70%! Huawei returned to the first place in China's shipments, but Xiaomi did not make the list
On April 26, Canalys released the 2024 Q1 China Smartphone Market Research Report. From the report, we can see that after 13 quarters, Huawei has regained the first place in the Chinese mainland market. And Apple, which everyone has always recognized, directly ranked fifth. The worst is Xiaomi, which is not on the list. This is also very surprising, Xiaomi can't even compare to Honor and OPPO. This can also be seen that Xiaomi mobile phones are not very popular in the market today. It's no wonder that Lei Jun began to change careers and make cars, thinking about changing careers and doing crossover.
From the shipments in the first quarter of 2024, we can see that Huawei shipped 11.7 million units, directly topping the list. This is followed by OPPO's 10.9 million units. Huawei's other brand, Glory, ranked third, with shipments of 10.6 million units. Vivo ranked fourth, with 10.3 million units shipped. In fifth place is Apple, with 10 million units shipped.
So if Huawei and Honor are not separated, the combined shipments of the two mobile phones will be 22.3 million units, and the sales volume will be more than twice that of Apple. Of course, there is a reason for Huawei's success, in recent years, Huawei has launched its own self-developed chip production of mobile phones, which have been loved and sought after by consumers. This year, the Pura 70 series equipped with the latest AI retouching technology was launched. This phone is also the same as last year's flagship, which has been loved by consumers. Now, it's basically the rhythm of being snatched out.
So this time, Huawei's shipments skyrocketed by 70, which should also be related to self-developed chips and the launch of several new flagship models. At the same time, Huawei's folding screen series is also deeply loved by consumers. Not only Huawei, OPPO and vivo have also launched their own folding screen mobile phones. But only Xiaomi, but it has never taken the folding screen to heart, and it can't come up with a masterpiece of folding screen. Perhaps this is also the reason for the decline in Xiaomi's mobile phone shipments, because it cannot meet the demand in the market.
However, if this continues, Huawei can indeed continue to maintain the first place in shipments and continue to maintain a high market share in the future. At the same time, Xiaomi should also work hard, at least you have to surpass OPPO and vivo.