As the designated styling brand of the four major fashion weeks, Wei Na Professional Hairdressing once again participated in the 2018 Autumn/Winter Fashion Week, supporting the latest autumn and winter show of British fashion brand PREEN (Prin), perfectly presenting the beauty of the flexible water charm interpreted by Preen's latest design. Continuing Preen's expertise in the design of soft and hard fabric stitching, this season is more inspired by lightweight fabrics such as air cushions and wetsuits, mixed with tulle floral elements, etc., and the whole collection is beautiful and flexible.
Image courtesy of the brand
Wella's professional hairdressers support PREEN Fall/Winter 2018 Fashion Week
Eugene Souleiman, Global Creative Director of Wei Na Professional Hairdressing and GHD Brand Ambassador, drew inspiration from Preen's latest season of design to create a series of relaxed, romantic looks for him, interpreting the beauty of the entire collection like water.
Eugene has created a "imperfect" perfect hairstyle" that enhances imperfection by preserving part of the original natural state of the hair in the style, echoing the original texture of the fabric used in this season's design. Speaking of styling inspiration, Eugene explains, "Hairstyles are inspired by anemones. We wanted the model to look as if she were in the water, to look otherworldly, her hair as if it were floating, and there was no gravity limit. At the same time, some Wiena glitter liquid is added to make the hair sparkle and become the finishing touch. ”
The key to styling this season is with your hands, not with a brush or comb. Each model's natural hairstyle is accompanied by hand with a few styling items to create an effortless hair texture, and finally the hairstyle is set: