The crown used to be a beautiful scenery in the county.
It is expensive, once sold for 880,000, which is the income of ordinary people for several years! However, it is not easy to have it, in addition to being willing to spend money, you must also have enough status.
Nowadays, the second-hand crown can only be sold for 150,000 yuan, which is embarrassing.
Once upon a time, the crown was a beautiful place.
As early as 1955, it was born, and in the 80s of the 20th century, it was all the rage, becoming a bright pearl in the Chinese automobile market.
At that time, the price of the crown was as high as 888,000 yuan, which can be described as scarce and expensive, who wants to buy it has to queue up first! The reason why the crown is so good is mainly due to its hard power.
It was the first car in the world to feature turbocharging technology and a pedestrian-friendly body, and it has been a technological leader.
Coupled with its own sense of compulsion and status symbol, the crown can be described as red and purple.
It's a pity that there is no endless feast in the world, and the glory of the crown will inevitably escape the erosion of time after all.
First of all, with the changes of the times, the technology of Chinese car companies has advanced by leaps and bounds, and the advantage of Crown is no longer nothing.
Secondly, the crown itself is also a little behind, the configuration has not kept up with the trend, and the positioning and brand premium have also declined.
Driven by a sense of crisis, Crown tried to save itself, regained its position as a sub-brand in the Chinese market, and launched many new models, but the effect did not seem to be satisfactory.
If Crown wants to return to the top, I am afraid it will have to learn from the new car manufacturers.
People are sincere, and they have come up with products like ZEEKR 001 and BYD Han.
There are two ways for Crown to do it at the moment: either really do a good job of high-end and come up with eye-catching products; Or simply cut the price and win with cost performance.
On the one hand, domestic luxury car brands are rising rapidly, and on the other hand, the competition among giant car companies is intensifying.
Although the crown is now down, it still has a reputation and technical advantages.
But if you want to "live well", you have to roll up your sleeves and work hard.
The automobile circle is like this, if you don't advance, you will retreat, and if you don't want to make progress, you will be eliminated.
For the decline of the crown, we should deeply reflect on it while regretting it, whether it is an enterprise or an individual, only in times of peace and continuous innovation, in order to be invincible!
What do you think about this? Feel free to interact with me in the comment section!