In Dubai, there is a company that has created Chinese the miracle of growing vegetables in the desert, these fruits and vegetables, not only on the table of the local overseas Chinese, but also by Emirates, which has always been known for its strict procurement standards, as an in-flight meal sent to a height of 10,000 meters.
He is Wenzhou businessman Sun Jiansheng founded in Dubai in 2006 Wenchao Group, starting from a small supermarket, and gradually developing into a comprehensive multinational group integrating eight major industries of retailer super, farm, e-commerce, logistics, tea art, trade, all-intelligent general warehouse and global procurement. Talking about the original intention of making a green farm, Mr. Sun said, "The fresh and authentic taste of China is the homesickness of our Chinese, this road is difficult to walk, I decided to do it, I will go all out." It is precisely with this dedication to Chinese taste that Wenchao Group has realized the industrial layout from planting, procurement to sales, and continues to provide consumers with fresh and healthy quality goods.
With the expansion of the retail territory, the upgrading of informatization has become the focus of the group at present, a considerable part of the employees of Wenchao Group are Chinese, and the groups served are mostly Chinese in A, how to choose a set of information management system that can smoothly manage corporate business processes, facilitate employee use and meet the consumer experience? After many inspections, the Group finally chose Haiding, on June 28, 2020, Wenchao Group and Haiding held a project launch meeting, reached a strategic cooperation agreement, and opened the road of information upgrading of Wenchao Group.
Multi-channel selling
Wenchao Group currently has three chain branches in Dubai, Dragon City, Bell Tower and Deira, as well as online retail supermarket Wenchao Mall (www.wenchao.ae), covering the website, WeChat shopping, mobile phone client, Haiding ERP system to help Wenchao open up online and offline, to achieve data, inventory, price, membership and other unified management, automatic docking of orders, member stored value, universal points, support online card sales offline use, flexible and diverse payment methods, online orders support online payment and cash on delivery.
Wen Chao store
Multi-service convergence
Wenchao Group in order to ensure the quality and safety of goods, focus on the origin of the manufacturer procurement, has been in Taiwan, the United States, Australia, Thailand, Japan, South Korea, Hong Kong, Vietnam and other places set up a professional procurement department, with the expansion of the scope of procurement, the international business involved in the process of more complex, the system requirements are getting higher and higher, Haiding from 2015 began to carry out international transformation of products, and successfully applied in a number of global development customers, in the management of international business has accumulated a lot of experience. In view of wenchao group's business model and business characteristics, Haiding tailored a suitable information system for it, and successfully responded to business difficulties such as multinational suppliers, multi-currency procurement, automatic exchange rate conversion, multi-bookkeeping unit management, procurement freight, customs clearance cost sharing, and multi-tax management.
Former UN Secretary-General Mr. Ban Ki-moon visited the green farm under the leadership of Mr. Sun
Wenchao Group not only focuses on source procurement, but also builds its own green farm, there are many categories of fresh goods in the store, in order to better control the inventory and gross profit of fresh goods, this system upgrade has enabled the management of fresh daughter codes to support a variety of sales methods for inventory.
In terms of business formats, in addition to retail supermarkets, Wenchao Group is also involved in bread processing, tea rooms, bulk sales, etc., and Haiding also adopts corresponding multi-format solutions to help it achieve information control.
Yaoyi Tea Room
Multi-position collaboration
Wenchao Group has a professional logistics team, with an 8,000-square-meter self-built distribution center in Dubai, which not only provides distribution services for Wenchao's own supermarkets and online businesses, but also engages in transportation agency, customs declaration and inspection and warehousing services for import and export goods at sea, land and air. The e-commerce warehousing part has a general warehouse and two sub-warehouse distribution centers, providing users with three deliveries a day, four-hour delivery, and a full cold chain home service.
In view of its multi-warehouse management needs, Haiding sorted out the original business, changed the dilemma of the original two sets of system management, set up multiple warehouses to support supermarkets and e-commerce with different inventory management and delivery methods, realized one-way inventory sharing, automatic cross-warehouse replenishment, selective and detailed management, etc., for the first time in the fresh processing management process, explored command-based processing, reduced human intervention, improved operational efficiency and processing accuracy, and used the electronic scale + system integration method to strictly manage the processing process and control processing losses.
At present, Wenchao has begun to plan and build an 8W flat large-scale comprehensive warehousing production and processing distribution center, which is committed to providing high-quality and efficient services for Chinese and international friends in the United Arab Emirates.
With the acceleration of the globalization process, more and more enterprises go abroad, the export of China's high-quality goods and services to foreign countries, creating a Chinese miracle, Haiding has witnessed the growth and expansion of these excellent enterprises, and is expected to provide them with more convenient information tools to help them achieve digital and intelligent upgrading.
2021 Haiding project team in Dubai
Behind Haiding are many dedicated small partners, during the epidemic period, our project team embarked on the journey to fly abroad without hesitation, entered the market on December 31, and the system was all online in March, providing important support for Wenchao Group to actively respond to the epidemic.