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Locking in the "cost of car ownership" is the last word, and the sales of the SAIC Volkswagen ID. family exceeded 10,000 in April

author:Qiu Xiaocheng

On May 1, 2024, the SAIC Volkswagen Volkswagen brand announced that the number of new energy vehicles exceeded 10,000+ units in April, a year-on-year increase of 56%. April is the beginning of the second quarter, and it is also the month of the Beijing International Auto Show, the attention of the auto market continues to rise, coupled with the growth of demand for travel during the "May Day" holiday, which is bound to bring a wave of small peaks in automobile consumption. In the face of increasingly fierce competition in the domestic automobile market, SAIC Volkswagen Volkswagen brand has made steady progress in the new energy sector and has achieved outstanding results, continuing to lead the new energy market of joint venture brands, the reasons for which are naturally worth exploring.

Locking in the "cost of car ownership" is the last word, and the sales of the SAIC Volkswagen ID. family exceeded 10,000 in April

Lock in the "cost of car ownership" and launch the ID.Care Value Protection Package

Today, the penetration rate of the domestic new energy vehicle market has exceeded 50%, which means that the consumers who choose new energy vehicles have surpassed traditional fuel vehicles, which is of epoch-making significance. However, with the rapid development of the domestic new energy market, it has not changed the status quo of "no value preservation" of new energy vehicles. We can see that even Tesla, the world's leading seller, only gives a three-year 45% discount policy in terms of the official second-hand car repurchase policy. You must know that Tesla's recognition in the second-hand car market is still very high, if it is a niche brand or a brand that has gone out of business or even withdrawn from the Chinese market, it will also encounter the situation that "no one wants to receive" second-hand cars.

Locking in the "cost of car ownership" is the last word, and the sales of the SAIC Volkswagen ID. family exceeded 10,000 in April

In the short term, it is difficult to change the status quo of "not maintaining value" of new energy vehicles. This is very tangled for consumers. In the mature automobile market, the "cost of owning a car" is a more rational cost-effective benchmark, that is, the cost of owning a car is the difference between the purchase and sale of the vehicle. The cost performance of a new car is only one aspect, when sold as a second-hand car, it can also maintain its value highly, and reducing the "cost of owning a car" for consumers is the last word. The ID.Care value preservation package launched by SAIC Volkswagen locks in the "cost of car ownership" for consumers in advance.

Locking in the "cost of car ownership" is the last word, and the sales of the SAIC Volkswagen ID. family exceeded 10,000 in April

From now until June 30, 2024, users who pay in full or in installments can purchase any model of the SAIC Volkswagen ID. family and choose the ID.Care protection package for delivery for a limited time. After three years of ownership, you can enjoy 60% of the price of the car to maintain the value of the repurchase, and the repurchase conditions are ultra-relaxed, only 3 years of cumulative mileage ≤ 90,000 kilometers, 3 years of cumulative claims ≤ 30% of the car price. It is worth mentioning that even if you have purchased an ID. within three months, you can return to the store to enjoy the right to maintain the value of the repurchase, eliminating the worries of tram users about value preservation.

Join forces with Super Gorillas and win great prizes with ease

Super Orangutan is a popular fitness brand among young people in China, which does not do sales, does not charge annual cards, and charges per time The operation model makes it unique in the fitness industry. Recently, SAIC Volkswagen ID.3 also joined hands with Super Gorilla to create a #YoungNot Crispy new ID.#的主题活动 for young people.

Locking in the "cost of car ownership" is the last word, and the sales of the SAIC Volkswagen ID. family exceeded 10,000 in April

Users can go to 55 ID.Store in 7 cities (Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Nanjing, Hangzhou) to get Super Gorilla coupons by taking photos with exclusive check-in devices, posting notes on social media platforms, collecting likes, and completing test drives. The event ends on May 16, 2024, so friends who want to pick up this wave of wool must not miss it!