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Recently, Lei Jun, chairman of Xiaomi, released a good news - Xiaomi's first new energy vehicle, Xiaomi Su7, began to be delivered to users on April 8, and 10,000 deliveries were completed in just 43 days, which can be described as a sudden rise in the new energy vehicle industry, creating a new record.
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As soon as this incident came out, netizens in the comment area reacted strongly and posted various comments full of laughter.
In just two years since its establishment, Xiaomi Auto has achieved leapfrog development from 0 to 1. As a latecomer in the industry, Xiaomi Auto is not only on par with traditional car companies in terms of design and performance, but also leading in production and delivery speed, which is mainly due to Xiaomi's "extreme cost efficiency" management model.
Xiaomi Auto adopts the production method of "design standardization, lean supply chain, production streamlined, and sales outlets", which can greatly reduce costs and improve efficiency.
Xiaomi Auto adopts a direct sales model, and makes reservations directly to consumers through the App, eliminating the need for complex dealer price increases, and users can get their favorite vehicles more quickly.
Under the leadership of Lei Jun, the Xiaomi car team has the courage to innovate and make breakthroughs, with the mission of "making everyone can have an electric car", and has achieved remarkable results in only two years.
Seeing this good news, netizens commented and congratulated. Some netizens marveled that the delivery speed of Xiaomi cars is too "terrible", and it is no longer a dream to easily reach 100,000 units within the year.
Some netizens joked that they were "unworthy" to receive Mr. Lei's work report, and felt that Mr. Lei was "too good to people". These words all expressed recognition and love for the achievements of Xiaomi Automobile.
Of course, there are also all kinds of tearing and complaining in the comment area. Some netizens feel that the output of 10,000 units is too small and the gross profit is too low; Some netizens reminded that after-sales problems cannot be ignored; Some netizens bluntly said that Xiaomi cars "went astray" and should not only pursue deliveries.
These opinions undoubtedly remind Xiaomi that in the process of rapid development, it also needs to work quality control, after-sales service, etc., to maintain good interaction with users.
For all kinds of suggestions from netizens, Lei Jun and the Xiaomi car team will accept them humbly. In fact, Xiaomi has always pursued the concept of "user participation", listening to user feedback and opinions in product design and production.
The participation of users has made Xiaomi's products closer to the needs of the public, and has also cultivated a group of "rice fans" who are loyal to the Xiaomi brand.
This user-centric concept is also reflected in Xiaomi cars. The models launched by Xiaomi Auto have set up a large number of intelligent voice interaction functions, and users can control the air conditioning and music in the car through voice when they are in the car, making driving more convenient and easy. The interior space design pays more attention to the user experience, and Xiaomi Auto has been rated as one of the electric vehicles with the best space utilization in the industry.
In the context of the rapid development of new energy vehicles, Xiaomi Auto is still facing challenges from traditional car companies.
However, with a leader like Lei Jun who has the courage to innovate, a design concept that pursues the ultimate user experience, and a Xiaomi team that dares to fight, Xiaomi Auto will be able to stand out in the fierce competition and realize the lofty vision of "making everyone have an electric car", which will also make investors smile.
The success of Xiaomi's model also sends a strong signal to other startups - as long as they focus on users, actively innovate, and persevere, any enterprise can change the industry ecology through technology and model innovation.
I believe that there will be more surprises in Xiaomi in the future, and more benchmark companies will emerge. Let's look forward to that vibrant and creative future together!