1. In 2022, the interactive video of the popular Internet celebrity ruffian Youtan and Zhang Jike aroused public doubts
At the beginning of 2022, the Internet celebrity ruffian, who is extremely popular on the Internet, released an interactive video with the well-known athlete Zhang Jike through his personal social media, which instantly caused an uproar in the online world and aroused heated discussions and in-depth questions among the majority of netizens.
In this video, the ruffian and Zhang Jike have an intimate conversation, the two look at each other and smile, and the atmosphere is harmonious and harmonious. What is even more striking is that Zhang Jike unabashedly admitted that the ruffian was his "female disciple", and affectionately told her to study diligently and train hard.
In the face of this scene, the majority of netizens expressed their confusion and incomprehension.
Most netizens believe that as a national sports superstar like Zhang Jike, "mingling" with an Internet celebrity like a ruffian will undoubtedly damage his image and personality, leaving people with the impression of "falling down".
As a sports legend, there is obviously a significant identity gap and a barrier that is difficult to integrate between Zhang Jike and social network celebrities like Plankton.
However, although netizens at the time raised many questions about this, Zhang Jike himself did not seem to take these rumors to heart. As for why the ruffian chose to make this video public, the motive behind it is still uncertain.
To this day, the ruffian has not given any explanation or response to this matter.
Although this incident seems confusing, from another point of view, it is expected that the ruffian posted such videos on social platforms. For Internet celebrities like her, creating hot topics and arousing heated discussions among netizens is undoubtedly the result of their dreams.
Indeed, how to stand out in the online world, win the love of many fans, and then become a super Internet celebrity with tens of millions of followers is a topic that we really need to explore in depth.
Let's take a look back at her path to fame.
2. Gorgeous turn: how a ruffian from an ordinary family is carefully built by the company
His real name is Wang Meiyou, and he was born in 1995 in an ordinary family in northeastern China. Since childhood, he has suffered from his family's patriarchal concept, and he is often neglected at home.
In order to pursue his dreams, the young ruffian resolutely left his hometown and went to Zhuhai to study. During his time at art school, the ruffian began to develop a deep sense of inferiority in his appearance.
She knows that only through plastic surgery can her otherwise plain face glow with attractive charm, so that she can gain a foothold in this circle of beauty and achieve self-worth.
Since then, she has resolutely embarked on this "rebirth" journey.
After entering the society from school, the ruffian successfully attracted the attention and favor of a professional media company with his hot and sexy graceful posture and positive and enterprising attitude towards life.
The company knows how to create compelling influencers, so they did a comprehensive and in-depth package plan for the ruffians.
Whether it is her educational background, family environment or social status, it has been carefully reshaped and packaged by the company, so that the ruffian is displayed in front of the public with a new image of "motorcycle goddess", and instantly won the enthusiastic pursuit of countless fans in the online world.
However, some people have questioned that the ruffian actually comes from a wealthy family and is a typical rich second generation. In an early video, she showed off her mansion in downtown Beijing, a large, lavishly furnished and well-equipped house.
The video also features a middle-aged woman who claims to be her mother, but is later questioned that she may just be a "fake relative" hired by a ruffian.
In the face of these doubts, the ruffian herself stood up to clarify the facts, and she admitted that she was indeed born in an ordinary rural family, and was abandoned by her biological parents when she was still young.
Later, she was adopted by her current adoptive mother, but because her adoptive mother had been running a business overseas for a long time, she neglected to take care of and teach her, resulting in her growth process full of twists and turns.
3. Lin Wanwan's Love: The fuse for the ruffian to become popular
After completing a comprehensive packaging and plastic makeover, Plankton quickly established a deep friendship with another well-known female Internet celebrity, Lin Wanwan. The two hit it off when they first met, and their feelings for each other burned like flames.
Born in 1990, Lin graduated from the Beijing Conservatory of Modern Music, specializing in European and American pop music and R&B. Her unique cold temperament and fashionable dress made her stand out during her school years and was known as "the first handsome T in Beijing".
After graduation, Lin Wanwan officially stepped into the showbiz and frequently participated in the recording of various variety shows. In 2016, she was even more honored to appear on the stage of the popular variety show "Everyday Upward", and was highly praised by the host Gigi Leung - "more handsome than my brother", and at the same time, Da Zhang Wei also praised her "famous".
It was in that passionate and challenging year that Lin Wanwan formed a deep friendship with the well-known Internet celebrity riffraff around Chinese mainland. The beautiful images and deep and moving emotions of the two have fascinated the majority of netizens.
At this moment, many netizens have injected full support and encouragement into the touching relationship between the two!
Although the relationship only lasted for a short and somewhat regrettable two years, it played a crucial role in guiding the ruffian's future popularity. On social platforms, they once confided in each other that they missed each other, and showed each other's sincere intentions in front of their parents, making their relationship more and more indestructible.
However, as for the specific reason why the two broke up, rumors circulated about Lin Wanwan's betrayal of the ruffian, but these rumors could never be confirmed to be true.
No matter what the truth is, this once sensational emotional experience has undoubtedly made the ruffian win a high degree of attention in the online world. Coupled with a well-planned marketing strategy, the ruffian's popularity has skyrocketed.
Part 4: Gossip Hype Frequent interaction with celebrity Internet celebrities
In her quest to gain popularity, she cleverly used a tactic called "gossip marketing," in which she interacted frequently with celebrities and other influencers to create buzz stories.
For example, she has collaborated with the famous actor Hu Ke and the well-known singer Tranquility to shoot videos many times, and the two have either "met by chance" on the street, "reverie" on the set, or "guests" at home, each time causing people to speculate about whether there is a special relationship between them.
What's even more amazing is that the ruffian has established a close relationship with Chinese table tennis star Zhang Jike. She claimed to be Zhang Jike's "female disciple" in the video, and the interaction between the two was extremely intimate.
In order to further hype this "master-apprentice relationship", the ruffian first complained that he spent a lot of money to hire a golf coach, but was snubbed by the other party. In desperation, she could only invite "Master" Zhang Jike to guide her personally.
The next scene sparked people's endless imagination, in the video, when Zhang Jike taught the ruffian swing skills, the two were even photographed sharing the same bottle of mineral water. In the eyes of the outside world, this is obviously an intimate move between couples, so there was a heated discussion on the Internet about "Zhang Jike's love affair exposed".
However, in fact, the relationship between Zhang Jike and his girlfriend Zhang Rui has always been very stable, and such a scandal will naturally be self-defeating. However, this "marketing" strategy of the ruffian did succeed in attracting widespread public attention and successfully creating a hot topic.
Plankton, this well-known figure, not only started a scandal hype with a married celebrity, but also sprinkled dog food with the well-known Internet celebrity male anchor Meunier. The two talked to me in the video, and Meunier expressed his desire to "get the certificate" frankly, which made fans excited.
However, just when everyone was deep in the fog of this period known as "perfect match CP", the ruffian announced to the public that she was in love with the 49-year-old rich man Lu Wenchen, showing her affection for the ruffian's actions, the majority of netizens couldn't cry and laugh, and they all sighed that his behavior was really "rather guilty of public anger than conformity" Fifth, the peak of popularity: the number of fans exceeded the 10 million mark.
In fact, long before entanglement with many celebrities and Internet celebrities and creating various scandal topics, the ruffian had already achieved great success on the short video platform and won the enthusiastic pursuit of tens of millions of fans.
Looking back on April 29, 2020, the ruffian released the first video in her life on a short video social platform, although the video content is still immature, but with her graceful figure and sexy and hot dress, it has successfully attracted more than 130,000 likes, which is undoubtedly an ecstatic start for the video creator, the ruffian and his operation team are keenly aware of the business opportunities contained in it, and quickly launched a very attractive "beauty + locomotive" marketing strategy.
After the launch of the second video, the ruffian received nearly 2 million likes, and the number of fans instantly exceeded the million mark, and what is even more amazing is that in just one month in August 2020, the number of ruffian's fans skyrocketed by 1.36 million, with this unstoppable popularity, the ruffian became the first batch of "motorcycle goddesses" who became popular on the short video platform It is rumored that the popularity of the ruffian at that time was half the sky.
There is even such a joke circulating on the Internet: "Every man dreams of being able to sit in the back seat of a ruffian's car", and the first person to realize this wish is another big V with tens of millions of fans - "Brother Monkey" He is a senior car review blogger, because the elders in the family are engaged in the car repair industry, Therefore, he has a very professional understanding of the vehicle, coupled with the fact that Brother Monkey is 1.88 meters tall and weighs nearly 300 pounds, the strong contrast effect formed when shooting with the ruffian is jaw-dropping, and every interaction between the two is full of funny and humor.
In addition to the much-talked-about scandal with Brother Monkey, the ruffian also suffered from a serious distress of "900 private photos being exposed to the public". Those lawbreakers have openly sold these jaw-dropping private photos on online platforms, with prices ranging from a few hundred yuan to several thousand yuan.
Faced with doubts, the ruffian responded without hesitation: "How I dress is my personal choice, please don't use such photos for hype." Despite her strong tone, it is undoubtedly driven by her desire to become a public figure.
Part 6: Sincere Love or Pure Business Transaction? It's all about traffic!
Not long after announcing that he was in love with her wealthy businessman boyfriend Lu Wenchen, the ruffian ushered in his first appearance in the field of variety shows. She participated in a live-action competitive variety show called "Call Me the Big Shopkeeper", and appeared with the well-known host Yang Di.
This appearance undoubtedly made people from all walks of life speculate whether the ruffian is about to officially set foot in the entertainment industry.
In response to many netizens' doubts about his relationship, the ruffian still resolutely emphasized: "I like Lu Wenchen as a person, you can say whatever you want." ”
It is understood that this relationship, which is known as the "entrepreneur's wife" by the outside world, is actually the crystallization of the ruffian's initiative and hard work. Not only did she admit this frankly in the live broadcast, but she was also obsessed with Lu Wenchen's wealth and status.
In fact, in Lu Wenchen's business empire, he specially set up an information consulting company with a registered capital of up to 2 million yuan for the ruffian. This deep love undoubtedly implies that their relationship is extraordinary.
Looking back on her rise to fame, it is not difficult to see her skillful skills in marketing strategies and creating topics. Whether it was the sensational relationship with Lin Wanwan, or the scandal caused by frequent interaction with many celebrities and Internet celebrities, or the fictitious "sweet relationship" with male Internet celebrity Meunier and others, all of this is just a means to attract the public's attention and create hot topics.
Even the story between her and the famous general Zhang Jike, known as the "deep master-apprentice love", now seems to be just a drama carefully planned by the ruffian in order to obtain traffic income and take advantage of the hype.
Now, when that video was revealed and questioned on the web, she decisively deleted it in case there were endless troubles.
In the short but dazzling career history of Internet celebrities, few of them are truly heartfelt. Even in the "900 intimate photos that accidentally went viral" incident when her popularity was at its highest, she responded without hesitation: "I have the right to decide what kind of clothes I wear!" ”。
It is true that in order to grab those rare traffic and attention, the ruffian can be said to do everything, even at the expense of his dignity. All actions are aimed at maximizing commercial interests, even if it comes at the cost of sacrificing her personal image.