In the busy city life, coffee is not only a drink, but also a life attitude and a symbol of culture. The 2024 Changning Coffee Culture Festival is coming as scheduled, bringing a feast of coffee to you who love life!
CHANGNING
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Changning Coffee Culture Festival
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Taste Happiness!
Wonderful review of previous sessions
As an important component of the city's business environment, Changning's coffee culture has always demonstrated the charm of an international boutique city. Coffee culture has very important value and significance for promoting market consumption, enhancing the vitality of urban areas, and promoting the innovative development of cultural tourism. In order to continue to promote the phenomenon of coffee consumption, promote multi-faceted cross-border integration, help the construction of Changning's "Four Forces and Four Cities", focus on international urban cultural brands, and promote the development of the coffee industry, the 2024 Changning Coffee Culture Festival is here!
A wave of coffee festival events is coming
Let's take a look~
Plate 1
Meet with "Ning" and read happiness
1. Launching Ceremony
Time: 14:30 on Tuesday, April 30
Location: Shangsheng Xinsuo (No. 1262 West Yan'an Road) near the entrance of Panyu Road in Xiangzhang Square
2. "Centennial Humanities" Sharing Session
Time: 15:00-16:00, Tuesday, April 30
Location: Shangsheng Xinsuo (Sun Ke Villa)
Substance:
(1) Guided tour of the French drama "Memorandum".
(2) Sharing of French literary works
3. "Meet 'Ning'"
Happy Bazaar
Marketplace section
Time: 9:30-21:30, May 1-5
Location: Shangsheng Xinsho (Xiangzhang Square)
Content: In cooperation with Xinhua Media, the "Coffee Reading Life Festival" market with the theme of "Centennial Context" was launched, blind box coffee was introduced, and latte art coffee with patterns such as World Writers, Fahua Peony, and Shangsheng Xinsuo Logo was made on the spot. Introduce well-known domestic publishing houses, launch books and cultural and creative displays with themes such as "Dunhuang, Panda, and Intangible Cultural Heritage", and hold related activities at the same time.
Coffee latte art
Time: 15:00, April 30, May 2, May 3
Location: Xinhua PLUS Party and Mass Service Station
Contents: Latte art activity
4. "Coffee tastes play"
Coffee Theatre Festival
Time: May 1 - May 5 > June 6 - June 10
Location: Villa Sunko, 1940 Cafe, Navy Club (June)
Content: On the occasion of the 60th anniversary of the establishment of diplomatic relations between China and France, Shanghai, the District Bureau of Culture and Tourism cooperated with Shangsheng Xinsuo to jointly hold the 2024 Changning Coffee Theater Festival.
Plate two
Meet with "Ning" and a journey of happiness
1. Happy May 2024
International Week of Families
When: May 15 to May 20 (except May 19)
Location: Designated site in the park of the District Marriage Registration Center (No. 2, Lane 631, Jinzhong Road, Changning District)
Highlights: During the event, an exclusive coffee cart will be set up with the theme of "'Coffee' Long Happiness and Sharing Sweetness", which will be parked at the designated venue in the District Marriage Registration Center Park during the event.
2. Changning Coffee Culture Festival
Micro Travel Series
"Why Love" - "Witness of Love, Sweet Journey" 2024 Changning Coffee Culture Festival double-decker bus micro-travel activity
Time: 9:00 a.m. on Sunday, May 19
Location: Designated site in the park of the District Marriage Registration Center (No. 2, Lane 631, Jinzhong Road, Changning District)
Content: 19 lucky couples (38 people) were selected to register during the coffee sharing week, and a collective certificate ceremony was held first, and the newlyweds boarded the "bus of love" hand in hand to start a "sweet journey".
"Green Cycling, Coffee and Coffee" - a cycling activity of the 2024 Changning Coffee Culture Festival
Time: 13:30 on Saturday, May 18
Meeting place: and Yi (Bailian West Suburbs store)
Content: Take Eryi (Bailian West Suburbs Store) as the starting point and foothold to carry out coffee + cycling activities. Bailian Western Suburbs and Yiyi recruited together, walked through the Changning Greenway, discovered the "Green Changning" in a different way to feel the nature, rode the Changning Greenway, experienced the culture and deliciousness of coffee when returning, and at the same time waited for the French culture to share in the western suburbs of Bailian.
Venue: VIP Room of Bailian Western Suburbs Shopping Center (next to the parking lot on the fifth floor)
"Let's Coffee Together" - "Coffee Journey" 2024 Changning Coffee Culture Festival Cycling Activity
Time: 13:00, Sunday, May 19
Departure place: Shangsheng Shinsho Merchant 1940 First store (permanent bicycle)
Sharing session: 3rd Floor, Xinhuali Lane Civic Center (No. 359 Xinhua Road).
Contents: Starting from the first store of NINETEEN FORTY in 1940, the first store of Shangsheng Xinsuo will carry out coffee + cycling activities. At that time, the Xinhua Road Street "Xinhua Vitality Orange" cycling team will recruit cyclists to walk through the streets and alleys of Xinhua Road Street, discover the "century-old Xinhua beauty" in a different way, listen to a reading and sharing session by humanistic coffee, experience the two-way interaction between coffee tasting and reading, old buildings and literary works in many aspects, and taste the feast of coffee and literature.
3. Pet-friendly coffee meet
Time: 14:00, May 12 and May 19 (Sunday).
Location: Bailian Western Suburbs Super Bird Bureau
Content: Recruit pet-friendly people to carry out, combined with pet latte art fun coffee interaction, to attract the participation of pets and coffee youth community. Super Bird Bureau can also provide free pet clinics for families with pets, and those who participate in the event can receive an additional bird room ticket and a cat café ticket presented by Super Bird Bureau.
Plate three
Meet with "Ning" and buy Changning
1. "Hi Shopping Changning"
Coffee to promote consumption
When: May 1 to June 30
Cooperative business districts: Shanghai Longemont City Center, Shangsheng Xinsuo
Bailian Western Suburbs Shopping Center, Shanghai Takashimaya Department Store Co., Ltd. (Paris Spring Tianshan Store)
Coffee company: Luckin Coffee (Shanghai) Co., Ltd
2. Hongqiao International
Coffee Life Market
Time: May 15 (Wednesday) to May 19 (Sunday) 10:00-21:00
Venue: Hongqiao Park (No. 101 Zunyi Road near Ziyun West Intersection), SOHO Tianshan, Hongqiao Art Center (No. 888 Tianshan Road)
Content: Promote the Guochao coffee brand based on Yunnan Pu'er, as well as some Latin American series of specialty coffee products, which highlights the parent-child characteristics of Shanghai TOP2 around the Hongqiao business district as the core, and highlights the humanistic charm of coffee in the international boutique city. At the coffee market, a series of intangible cultural heritage citizen experience activities will be launched regularly, street cultural performances will be carried out to show the humanistic characteristics of the Hongqiao Tianshan area, and cultural tourism promotion and publicity and "Yibei Coffee" public welfare activities will also be carried out on the spot.
3. "Life in CCB"
The adventures of Changning coffee
When: May 1 to June 30
Description: In order to give full play to the spillover effect of the 2023 Treasure Cafe Selection, CCB Shanghai Changning Sub-branch selected high-quality cafes as cooperative merchants and distributed Treasure Cafe coupons to citizens through the "CCB Life" APP. Customers can go to designated coffee merchants in Changning District to use and experience the treasure coffee adventure offline. It will bring real benefits to Changning independent cafes, and at the same time promote the characteristics of various cultural consumption blocks in Changning.
Plate four
Coffee public service activities
"Blue Bird and Smiling Face"
Creative ceramic coffee cup hand-created activity
Time: 13:30-16:00, Tuesday, April 30
Venue: Conference Room on the 2nd Floor, Building 3, Jiuhua Triumph Square (No. 128 Anshun Road)
Content: Let art light up life, open the five senses to expand imagination, 90 minutes immersive hand-created experience, and complete a unique hand-painted ceramic coffee cup work.
*For all the above activities, please refer to the follow-up detailed tweet of "Shanghai Changning Cultural Tourism~".
Mentoring units
Propaganda Department of Changning District Committee of the Communist Party of China
Organizers
Shanghai Changning District Culture and Tourism Bureau
Shanghai Changning District Commission of Commerce
Shanghai Changning District Civil Affairs Bureau
Organizers
Shanghai Changning District Culture and Tourism Management Center
Shanghai Changning District Library
Shanghai Changning District Marriage (Adoption) Registration Center
Co-organizers
The People's Government of Xinjing Town, Changning District, Shanghai
Xinhua Road Sub-district Office, Changning District, Shanghai
Tianshan Road Sub-district Office, Changning District, Shanghai
Rong Media Center, Changning District, Shanghai
Supporting Units
Shanghai Xinhua Media Chain Co., Ltd
Shanghai Changning District Chamber of Commerce
Shangsei Shinsho
China Construction Bank Shanghai Changning Branch
Shanghai Modern Drama Society
Shanghai Hongqiao Airport Economic Park Development Co., Ltd
Shanghai Longemont City Center
Bailian Western Suburbs Shopping Center
Shanghai Takashimaya Department Store Co., Ltd
Luckin Coffee (Shanghai) Co., Ltd
Domus (Shanghai) Cultural Tourism Development Co., Ltd
Shanghai Chaoji Commercial Management Co., Ltd
Paris Spring Tianshan Road store
Jiuhua Investment Development Co., Ltd
Photo courtesy of the District Bureau of Culture and Tourism
Written by: Gan Lixin
Editor: Bi Yangjing
Editor-in-charge: Yan Wenbin
*Please indicate the source of the reprint from "Shanghai Changning"
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