1. Today's review of the starting point of the journey: senior host Li Sisi said goodbye to CCTV affectionately, igniting the upsurge of industry prospects!
On October 9, 2022, Li Sisi published an affectionate and friendly article through social networks, announcing her farewell to CCTV. Here, she completed a 13-year career and began a new journey in life with countless precious memories and gratitude.
"The unforgettable day of parting is the time when Yang Liu Yiyi bids farewell to the spring breeze. After thirteen years of youthful struggle, I write this time with gratitude. Opening up a more beautiful picture ahead, soaking up the sunshine and forging ahead, is what I should do now.
With solemn and sincere brushstrokes, Li Sisi depicts the complex and indescribable emotions in his heart at this moment.
Li Sisi, who became a CCTV host at the age of 20, regards this place as the starting point for realizing her dream of hosting, and it is also a witness to her gradual growth into a well-known host. Leaving this familiar place, her heart was filled with deep nostalgia and melancholy.
However, the road of life is always moving forward, and new stages and opportunities are beckoning her.
As soon as the news of Li Sisi's resignation was announced, it immediately attracted widespread attention from all walks of life. Her loyal fans have left messages to express their reluctance and send their best wishes.
"Sister Li Sisi, I wish you a bright future!" "Although it is a pity, I still wish you a more brilliant future!" Similar messages poured in.
In the face of the love of fans, Li Sisi also responded in a cordial tone: "Thank you for your blessings, I will continue to work hard and continue to care for everyone with my heart." Her graceful and calm posture is the key to her winning the audience's love over the years.
In the industry, Li Sisi's decision has also sparked a heated discussion about the prospects of the entire hosting industry. Some people believe that under the impact of mobile Internet and new media, traditional TV hosts are facing unprecedented challenges, and the entire industry seems to be showing signs of decline.
"Nowadays, the development speed of various self-media platforms is amazing, and the status of the host profession is not as good as before." A senior media person said with emotion, his tone revealed deep concern about the future of the industry.
However, there are also industry insiders who remain optimistic about this. They firmly believe that although the advent of the new media era has put forward higher requirements for hosts, it also provides them with new development opportunities.
As long as the host dares to innovate and actively adapt to environmental changes, he can find his own position in this change.
When we witnessed Li Sisi's choice to leave, we couldn't help but arouse the enthusiastic attention and deep thinking of the majority of TV audiences, and this resignation behavior undoubtedly revealed the severe dilemma faced by the traditional hosts in the mainland.
However, this does not mean that our entire media hosting industry will be in trouble, as the so-called, "new era, new opportunities, new challenges", our hosts in the spotlight can only continue to carry a brilliant role by facing difficulties and keeping up with the pace of the times.
Let's temporarily insert a story: Li Sisi's steady development in CCTV!
In fact, long before the official announcement of his resignation from CCTV, Li Sisi's career path has been advancing by leaps and bounds, and the situation is gratifying. This figure, who is in the position of the "pillar" of CCTV's new generation, has moved forward steadily on this famous stage and gradually emerged.
Looking back on that unforgettable time in 2007, Li Sisi, who was just a college student at that time, made his debut on the broad stage of CCTV's Spring Festival Gala and performed on the same stage with many senior stars.
For her, this is undoubtedly a crowning honor, but also a great challenge.
Under the attention of hundreds of millions of viewers, Li Sisi is under unprecedented pressure. However, she coped with it calmly, showing extraordinary on-the-spot adaptability and stable psychological quality.
Her mastery of lines and ease in the face of unexpected situations made her performance as smooth and natural as her peers, and the audience was captivated by her wonderful performance, and the director team was full of praise for her.
"We see the potential of this newcomer." The director team sighed from the bottom of their hearts. This Spring Festival Gala has become a new starting point for Li Sisi's career, and she has left a deep imprint in the hearts of audiences across the country with her outstanding performance.
Since then, Li Sisi has begun to host various popular variety shows and literary festivals, such as "Happy Hero", "I want to go to the Spring Festival Gala" and so on. Her popularity and influence are rising day by day, and she has quickly become the leader of the new generation of CCTV hosts and a new generation of "pillars".
"Li Sisi gave me the impression that he was very sincere, neither pretentious nor flattering. She devotes herself to her work, and her attitude towards learning and work is extremely rigorous and serious.
One staff member who worked with her said about her.
Hosting various types of programs is undoubtedly an experience and improvement for Li Sisi again and again. She is constantly learning, adapting to a variety of different styles, and trying to incorporate her own unique personality.
Whether facing a solemn literary program or a light-hearted and humorous talent show, Li Sisi can always control it freely and easily.
In this process, with the gradual improvement of prestige and influence, Li Sisi without exception set strict requirements for his speech and demeanor and appearance, maintained a modest attitude and good habits of treating others politely, thus winning unanimous praise from the audience.
She worked tirelessly to learn all kinds of hosting skills, and gradually realized and surpassed her hosting dream on the broad stage of CCTV.
Excellent professionalism and superb hosting skills have made Li Sisi highly recognized and praised by the industry.
"This is undoubtedly an extremely rare host." Many peers have expressed their heartfelt admiration.
From an ordinary student to a pillar of CCTV, Li Sisi's career path is full of hard work and enterprising, witnessing her deep love and persistent pursuit of this career.
3. Freshman Li Sisi became famous
To trace the origins of Li Sisi's legendary career, we have to go back to 2005, when she was just a young freshman.
That year, Li Sisi was fortunate to participate in CCTV's program to select new hosts - "Challenge Host". As an ordinary college student, she successfully entered this national selection arena with her own strength.
Since the beginning of the competition, Li Sisi has attracted the attention of the judges with his extraordinary performance. She spoke well, reacted quickly, and coped with all kinds of unexpected situations with ease, leaving an unforgettable impression on the judges.
"She was literally born for the host industry." The well-known host Zhang Quanling made no secret of his praise for Li Sisi. Everyone was impressed by the young girl's skillful hosting skills and extraordinary talent.
For the ideal profession of host, Li Sisi is full of enthusiasm. Participating in the talent show is a brave attempt for her to practice the concept of "action changes destiny". For this stage, she has already made full preparations.
When the show started, Li Sisi was engrossed, as if he was born to be the host. She knows every word in the script by heart, and with subtle intonation and appropriate expressions, she brings the content to life.
Whether on or off stage, she is able to switch roles with ease and handle any situation with ease.
In the fierce competition, the judges continued to nod their heads in approval in the audience, and the audience was also deeply impressed by her extraordinary on-the-spot reaction, and thunderous applause and cheers instantly rang out.
At this moment, Li Sisi, with many years of rich hosting experience, performed brilliantly on this broad stage, and received warm praise from the audienceFinally, she lived up to expectations and successfully won the crown of "Challenge Host" When the victory bell rang, Li Sisi's heart was full of endless excitement and joy As a college student, she was able to emerge in the national selection competition, which was something she never imagined.
This small victory has undoubtedly become the first important milestone for Li Sisi to realize his dream of hosting. With the help of this rare opportunity, she successfully stepped into the holy place of CCTV, the host's heart, and opened a new chapter in her life.
4. Interlude: Social media activity indicates transformation
Entering 2022, Li Sisi's exposure on CCTV has decreased, but her activity on social media platforms has grown, which has sparked speculation about whether she intends to make a career change.
People found that Li Sisi began to frequently share her daily life and used products on Weibo, Douyin and other self-media platforms, and at the same time, her personal certification has also changed from the original "CCTV host" to "well-known host" In the circle of friends, Li Sisi shows some photos of her as a spokesperson for a brand or participating in activities from time to time, and seems to be actively exploring the possibility of business cooperation with various businesses.
All of these moves are sending a clear message to the outside world: Li Sisi is most likely ready to leave CCTV and seek transformation and development. "Now that the self-media industry is in a booming stage, I am convinced that Li Sisi has enough strength and fan base to chase his dreams in new fields.
An industry expert commented.
As a host, Li Sisi has always maintained extremely high standards for her appearance, image and personal charm. Social media has provided her with a new stage to interact directly with her fans and build her own personal brand.
On this platform, she can build a closer connection with her fans, share the bits and pieces of her life, and lay a solid foundation for the development of a diversified business model in the future.
As we all know, Li Sisi already has millions of loyal fans on major social platforms! Once this talented beauty decides to make the transition, it's easy to embark on a large-scale content planning and monetization project with her large and loyal fan base!
However, what is embarrassing is that although many fans sincerely look forward to Li Siwei sticking to such a brilliant stage as CCTV, judging from his many actions, it is obvious that he has revealed a firm intention to transform.
Li Sisi seems to be exploring a new career path in order to maximize her self-worth.
As an excellent host, she knows that she must keep up with the trend of the times and actively embrace the great changes brought about by the new media era. Relying only on the single development model of traditional TV stations has long been unable to meet the ever-changing needs of the current market.
Opportunities and risks coexist, and only by having the courage to try and innovate can Li Sisi gain a foothold in this rapidly changing era. She is fully prepared for the possible transformation in the future, and the next step is to see how she carefully lays out and leads the way!
5. New challenges and opportunities faced by hosts in the new media era
Li Sisi's resignation has aroused widespread attention and heated discussions from all walks of life about the future trend of the entire hosting industry. It is true that under the fierce impact of the new media era, traditional hosts are facing unprecedented challenges.
"Nowadays, anyone can easily start a live broadcast on the Internet, and everyone can be called an 'anchor', and the status of the host profession is already in jeopardy." A senior media person sighed, and his words revealed deep concern.
New media platforms have sprung up, and new forms of communication such as short videos and live broadcasts have caused the influence of traditional TV programs to decline significantly. The slogan of "everyone broadcasts, everyone is an anchor" seems to announce that the profession of host has entered the long river of history.
There is no doubt that in today's increasingly competitive industry environment, if some traditional hosts cannot actively learn new knowledge and innovate expressions, they are likely to be ruthlessly eliminated by the market.
The winter haze of the hosting industry is quietly spreading.
However, the advent of the new media era has also brought new opportunities for hosts. In the era of mobile Internet, hosts need to learn to use new media means to attract fans and keep up with the pace of development of the times.
Li Sisi is a successful example. She has amassed a loyal fan base on social platforms early on, laying a solid foundation for a possible career transition in the future.
With the rise of short video platforms, hosts have ushered in a new broad stage! Here, they were able to showcase their unique style and charm, and engage in more direct and lively interactions with the audience.
There is no doubt that in this new era, hosts also need to constantly learn and master new skills, such as video editing, live broadcast room operation, etc.
Looking at the big picture, it's important to make it clear that today's hosting industry is facing an unprecedentedly fierce competitive environment, but this is also giving birth to countless new development opportunities. As long as the hosts dare to break through the traditional thinking and actively participate in the wave of new media, they will be able to find their own unique positioning in this change.