In today's turbulent new energy vehicle market, various car companies have shown their killer features, striving to stand out in the luxury configuration competition of "refrigerators, color TVs, and large sofas". However, behind this seemingly glamorous contest, there is an element that is regarded by consumers and industry insiders as the essence of luxury - and that is safety. ZEEKR, as a dark horse in the field of new energy vehicles, has almost become a benchmark in the industry and is highly trusted and respected. However, recently, a series of doubts about the safety of ZEEKR 001 have quietly risen, which has attracted widespread attention.
The fuse of the matter originated from a car dismantling program on a well-known car evaluation platform. In the program, the evaluators questioned the design of the front anti-collision beam of ZEEKR 001, claiming that it did not design a traditional energy-absorbing box, and the collapse energy of the front anti-collision beam was only 1.9KJ through unified equipment testing.
In the face of sudden doubts, ZEEKR officials did not choose to remain silent, but responded quickly, and the executives personally went into battle and responded positively through social media platforms, not only explaining in detail the original intention and principle of the front-end design of the car's energy-absorbing box, but also emphasizing that ZEEKR 001 adopts an ultra-long energy-absorbing box design, whose length reaches the length of an adult's arm, far exceeding the size of the milk carton of the traditional design, so as to provide a better energy-absorbing effect in the event of a head-on collision and ensure the safety of the passenger compartment.
In order to completely dispel the doubts of consumers, ZEEKR officials carefully planned a live broadcast feast, and the development director of the body and interior and exterior architecture personally went into battle to give a comprehensive and in-depth explanation of the safety structure of ZEEKR 001. During the live broadcast, the director not only shared the advanced concept of the ZEEKR 001 high-efficiency steel-aluminum hybrid body, but also explained in detail its all-round protection design in all directions such as front, side, rear, bottom and roof.
In response to the design of the energy-absorbing box, which is of the most concern to the outside world, the director clearly pointed out that the front anti-collision beam of ZEEKR 001 adopts aviation-grade 7 series aluminum alloy extrusion technology, which not only greatly improves the strength and toughness, but also effectively avoids the fracture problem caused by hard collision through the flexible rotary connection scheme. At the same time, the combination of the ultra-long energy-absorbing box and the thermoforming front longitudinal beam allows ZEEKR 001 to fully absorb energy in a frontal collision, reducing the amount of intrusion and personal injury to the passenger compartment.
In addition to the frontal safety design, the safety protection of ZEEKR 001 on the side and tail is equally impressive. Its side adopts a ten-square lattice design, inspired by the watertight compartment of an aircraft carrier, and realizes the integration of the sill body and the reinforced structure through integral aluminum alloy extrusion technology, which effectively improves the body rigidity and crash safety performance. In terms of tail safety, whether it is the laser tailored thermoforming material rear longitudinal member of the previous generation model, or the integrated die-casting high-performance aluminum alloy body technology of the new model, it shows the continuous innovation and breakthrough of ZEEKR in safety technology.
In this live broadcast feast, ZEEKR responded to all doubts with facts and data, which not only demonstrated the ingenuity of ZEEKR 001 in safety design, but also demonstrated the persistent pursuit and firm belief of ZEEKR brand in safety performance.