sleeved cuffs can add a touch of casual and interesting detail to the outfit.
A polo shirt with a brighter color scheme
Polo shirts have always been a must-have for Cityboy in the summer, and after adding the design of the silhouette, the stereotype of polo shirts "with a daddy flavor" has been removed, refreshing and vibrant. It also provides more overlapping possibilities for friends in areas where the weather is not so hot. In addition, the shoes used this time are also quite eye-catching to the author. In addition to the classic New Balance and Hoka One, there is a pair of shoes that caught my attention.
Three-eyed boat shoes in collaboration with Nautica Japan x Timberland
Timberland classic three-eyed sailing shoes
First created by Paul Sperry in 1935, the Boat Shoe sail shoes opened up a new selection of men's outdoor sailing shoes. Inspired by the dog's palm prints, Sperry has created a non-slip and durable sailing sole, combined with a comfortable low upper and holes that evaporate the water in the shoe, making it a good choice for summer players who want to be dry and personable.
Preppy-inspired favourite: sailing boots
Around the 1980s, the American college style aesthetic as the ancestor of the Japanese rattling style, it is very fond of using sailing shoes to match, european and American social elites, middle class leisure time out to sea fishing, relax and entertainment feet will have a pair of boat shoes. Japanese trends influenced by this kind of aesthetic, especially Cityboy, naturally want to continue the boat shoes.
Khaki trousers, color-block shirts, and crisp and comfortable boat shoes have great matching potential
In addition to using boat shoes and a series of ivy style plus N size to complete his new work collocation, the author noticed that Hasegawa took out camouflage to start sorting out, has been played hundreds of times camouflage can still be old bottle new wine?
Hasegawa dominates the U.S. military general camouflage in the Nakata store of the Ancient Japanese Clothing Store
Hasegawa said in his social media that this camouflage item has been used by the U.S. Army until 2019, and he did not know much about the pattern of digital camouflage, only that it was called UCP (UNIVERSAL CAMOUFLAGUE PATTERN). He used this coat for styling because the camouflage had been criticized for not having much tactical advantages other than being able to camouflage the color of cement, but because of its particularity and the compatibility of the gray-green tone with the city, Hasegawa had an inexplicable attachment and good feeling for its appearance in the urban scene.
Hasegawa used a dead stock U.S. Army universal camouflage jacket
In addition to the more contemporary digital camouflage of the US military that fascinated Hasegawa, the american tactical pants with special fabrics have also become one of his choices for styling in recent times.
Tru-Spec BDU nylon ten bags of military pants
Both the U.S. and French military trousers were used in the camouflage pattern "MultiCam" developed by CRYE PRECISION. The improved version, called "OEFCP", has a slightly darker color like an oil painting, and looks outdated, suitable for pairing with a rugged shirt and denim top.
Desert camouflage military pants for the U.S. Marine Corps
The U.S. Marine Corps' desert camouflage military pants are more suitable for light-colored summer wear. Brown and yellow shoes and boots are very good, and complex and detailed pants are very good to wear a simple shirt or light solid color top. Hasegawa is not the only veteran driver who has been immersed in the world of camouflage for decades, and the takahashi shield that recently launched the UNDERCOVER 2022 series also proves with practical actions that camouflage is more and more fragrant.
UNDERCOVER Spring/Summer 2022 features desert camouflage
Not only camouflage, UNDERCOVER Spring Summer 2022 will also mention the fishing elements mentioned in the article, the classic Japanese aesthetics of the mountain system outdoor that have always been popular in the series, no wonder some netizens joked that Takahashi Shield was "taken away" by Nishiyama.
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SNOW PEAK, AND WANDER, NISHIYAMA TO SEE WHAT ARE THE FAMILIAR ELEMENTS
In fact, whether it is outdoor fishing wind, OVERSIZE, military wind, Hasegawa and other well-known Japanese designers and stylists are good at constantly delving into new flavors of classic things. It is not so much that these clichéd elements are always old and new, but rather that the old bottles of old wine, the older the more fragrant. The elements of the outdoors, camouflage, and ivy alone cannot be seen in the whole article, and there are many details worth exploring. Compared to today's turbulent trendy market, do you say that these Japanese giants are stagnant, or are they digging deeper? Everyone has their own answer. The author feels that today in the market can still see the designer adhere to the details, the brand adheres to the texture, from the beginning to the end, to some extent is not also a kind of romance?
The new playset of the sun tide is recommended
It's not wrong to build it this way
clothing
Speaking of outdoor wearing, Norbit by Hiroshi Nozawa, which has been trending quite hot this year, was founded as early as 1999 as Hiroshi Nozawa, who helped Fjällräven, Black Label Colonbia and Snow Peak create pieces. With the rise of outdoors, mountain systems, and fishing, Norbit can no longer keep a low profile.
Norbit by Hiroshi Nozawa's outdoor product style
It is worth mentioning that in the spring/summer product series of 2021, Norbit uses more quick-drying and thin functional fabrics, coupled with more vivid and jumping colors, combined with the functionality and detail texture that Hiroshi Uenozawa has always insisted on, which is more lively than Snow Peak, more niche than TNF Purple Label, and more Sven retro than many mountain brands, and many items are very expensive even if they are very expensive.
Norbit by Hiroshi Nozawa Spring/Summer 2021 has fun with the recreational mountain system
shoes
The article mentioned hasegawa's recent favorite boat shoes, in fact, Timberland has recently been frequent in the boat shoes, and there is a trend to bring the three-eyed boat shoes back to the mainstream market.
Timberland x Aimé Leon Dore 3-Eye Lug
Aimé Leon Dore's aesthetic and color matching use is naturally needless to say, derived from the authentic Ivy line of Europe and the United States with the design aesthetics of the American street, Aimé Leon Dore is unique in creating European and American city boys' wear, and its three-eyed boat shoes jointly with Timberland also reveal a strong retro style and lively gentleman's style.
Sebago x Engineered Garments
Veteran boat shoemaker Sebago recently approached English Garments to launch a series of boat shoes that have become the most popular texture for the season. Sebago's shoe style is low-key but hidden in detail, and The essence of Engined Garments is in line with the calm and subtle core, the shoe type and color matching choice are very versatile, but it is not easy to collide on the street, and friends who want to change shoes to feel the match may wish to pay attention.
Sebago x Engineered Garments co-branded has a wide choice of shoes and color schemes
Image credits include INSTAGRAM, PINTEREST, the web
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