Text: Understand the original Chen Xuming
The 2024 BMW 3 Series family was officially launched on September 26 this year, with the official guide price range of 319,900-399,900 yuan for the fuel version of the standard axle (2 models) and long axle (3 models). A few days ago, we photographed the 2024 BMW 3 Series 330Li M Sport Midnight Package Ore White Edition at the dealership, which is the mid-range model of the 3 Series long axle. The number of 2024 BMW 3 Series long-axle models has been reduced to three, and the 320Li version will no longer be available. For reference, the guide price range of the old BMW 3 Series as a whole is 299,900-399,900 yuan.
2024 BMW 3 Series 330Li M Sport Midnight Package Ore White
The new BMW 3 Series basically continues the overall exterior styling of the current model, with the front "kidney" grille updated to black vertical spoke trim, "ring light grille" contour lights, welcome light carpet, etc., and the lower part of the front is equipped with M aerodynamic components. The "Ring Grille" has been previously installed on the BMW X5, X7, 5 Series and other models.
2024 BMW 3 Series 330Li M Sport Midnight Package Ore White
The new BMW 3 Series consists of three long-axle models and two standard-axle models, named 325Li M Sport Package, 330Li M Sport Night Package, 330Li Premium M Sport Night Package, 325i M Sport Package, and 330i M Sport Night Package. The 2024 BMW 3 Series is equipped with 18-inch aluminum alloy rims as standard, and optional 19-inch rims (optional price 6100 yuan).
2024 BMW 3 Series 330Li M Sport Midnight Package Ore White
The new BMW 3 Series has cancelled the Portimão Blue and Melbourne Red paints, and added two new Turbo Blue and Brooklyn Grey paints for free. The lower part of the rear adopts a black lower surround with a double-sided exhaust, and the font used for the "BMW Brilliance" wordmark has been updated. Other exterior features include black high-gloss trim strips/exterior packages, and a panoramic glass sunroof with sliding and lifting functions.
2024 BMW 3 Series 330Li Prestige M Sport Midnight Package
Inside, the new BMW 3 Series is equipped with a new flat-bottomed M sports multi-function leather steering wheel with openwork spokes at 6 o'clock and a tone-on-tone logo at 12 o'clock. The new car also adds air vents with contoured lighting, as well as the addition of a sparkling crystal-finish interior with push-button start, shift lever and iDrive knob.
2024 BMW 3 Series 330Li Prestige M Sport Midnight Package
The seats of the new BMW 3 Series are made of the same material as the current model, which are all Sensatec synthetic leather, and are available as standard in three free colours: black with contrast blue trim, mocha with stitching, and volcanic red with stitching, and four interior trim strips are available in jet black matt, dark grey aluminium diamond, anthracite ash with perforations, and light fine lines with perforations.
2024 BMW 3 Series 330Li Prestige M Sport Midnight Package
In terms of configuration differences, the new BMW 3 Series 330Li M sports night package, compared with the 325Li M sports package, the price is increased by 30,000 yuan, in addition to the different power parameters, the configuration mainly increases 360-degree panoramic image, built-in dash cam, 16-speaker Harman Kardon audio system, etc.
The top-of-the-line 330Li Premium M Sport Night Package is 30,000 yuan more expensive than the 330Li M Sport Night Package, and is equipped with further automatic driving assistance system Pro (L2 intelligent driving assistance function), traffic jam assist, head-up display system, wireless charging for mobile phones, LED adaptive headlights, dark gray headliner, etc.
2024 BMW 3 Series 330Li M Sport Midnight Package Ore White
In terms of power, the new BMW 3 Series standard axle and long wheelbase version provide a 2.0T engine with medium and high power tuning, and the corresponding maximum power of 325Li and 330Li models is 135 kilowatts and 180 kilowatts respectively, and the corresponding peak torque is 300 Nm·m and 400 Nm· respectively.
New vehicle background/competitor information
The seventh-generation BMW 3 Series long axle (before the first facelift)
Seventh-generation BMW 3 Series long axle (after the first major facelift)
The seventh-generation BMW 3 Series fuel version (standard axle code G20, long axle code G28) was first launched at the 2018 Paris Motor Show in France, and the domestic market launched a mid-term facelift version in August 2022 to sell so far, and this updated model can be regarded as the second facelift version of the seventh-generation BMW 3 Series.
Mercedes C-Class
Audi A4L
At present, the BMW 3 Series is one of the popular mid-size sedans sold in China, with sales of 74,123 units in the past six months, slightly lower than the Mercedes-Benz C-class (334,800-380,600 yuan), but ahead of Audi A4L (321,800-400,800 yuan), Cadillac CT5 (guide price 289,700-341,700 yuan), Volvo S60 (guide price 306,900-384,900 yuan) and other models. Compared with similar models, do you think the new BMW 3 Series will be more attractive this facelift, welcome to talk in the comment area.