Baidu's vice president of public relations really stepped on the "thunder" this time! A controversial short video exploded on the Internet, which not only made Xuan Jing the target of criticism by netizens, but also caused Baidu's stock price to suffer. This is a good thing, Xuan Jing quickly resigned and became the hottest news figure in the past two days.
Let's talk about the content in this video first, Xuan Jing is really "not amazing"!
In the video, she even talked about her indifferent attitude towards employees' families, saying, "Why should I consider employees' families? I only care about this result! ”
What's even more outrageous is that she also released the thunderous "second batch" remark: "If you want to resign, I will approve it in seconds!" ”
This is an executive, it is simply a "press"! Netizens saw this video and expressed their "stunned".
Some netizens joked: "This sister is holding chicken feathers as an arrow, and she has to approve it in seconds at every turn, so that the employees are busy with the atmosphere of 10,000 people." ”
This is good, Xuan Jing's remarks instantly ignited the anger of netizens. Everyone said that this is simply disrespectful to employees and a trampling on human nature!
Netizens are not vegetarians, and they made the incident spread quickly through various methods such as forwarding, commenting, and complaining.
For a time, Xuan Jing became the focus of heated discussions on the whole network, and Baidu's reputation was damaged because of her inappropriate remarks.
In the face of the storm of public opinion, Xuan Jing also realized the seriousness of the problem. She hurriedly apologized overnight, hoping to calm the anger of netizens.
However, this apology came too late, and netizens didn't buy it! Some netizens directly replied: "If the apology is useful, why do you want the police?" ”
There are also netizens who are now learning and selling, and they hit back at her with Xuan Jing's words, which can be regarded as letting her move a stone and hit her own feet.
However, this incident also shows us the importance of corporate executives' rhetoric to corporate image. In this information age, the slightest word can cause an uproar.
As the vice president of a listed company, Xuan Jing should know this even more. However, she made such a low-level mistake, which not only caused Baidu's stock price to plummet, but also made herself lose her job. This is really "one misstep into a thousand hatreds"!
Of course, this incident is also a wake-up call for us. As corporate executives or public figures, we should always pay attention to our words and deeds to avoid unnecessary troubles caused by impulsiveness or lack of words.
At the same time, we should also respect the feelings and rights of others, and not base our own happiness on the suffering of others. We should draw lessons from this, improve our own quality and self-cultivation, and work together to create a harmonious and friendly social environment.
I also hope that future business executives can take this as a warning and not make similar mistakes again.