Hong Kong's super-rich do not like to attend social events for security reasons, and occasionally show their faces with three or five bodyguards accompanying them, in principle, they will not attend crowded activities, including employee activities, especially such as Li Ka-shing, Li Ka-shing's son Li Zeju, who has experienced threats to their personal safety, that is, they can not show their faces as much as possible. is also the son of Li Ka-shing, Li Zekai does not seem to have such concerns, although he is not the kind of rich man who particularly likes to attend social activities, but he is still quite keen to participate in activities such as ball games and Marseille, and will not bring bodyguards with him when he participates, allowing passers-by to take photos, and acting very intimately. He is so generous to passers-by, let alone employees, he should be one of the few bosses in Hong Kong who likes to deal with employees.
In the horse racing season of another year in Hong Kong, the FWD Insurance Championship Horse Racing Day hosted by Li Zekai's insurance company FWD Insurance was grandly held, and the opening ceremony was held. As the boss, although Li Zekai did not go to the rostrum to speak, toast and take photos with the guests out of a low profile, he actually appeared at the scene and sat under the stage to exchange photos with employees. Many FWD employees were invited to attend this event, which can be called the company's welfare, there are food, play, performances, competitions to watch, everyone is happy, and the most gratifying thing for employees is the appearance of the boss Li Zekai and mingling with everyone, no wonder employees will call it honored.
Li Zekai was dressed more casually that day, with khaki slacks on his lower body, a blue suit on his upper body, and a badge of a Jockey Club member pinned to his neckline and chest, and he was in good spirits. Seeing Li Zekai again after more than half a year, he was unharmed, and his hair was much longer than before. After he arrived at the scene in a low-key manner, everyone got up to greet him and behaved very enthusiastically, while Li Zekai behaved quite close to the people, and after greeting everyone, he sat down at the main table to chat with the management, and greeted him with a smile throughout the whole process, without any shelf, and then he also talked cordially with the employees, and even took a group photo, allowing everyone to take pictures.
FWD Insurance holds the FWD Insurance Championship Horse Race Day every year, and Li Zekai, as the boss, attends the opening ceremony almost every year, so this has also become an exclusive event of FWD Insurance every year, and Li Zekai personally attends it, which shows that he still attaches great importance to FWD Insurance. FWD Insurance is an insurance company acquired by Li Zekai in 2012 under the name of Pacific Century Group for US$2.14 billion, and the company's predecessor is the insurance business of ING in Asia. Li Zekai acquired the company in order to open up the Asian insurance market, after the acquisition, he changed the company's name to FWD Insurance, and after ten years of development, he has applied to the main board of the Stock Exchange in 2022. In other words, FWD Insurance can be called Li Zekai's more successful business, so he will hardly attend related activities.
Li Zekai's reputation as a boss has been good for many years, largely because he has no frame and is close enough to the people. Frankly speaking, as Li Ka-shing's son, Li Zekai can break away from the family's extremely low-key style in dealing with people, which is quite rare. Li Ka-shing because his eldest son Li Zeju had a history of being kidnapped in the past, and then turned low-key, so the entire family has been cautious in its behavior so far, and it is even less likely to be contaminated with people and things in the entertainment industry. It's Li Zekai who is a little bit of the opposite, it's more or less a matter of personality, don't say anything else, his love life is colorful, one of the two girlfriends he has publicly dated is Liang Luoshi, the other is Guo Jiawen, both of them are artists, and he and Liang Luoshi also gave birth to three sons, so he can also be called a frequent visitor to the entertainment version.
Li Zekai is now 57 years old, but his personal state looks much younger than his real age, at least compared to his brother, who is two years older than him. In addition to good maintenance, it should also be important to have a young mentality, in terms of appearance, the brothers look like they are 10 years apart - Li Zeju's hair is now gray, and he looks extremely tired when he shows his face over the years, and his mental state is not particularly good, I don't know if it is due to the opportunity of the day. In fact, Li Zekai's career is also very busy, he did not inherit Li Ka-shing's industry, but he has a lot of development projects, and they are all very successful, ranking 19th on the 2024 Hong Kong rich list announced by Forbes, with a net worth of 4.4 billion US dollars, it is not an exaggeration to call him "Little Superman" by the outside world.
PS: The pictures are all from the Internet