1905 Movie Network Special Article The May Day strong file is ready to go, and the unveiling of the best film competition is imminent. "Peacekeeping Anti-riot Team", "There Is No Thing That Can't Be Solved by a Hot Pot", "Journey Through the Moon", "The Siege of the Kowloon Walled City", "Spending Money at the End of the Road", "Pig Man Movie: Interstellar Operation", "Howl's Moving Castle", "Spy Playing House Codename: White", ...... In the face of a variety of genres and unique May Day new films, how should you choose? On April 29th, the movie channel will use a live broadcast to reveal the secret!
As the "national team" and "main force" of the Chinese film publicity array, the movie channel has always adhered to the mission and task of "publicity and promotion, organizing reviews", and will not be absent from any important moments and key schedules of Chinese films. In 2024, when the film market continues to be booming, the movie channel has used a series of thematic financial media live broadcasts to escort the Spring Festival file, Qingming file and other schedule masterpieces, helping them win more voice between the film market and the audience's reputation.
All day on April 29th, the movie channel will present a grand "unveiling" feast for audiences across the country on the eve of the official opening of the May Day program. In this live broadcast of financial media with the title of "May 1st Movie Unveiled!", the main creative lineup of five domestic feature films during the schedule - "Peacekeeping Anti-riot Team", "There is No Thing That Can't Be Solved by a Hot Pot", "Journey Through the Moon", "The Siege of the Kowloon Walled City" and "The End of the Road" will be unveiled. The live broadcast footage of the daily documentary will not miss any surprise details on the front line of the premiere and roadshow of these films, and the busy and happy day of the main creative filmmakers of the May Day program will also warm up in advance to start a better life during the May Day holiday.
As an important part of the schedule, three animated films will also be promoted in the live broadcast. From the new domestic animation IP work "Pigman Movie: Interstellar Operation", to Hayao Miyazaki's classic re-screening animation "Howl's Moving Castle" and the widely anticipated "Spy Playing House Codename: White", which is widely anticipated by anime fans, will receive professional commentary and recommendations from special guests in the live broadcast room.
Which film is the most worth watching on May 1st? What are the highlights and advantages of each film? The newly released "Movie Channel M Index" will be officially unveiled in this live broadcast, with a scientific six-dimensional evaluation system - communication index, market index, word-of-mouth index, social influence index, expert recommendation and M viewing group audience recommendation, professional and special evaluation of different dimensions of a single film, and comprehensively give the overall "barometer" and "weather vane" of the film and schedule, giving an authoritative guide to holiday viewing for audiences across the country.
As a warm-up for the live broadcast event, the movie channel has launched a live broadcast of integrated media in Chongqing and Beijing for the premiere of the movie "There is No Thing That Can't Be Solved by a Hot Pot" on the 21st and 24th, and the diary records the roadshow scene participated by Ding Sheng, Yang Mi, Yu Qian, Tian Yu, Yu Haolei, Li Jiuxiao, Huang Xiaolei and other main creators, and recommended the film and filmmakers through multiple content such as the Blue Feather Lounge, theme interviews, post-screening activities of the M viewing group, and audience word-of-mouth collection. Among them, Yang Mi designed a variety of dialects and other revealing information points for the character "Chicken" on multiple platforms, and the audience of the M viewing group and industry guests did not involve the high evaluation of spoilers to whet their appetite, and effectively promoted this suspenseful and comedic May Day masterpiece to the whole network.
On the 27th, the movie channel will also launch a live broadcast of the premiere of the movie "Journey Through the Moon" in Beijing. Zhang Zifeng and Hu Xianxu, who play a "little couple" in the film, what kind of sparks will collide between the roadshow scene and the interview on the movie channel? What are the interesting tidbits behind the plot of the film's "pure love"? Lock the movie channel to broadcast live on the media, and we will take you to join this romantic trip under the moonlight in advance.
On April 29th, the "May 1st Movie Unveiled!" movie channel financial media live broadcast event will be held on the movie channel financial media matrix platform (movie channel App, 1905 movie network and 1905 App, movie channel financial media center, movie channel, China Film Report, 1905 movie network, today's film review Mtalk, 1905 film video, M movie viewing group, M video's Weibo, Douyin, video account, Xiaohongshu, Kuaishou, Bilibili and other network-wide platform accounts), and the mainstream media platforms of the whole network.
In addition, the TV side of CCTV-6 movie channel will also launch a wonderful theme broadcast during the May Day holiday, in addition to paying tribute to workers on May 1 and commemorating the 105th anniversary of the May Fourth Movement on May 4, there will be new premiere films such as "Three Teams", "It Doesn't Seem to Be So Enthusiastic", "Procuratorial Storm" and other premiered new films will appear on the screen, so stay tuned!