Kunming Information Port News Reporter Li Xinyi Online reading audio transmission, "cloud library" good book recommendation, offline promotion of public cultural space...... Since its launch, the online interactive activity of "Spring City Appointment - Scholarly Drifting Bottle" produced by Kunming Financial Media Center and Kunming Information Port has aroused enthusiastic responses on the whole network and attracted more than 30 million people's attention. Netizens from more than 60 cities across the country exchanged their reading experience online, and passed on the joy of reading to more people through the Internet.
"Books can bring us many important things, and we can learn from good literature to accumulate the strength of life. Netizens from Liaoning shared their insights on reading on the platform in the form of audio. Students from Hongqi Primary School in Kunming recorded their feelings after reading "Qingcao Bay" on the platform. Netizens from Shanxi shared their feelings about participating in the event, looking forward to rushing to the "Spring City Appointment" and feeling the "scholarly atmosphere" of Kunming.
During the event, relying on the carrier of the "Spring City Covenant - Scholarly Drifting Bottle" reading invitation platform, netizens talked about their reading experiences, recommended good books, and shared their expectations for the "Spring City Appointment" online. 52,106 "bookish drifting bottles" connect one netizen after another, and also extend the positive energy brought by reading online. The event also planned to launch themed unit activities such as "Classic Good Books", "Good Books of Yunnan Stories", "Good Books for Teenagers to Read" and "Good Books for Poetry and Literature", and drove more people to start their own "reading journey" in the form of online audio recommendations of good books and reading videos of famous authors.
The "Reading Spring City, Reading My Heart" theme flight activity was staged in the "Cloud Library".
"Cloud Library" to read audio
It is worth mentioning that relying on the "Cloud Library" jointly launched by Kunming Library and Lucky Air, the event brought the fragrance of books into the cabin on World Book Day. At an altitude of 10,000 meters, passengers immersed themselves in the world of books and felt the charm of reading. Lucky Air's flight attendants have become "cloud readers" and share their reading experiences with netizens through the platform. At present, more than 100 sets of reading audio from the "Cloud Library" have been put into the activity applet for the majority of netizens to salvage and enjoy.
The event was promoted offline in Kunming's new public cultural space
In addition, the event was also actively extended to offline, and posters were posted in more than 30 new public cultural spaces of Kunming Library, inviting more citizens to join in the reading activities. In the future, the event will continue to carry out various online unit activities relying on the online reading platform to stimulate the public's enthusiasm for reading and make the fragrance of books the most beautiful scenery in Kunming.
Scan the QR code to participate in the event