The sunset slanted on the shore of Pazhou, as the traffic gradually thinned and the crowd receded, the lively and noisy Canton Fair Complex returned to tranquility. On May 5, the offline exhibition of the 135th Canton Fair came to an end.
28,600 exhibitors showcased their skills, 680 import exhibitors found new opportunities, 246,000 overseas buyers from 215 countries and regions took advantage of the excitement, and offline export turnover reached US$24.7 billion, an increase of 10.7% over the previous year......
During the exhibition, the "super flow" effect of "China's first exhibition" continued to appear, and Made in China was highly sought after by merchants from all over the world, and the warm wind of foreign trade injected strong momentum into the accelerated recovery of global foreign trade.
Exhibitors and merchants to achieve "two-way running"
"There are more overseas buyers, and many old friends who haven't seen each other for four or five years have come back, and I have met more new friends. Zhang Xin, the sales director of Guangdong Delmar Technology Co., Ltd., lamented the "double harvest" of popularity and wealth, "The Canton Fair not only brought orders, but also brought confidence to our foreign trade enterprises!"
At this Canton Fair, exhibitors are working hard to meet global buyers with the best products and services. They were pleasantly surprised to find that overseas buyers were more willing to place orders this year, not only the procurement plan was clearer, but also the follow-up appointments such as factory visits and production capacity were continuous, and more cooperation was expected.
Sitting on the suitcase "flying" in the exhibition hall is a new way for many overseas exhibitors to visit the exhibition this year, and the electric luggage produced by Changzhou Airway Intelligent Technology Co., Ltd. has become the "most trendy" popular item. "We have gained a lot, with more than 30,000 orders worth more than 8 million US dollars, and we have also added exclusive agents in more than 20 countries, opening up new markets in many countries in Europe, South America and other places. Sun Guo, the company's sales director, said.
"I have been in talks with more than a dozen suppliers and will be placing more orders this year to expand our local presence in the Netherlands. "The Dutch buyer Remko Renshoff has gained a lot.
The transactions in the exhibition hall are hot, and the merchants outside the exhibition hall negotiate and negotiate and visit the factory all the time. "Every day, customers make appointments to visit the factory, and we receive three or four batches of customers in one morning. Yu Yufang, general manager of foreign trade sales of Leoch International Technology Co., Ltd., told reporters.
As of May 4, the offline export turnover of this Canton Fair was 24.7 billion US dollars, an increase of 10.7% over the previous session. Merchants from emerging markets became the main force in "placing orders", with a turnover of US$13.86 billion with countries jointly building the "Belt and Road", an increase of 13% over the previous session, and online platform transactions also became more active, with an export turnover of US$3.03 billion, an increase of 33.1% over the previous session.
The rebound in popularity and hot transactions at the Canton Fair is a strong evidence that Guangdong and China's foreign trade are picking up. In the first quarter of this year, the total import and export volume of goods on the mainland 101693 billion yuan, a year-on-year increase of 5.0 percent. Among them, exports were 5,737.8 billion yuan, an increase of 4.9 percent. Guangdong, a major foreign trade province, took the lead, and the import and export of foreign trade exceeded 2 trillion yuan for the first time in the first quarter, an increase of 12%.
According to the latest report of the World Trade Organization, global trade volume shrank last year, and global trade is expected to gradually recover this year, and global trade in goods is expected to grow by 2.6%.
"Spring River Plumbing Duck Prophet", the world feels the "warm wind" of trade blowing from the banks of the Pearl River. Cameroonian buyer Franklin Logreed, a "new foreign trader" who has just started his business this year, said: "Everyone recommended the Canton Fair to me, which is the best starting point for developing trade between China and Africa." ”
The new quality productivity shows the charm of Made in China
Since the first session in 1958, the Canton Fair has been weathered for more than 60 years, and "innovation" has always been its constant background, and hot words such as "new opportunities", "new markets" and "new orders" have continued to appear in the dialogue between exhibitors and buyers.
On the central platform of the Canton Fair Complex, the first and first exhibition of new products has always been known as the "opening artifact", the first phase of the exhibition of smart appliances, the second phase of the exhibition of ceramic home, the third phase of the exhibition of fashion clothing and other products, attracting many merchants to stop and take photos, consultation and procurement.
The new quality productivity stimulates the new momentum of foreign trade. At this year's Canton Fair, more than 1 million new products were unveiled, and 334 new product debuts and debut events attracted countless attention. More than 2.54 million exhibits have been uploaded on the online platform, including 660,000 new products, 100,000 smart products, 400,000 green and low-carbon products, and 210,000 products with independent intellectual property rights.
The main product brought by Shenzhen Silver Star Intelligent Group Co., Ltd. is full of science and technology - a smart home device that integrates multi-functional functions such as sweeping robots, air purifiers, smart audio and ambient lights, which is welcomed by buyers. "Overseas buyers have responded enthusiastically to high-tech products, which makes us more confident in expanding the international market and making a global layout. Chen Peng, the company's key account manager, said.
The new format supports the unlimited market space. In the "new exhibition area" set up for the first time in this Canton Fair - cross-border e-commerce and overseas warehouse exhibition area, 11 provinces organized 5 cross-border e-commerce comprehensive pilot zones, 150 cross-border e-commerce and overseas warehouse enterprises to appear, creating new opportunities for small and medium-sized enterprises to "go to sea" through the development of new trade formats.
"We have organized a group to participate in the exhibition in the form of an industrial park, which has gained a lot, which is very helpful to improve the influence and competitiveness of the industrial park. Chen Hai, head of Jieyang Haiyao Cross-border E-commerce Industrial Park, said.
As an important manifestation of digital trade, cross-border e-commerce has become a new bright spot in the global economic development. Statistics from the General Administration of Customs show that in the first quarter, the mainland's cross-border e-commerce imports and exports reached 577.6 billion yuan, an increase of 9.6%. The scale of Guangdong's cross-border e-commerce has further expanded, and in the first quarter, the province's cross-border e-commerce import and export exceeded 200 billion yuan.
Enterprises are exploring new markets, and new designs are becoming more and more important. With the signing of a memorandum of cooperation between the Guangzhou National Edition Pavilion and the China Foreign Trade Center Group, the winning products of the Canton Fair Design Innovation Award (CF Award) will be stored in the Guangzhou National Edition Pavilion.
As a "veteran" who has been engaged in industrial design for more than 20 years, Yang Xuejun, general manager of Ningbo Lanyin Industrial Design Co., Ltd., observed that the design booth of the Canton Fair is increasingly in short supply, "this change is reflecting the trend of China's manufacturing from 'world factory' to high-end, innovative development."
The friendship of the Canton Fair has been passed on from generation to generation
During this Canton Fair, the rare ultra-long squall line swept across Guangdong, and the torrential rain outside the exhibition hall for many days still could not extinguish the enthusiasm of buyers and exhibitors at home and abroad.
A total of 707,000 certificates have been issued, 3.08 million visitors have entered the hall, 1.13 million people have been fed, 74,000 booths have been built, 1.04 million square meters of carpets have been laid, and about 60,000 guide signs have been set up...... This set of data not only witnesses the popularity of the Canton Fair, but also reflects the temperature of the exhibition.
In the face of extreme weather such as continuous heavy rainfall and the severe challenges brought about by the super-large-scale flow of people, logistics and vehicles, the Canton Fair has extended the exhibition time, added rainproof facilities, and accelerated the speed of security checks when entering the museum...... The intimate service amazes merchants from all over the world.
The mayors of many cities in Guangdong have come to the Canton Fair Complex to "welcome guests", they not only show the enthusiasm of Guangdong, but also take the opportunity to vigorously promote the local business environment, "show" the hard power of industrial development.
What doesn't change is the enthusiasm, what changes is the exhibits. Xie Boheng, the honorary president of the Vancouver Chinatown Chamber of Commerce, a senior "old Canton Fair", still clearly remembers the scene when he participated in the Canton Fair for the first time 65 years ago, and he not only sighed: "At that time, China's exports were mainly agricultural and sideline products, and now China's food industry is changing with each passing day, and the products can withstand the test of international certification, and the innovation and competitiveness are getting stronger and stronger." ”
The story and friendship of the Canton Fair are being passed on from generation to generation of merchants. "I followed my father to the Canton Fair when I was 15 years old, and most of our partners in China met through the Canton Fair. Eliseão Diaz, a buyer from Ecuador who has been an old friend of the Canton Fair for more than 20 years, brought his 14-year-old son to participate for the first time this year, "Now my children are learning Chinese, and I hope he can be my translator next year." ”
Nowadays, the Canton Fair is no longer a single-function business exchange platform, and by focusing on building a multi-functional comprehensive platform integrating trade docking, information exchange, design innovation, and trade services, the comprehensive function role continues to be demonstrated.
In addition, the Guangdong-Hong Kong-Macao Greater Bay Area "9+2" City Import and Export Economic and Trade Activity Zone will be set up to provide economic and trade cooperation and exchange services for exhibitors and participants in the Greater Bay Area.
The Canton Fair is a door for global merchants to enter China, the Canton Fair is a window for the world to understand the rapid development of China's economy and society, and the Canton Fair is a bridge that closely connects China and the world.
"Make friends with the world, benefit the world for mutual benefit", where participants from all over the world can experience China's enthusiasm and beauty, and share the fruits of development.
[Writing] Southern + reporter Tang Ziyan, Yang Tianzhi, Tang Yabing
[Picture] Southern + reporter Zhang Ling Zhong Zhihui
【Co-ordination】Huang Yinglai
【Authors】 Tang Ziyan, Zhang Ling, Huang Yinglai, Yang Tianzhi, Zhong Zhihui, Tang Yabing
A new pattern of great opening-up