From May 10th to 14th, the 8th China Brand Day was held at the Shanghai World Expo Exhibition and Convention Center, as a high-quality marine protein brand in the deep sea of industrial ships - "Guoxin Aquatic Products", a wonderful appearance, showing the world's first 100,000-ton intelligent fishery large-scale aquaculture ship "Guoxin No. 1" produced by the deep-sea wild swimming large yellow croaker and its processing products, gift box products and new prefabricated food series.
The China Brand Day event is jointly sponsored by the National Development and Reform Commission, the State-owned Assets Supervision and Administration Commission of the State Council, the State Administration for Market Regulation, and the State Intellectual Property Office. Domestic trendy brand, product to build the future". More than 50 local high-quality brands appeared in the Qingdao Pavilion, and the number of participating brands hit the highest number in the history, with high-quality products, rich interaction and unique urban characteristics, once again "out of the circle", quickly gathered high popularity, won the favor of enterprises and consumers from all over the world, and sang the moving "Qingdao brand story". In the Qingdao brand exhibition area where the "Guochao" brand gathers, the "Guoxin Aquatic Products Yuxianfang" brand, which is known as "Qingdao Souvenirs" and "Landmark Food", has been widely acclaimed, effectively enhancing the brand and product awareness and reputation, strengthening brand publicity and expanding new sales tracks.
During the exhibition, under the guidance of Qingdao Municipal People's Government, Qingdao Municipal Market Supervision Bureau, Qingdao Municipal Development and Reform Commission, and Qingdao State-owned Assets Supervision and Administration Commission, the 2024 Qingdao Premium Products Shanghai Promotion Conference was opened at the Qingdao Pavilion of Shanghai World Expo Exhibition and Convention Center. The brand of "Guoxin Aquatic Products Yuxian Fang" has been heavily promoted by virtue of the new model of "shipboard cabin maintenance" created by "Guoxin No. 1", interpreting new development, new achievements and new paths with new technology, new products and new models.
In order to thoroughly implement the party building cultural brand of Qingdao Guoxin Group's "Faith Walking", "Guoxin Aquatic Products" has always adhered to the brand driven by quality and the brand led by science and technology. Adhere to the quality of the king, strengthen the brand building with the spirit of "ship" craftsman, fulfill social responsibility, promote the development of enterprises, and build a "blue granary" in the deep sea. Launched the "Xingjian" of "Faith Trekking", using the world's high-quality seawater resources, relying on the "Guoxin No. 1" aquaculture ship, the breeding area has been expanded from the near shore to the deep sea. Use science and technology to empower modern production and life, match market demand, build a one-stop seafood supply chain from "fishery to table", promote product innovation and upgrading, and develop new products that meet consumer needs and have differentiated competition, so as to adapt to market changes, turn "flow" into "retention", and better supply high-quality marine protein to the mainland in the deep sea.
"Guoxin Aquatic Products Yuxian Fang" deep-sea wild swimming large yellow croaker is currently the world's only large yellow croaker farmed by industrial vessels, carefully selecting excellent seedlings, following the growth habits of wild large yellow croaker, cruising in clean waters 50-100 nautical miles offshore "sea grazing". The deep-sea environment gives it a more delicious garlic clove meat and higher nutritional value, and there is no black membrane in the body, making the taste more fragrant and sweet. It is worth mentioning that after the "Guoxin Aquatic Products Yuxian Fang" deep-sea wild swimming large yellow croaker is caught, through the seawater ice slurry microcrystalline locking technology, ship freezing technology and automatic production line, the whole cold chain can be realized within 45 minutes from live fish fishing to ice slurry locking and then container shipment, and the whole cold chain can reach customers directly.
After winning the title of "Qingdao Excellent Product", "Guoxin Aquatic Products" has made solid progress in innovative and high-quality development, giving full play to the brand empowerment effect of "Qingdao Excellent Products", focusing on promoting the "Qingdao Excellent Products" project, continuously expanding the spatial breadth of the brand, and bringing the brand competitiveness, reputation and influence to a new level. On the innovation road of "promoting the transformation of Chinese manufacturing to Chinese creation, Chinese speed to Chinese quality, and Chinese products to Chinese brands", the brand of "Guoxin Aquatic Products Yuxian Fang" will anchor high-quality development, continue to take deep-sea wild swimming large yellow croaker products as the main carrier, rely on the innovative industrial model of industrial ship aquaculture, transform "scarcity", "high quality" and "scale" into competitive advantages, build a leading brand of deep-sea aquaculture, and promote the synergy between the upstream and downstream of the industrial chain. Provide richer and more diverse products and services for chain supermarkets, hotel catering, e-commerce platforms, gift procurement and bulk export trade, etc., forming a new pattern of brand quality and development.