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With an investment of more than 60 billion yuan in three years, Dongfeng Motor has accelerated the transformation of new energy

author:Titanium Media APP
With an investment of more than 60 billion yuan in three years, Dongfeng Motor has accelerated the transformation of new energy

Image source: Dongfeng Motor official

At this year's Beijing Auto Show, Dongfeng Motor had more than 20 independent new energy products on its booth, covering various segments from high-end to mainstream.

Specifically, the Dongfeng Mengshi M-HUNTER Hunter made its world premiere, with a pre-sale price of 3.68 million yuan, making it the most expensive Chinese off-road vehicle at the Beijing Auto Show.

Dongfeng VOYAH participated in the exhibition with its main models, the new VOYAH Dreamer, VOYAH Chasing Light PHEV, and the new VOYAH FREE, and also officially released the brand's overseas strategy.

With an investment of more than 60 billion yuan in three years, Dongfeng Motor has accelerated the transformation of new energy

Image source: Dongfeng Motor official

The three major brands of Dongfeng Fengshen, Dongfeng Yipai and Dongfeng Nano have all launched new models, including eπ08, Fengshen L7 and Nano 01 co-created version.

At the same time, Dongfeng Motor also announced that it has reached a strategic cooperation with DJI Automotive to jointly create an advanced intelligent driving solution, and the results of the cooperation will be first installed on the next production model of Dongfeng Nano.

Among them, eπ08 is a smart large SUV designed for family users, the model has been opened during the auto show pre-sale, the pre-sale price of 20-250,000 yuan, after the listing will be with eπ07 to form a double car matrix, attacking the mainstream new energy market.

Fengshen L7 is the first model equipped with Dongfeng Mach electric hybrid PHREV technology, with the longest pure electric range of 205 kilometers in the same class and the longest comprehensive range of 1500 kilometers in the same class, and not long ago successfully completed the ultra-long range challenge, becoming the first hybrid SUV in China to break through the 2000km range, which has been officially launched on April 25, with a market guide price of 128,900-156,900 yuan.

With its excellent appearance and intelligent features, the Nano 01 co-creation version is equipped with the only fully automatic parking function in its class, providing users with a high-quality travel experience.

In addition, two concept cars, the eπ2024 concept car and the 2024 concept pickup truck, were also exhibited on the same stage. The eπ2024 concept car adopts the "FLOW" design concept, which integrates oriental aesthetics and fluid design to create a unique crossover style. The 2024 concept pickup truck is equipped with an innovative Dongfeng skateboard platform that integrates advanced technologies such as 800V high-voltage and drive-by-wire chassis.

In the technology exhibition area, Dongfeng Motor exhibited technology exhibits including the newly released Mach electric hybrid PHREV, as well as 10-in-1 high-efficiency electric drive, a new generation of high-specific energy solid-state battery, "Dongfeng Hydrogen Boat" power platform, Dongfeng Yuexiang intelligent BUS, vehicle-road-cloud integration and other technology exhibits.

With an investment of more than 60 billion yuan in three years, Dongfeng Motor has accelerated the transformation of new energy

Among them, the Mach electric hybrid PHREV is a new breakthrough in Dongfeng Motor's hybrid technology, which further increases the cruising range by 10%, reduces the fuel consumption of feed-in to 3L per 100 kilometers, and continuously promotes the thermal efficiency of the engine to exceed 50%. Mach E pure electric drive is developing a 25,000 rpm rare earth high-speed motor, and the measured data of the rotor bench has exceeded 34,000 rpm; The self-developed solid-state battery has carried out 1.5 million kilometers of demonstration operation, and the high-specific energy all-solid-state battery has been trial-produced and rolled off the production line.

In the context of a new round of global scientific and technological revolution and industrial transformation, the automotive industry is accelerating the integration of technologies with energy, transportation, information and communication and other fields, and electrification, networking, and intelligence have become the main trends in the development of the industry. In the face of new trends and changes, Dongfeng Motor has accelerated its transformation to new energy, deeply implemented the "Dongfeng Qi" plan, accelerated the "three-year action for transformation and upgrading", and fully completed the strategic layout of new energy brands, platforms, commodities, key assemblies and core technical resources.

At the press conference, Zhou Zhiping, Deputy Secretary of the Party Committee and General Manager of Dongfeng Motor, said: "Standing at a new starting point, we firmly grasp the requirements of high-quality development of strategic emerging industries, implement the 'three-year action for transformation and upgrading', deepen the '4+2' business layout, vigorously promote the reform of systems and mechanisms, accelerate the development of new energy business, win new tracks, and break new ground." This year, we will launch 13 new energy products for passenger cars and 7 new energy basic models for commercial vehicles, and strive to return to the annual sales level of 3 million units, reaching 3.2 million units. Among them, the sales of new energy vehicles hit 1 million units. In the next three years, Dongfeng Motor will invest more than 60 billion yuan to launch 30 new energy products for passenger cars and 14 new energy basic models for commercial vehicles. (This article was first published on Titanium Media App)

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