Text/Yide Chuangwen
Editor/Kung Fu Wow Wow Cub
Preface
"Celebrating More Than Years 2" caused strong complaints from the audience because of too many advertisements
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The video comes from Harbin Daily
Everyone was looking forward to this drama, but they found that a large number of advertisements were inserted in each episode, especially the advertisements that suddenly popped up at the climax of the plot were particularly annoying.
Originated from the Internet
Many viewers complained on Weibo and Zhihu, saying that the advertisements were inserted too frequently, which affected the experience of watching the drama.
Originated from the Internet
The topic of too many advertisements in Celebrating More Than Years 2 quickly became a hot search, and many people shared their feelings about watching the drama, and everyone generally felt that it was too much.
Originated from the Internet
Seeing this topic, a wave of heated discussions was set off on social platforms, and many netizens left their opinions
Good news: "Celebrating More Than Years 2" is finally about to be broadcast, bad news: the plot of the first season has been forgotten, Ye Linger has been replaced, who cares
The most annoying thing is to watch the latest episode to SVIP, and I can't do it with an annual fee VIP
Netizen: I gritted my teeth and spent 16
Aunt Liu's voice, I can't hear it at all, can I change it back to the original
Now I have learned to be smart, I don't add the advertisement to the outside, but now I add it directly to the inside
Netizen: The green tea of Douluo Continent has long been so urine
What does it mean, does it mean that even if you open a membership, there are ads?
Easy to get a view
After the launch of this highly anticipated TV series, viewers found that a large number of advertisements were inserted into each episode, especially the ads that popped up at the climax of the plot were even more irritating.
As a loyal viewer, I feel the same way, so I would like to share my thoughts and feelings.
I understand very well that producers and broadcast platforms need to generate revenue through advertising, after all, a high-quality TV series is expensive to produce.
However, the frequency and timing of ad breaks should indeed take into account the viewer's viewing experience. When I think back to the first season of "Celebrating More Than Years 2", I was attracted by its tight plot and profound character portrayal, and I watched almost all the episodes in one go.
However, in the second season, whenever I was immersed in the tense plot, the sudden commercial insertion was like a basin of cold water, which made me play instantly. This frequent interruption not only destroys the coherence of the plot, but also greatly affects the experience of watching the show.
Many viewers expressed their dissatisfaction with the excessive number of ads as I did. On Weibo and Zhihu, #庆余年2广告太多#的话题迅速登上了热搜榜, everyone shared their feelings about watching the drama.
Some people complained that advertisements were inserted too frequently, which greatly reduced people's mood to watch the drama; It has also been suggested that ads should be focused on before or after the episode starts, rather than frequent episodes in the episode.
This discussion reflects the audience's expectations and demands for a high-quality theater viewing experience.
Media outlets like Entertainment Weekly and The Beijing News have pointed out that while advertising revenue is important for producers and broadcast platforms, it should not be at the expense of viewers' viewing experience.
Indeed, for a TV series, good word-of-mouth and high ratings are the key to long-term development. If the audience gets bored with too many advertisements and even chooses to abandon the show, then no matter how high the advertising revenue is, it will not help.
The production team of "Celebrating More Than Years 2" and major video websites played an important role in this incident. As producers, they need to ensure the quality of the series, but also need to consider the commercial income;
And as a broadcast platform, they need to find a balance between ad revenue and viewer experience.
This balance point is not only to simply reduce the number of advertisements, but also to scientifically arrange the timing of advertisements to try not to destroy the coherence of the plot.
This incident also made me reflect on some of the current situation of the domestic TV drama market. In recent years, with the rising production costs of film and television dramas, advertising revenue has become an important source of funding.
How to ensure income without affecting the audience's viewing experience is still an urgent problem to be solved.
In contrast, some foreign film and television dramas have done a relatively good job in this regard, and they usually focus on advertising before or after the start of the series, trying to avoid disconnecting the plot, so that the audience can better enjoy the plot.
Feedback from the audience played an important role in this event.
Many viewers expressed their dissatisfaction and suggestions through social media platforms such as Weibo and Zhihu, and these voices prompted producers and broadcast platforms to pay attention to this issue and adjust the advertising arrangements.
This also illustrates the importance and influence of the audience in the film and television drama market. It is hoped that in the future, producers and broadcast platforms can listen more to the opinions of the audience, and improve the viewing experience while ensuring advertising revenue.
The problem of too many advertisements in "Celebrating More Than Years 2" has attracted widespread attention, and the producers and broadcast platforms need to take the audience's feedback seriously and find a solution that can not only guarantee revenue but also not affect the viewing experience.
As viewers, we also need to understand the commercial needs of the producers, but at the same time, we have the right to demand a better viewing experience.
I hope that the production and broadcast of TV dramas in the future can do a better job in this regard, so that we can enjoy the high-quality plot more than being interrupted by frequent commercials.
I think this incident also reminds us that in the process of enjoying film and television entertainment, we should pay more attention to the development and current situation of the film and television industry. Advertising is an important source of revenue, but the viewer's experience is just as important as word-of-mouth.
How to balance the two is a problem that every producer and broadcast platform needs to think about seriously.
Through this incident, we can see the importance of the audience's voice in the film and television drama market, and hope that more film and television works in the future can be more reasonable in advertising arrangements and bring a better viewing experience to the audience.
I would like to say to the production team of "Celebrating More Than Years 2" that thank you for bringing such a wonderful work, but I also hope that you can make improvements in the advertising arrangement so that the audience can focus more on the plot itself.
I look forward to the future plot will continue to be exciting, and our viewing experience will be smoother and more enjoyable. I hope that all audiences can enjoy the drama with less advertising and more enjoyment of the plot in the future viewing process.
#庆余年2广告好多#
#头条创作挑战赛#
Editor's note: The comments of netizens in the article reflect the diverse voices and opinions of society, but do not represent the position of this article
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