The annual World Book Day is coming, do you arrange a day of "study leave" for yourself when you are immersed in work?
Reading can enlighten the mind and lift the spirit. In spring, a cup of fragrant tea and a classic are not a chic and moving flavor?
Today's curated World Book Day book list brings together some of the best books that Blue Lion has recently published and will be forthcoming. If you love books, you will definitely be able to find your "heartwarming guests" among them!
May you slow down in your busyness, stop and stay, enjoy the fun of reading, and feel the taste of life~
Recently published
"The Legend of Moutai"
Author: Wu Xiaobo
How did the people of Moutai use three simple, common, and worthless local substances to brew the world's most complex, rich, and expensive liquor? As a state-owned enterprise, how did Moutai drive the economic development of the Moutai town and even become a symbol of Chinese culture?
It's a long story. It is not only commercial, but also cultural, historical, and very contemporary and representative.
The book takes stock of the major events in the development of Moutai from 1951 to the present, and sorts out the process of enterprise growth. Based on field research and interviews with key figures, combined with the detailed observation and unique thinking of financial writer Wu Xiaobo from his personal perspective, this paper presents a panoramic view of Moutai's transformation process from cultural accumulation to brand building, and looks back on the history of China's commercial and economic system reform with Moutai as the axis, explores the secrets of China's leading liquor companies that are famous all over the world, and interprets the growth logic of China's local brand development and innovation.
Anti-Routine Economics: Economists Are Not What We Think About Us
Author: Steve Landsberg
Translator: Zhou Meng
In this book, the author uses easy-to-understand cases and economic thinking to analyze the "big questions" related to mathematics, biology, physics, and philosophy in real life, including "the origin of all things", "the multiverse", "whether UFOs exist", "quantum entanglement", etc.
This book can help us break out of the cognitive cage, stop believing in so-called immutable conclusions, and stop questioning alternative phenomena that seem incomprehensible without thinking.
Even if you have no background in economics, you can still be inspired by the easy and surprising reading, gain insight into the common sense of economics, correct biases, re-understand the world with an economic way of thinking, and make more informed judgments and decisions in life.
Anti-Routine Economics: Why Do Smart People Do Stupid Things?
Author: Steve Landsberg
Translators: Zhou Meng, Wang Yixuan
The ideas we believe in in life often hide unexpected conclusions, and behind many seemingly absurd behaviors, logical solutions can be found.
Focusing on the two major issues of how common sense "deceives" us and how we should dispel common "misunderstandings" in life, this book analyzes people's rational decision-making and some absurd irrational behaviors through economic analysis, and shows why certain rational behaviors can bring surprising consequences.
The author provides a new and interesting perspective on economics for the general public, showing how economists think about the problems of life, how this thinking differs from ours, and how they affect life.
"Investment Knowledge"
Author: [Singapore] Ng Chi Kin
The author of this book adheres to the investment philosophy of "evidence-centered, adhering to the three basic principles of effective system, cost control and long-term adherence", and deeply analyzes the common misunderstandings and key factors in investment. From the three major mistakes that investors are prone to make to the investment theories that investors urgently need, from the introduction of various assets to the asset allocation portfolio, the author uses a large number of cases and data to support them, and explains them in easy-to-understand language, and comprehensively builds a knowledge framework suitable for Chinese investors.
Whether you are a novice investor or a seasoned investment veteran, this book will bring you a fresh perspective and inspiration to help you avoid impulsive decision-making, reduce risk exposure, and achieve real and lasting wealth on the road to investment in the ever-changing financial market.
"The Truth About Investing"
Author: [Singapore] Ng Chi Kin
How can fund companies and brokerages join forces to "cut leeks"?
What kind of fee magic does a fund manager have?
This is a valuable guide to exposing investment pitfalls in depth.
It will lead you into a world of investment full of challenges and opportunities!
As a senior practitioner in the fund management industry, the author reveals the inside story of the industry through real investment cases, dismantles investment routines, and deeply analyzes the weaknesses of human nature, the irregularity of the market and the impact of conflicts of interest. Combined with his years of investment experience, he has refined five major investment experiences, aiming to help investors reduce the probability of being fooled, make wise investment decisions, and improve their investment returns.
Why People Are Depressed: Psychological Causes of Depression, Depression, and Self-Aggression
Author: [New Zealand] Gwendolyn Smith
Translator: Lu Hongli
We live in a world that endlessly conveys the message: "You should be happy" and "It's not a big deal......
But in fact, reality is random and elusive. It's human nature to feel sad and depressed, and we don't have to force ourselves to be happy. Even, depression that has been suppressed for too long is very likely to turn into depression.
As a clinical psychotherapist, the author has witnessed the pain and struggle of a large number of depressed patients in the course of fighting depression for many years. Therefore, she wrote this book, hoping to help people judge their own psychological state more scientifically, understand the inner world of depressed patients, and also try to provide practical advice and help for those who have been mired in depression in coping with depression, choosing a therapist and treatment plan, etc.
Confronting Loneliness: Love, Freedom, and Identity Crisis through the Eyes of Fromm
Author: Li Yuwei
The development of the times has given people more and more freedom and rationality, and people have to face the challenges of survival alone, feeling lonely and anxious. In the deepening loneliness, whether to complete the gradual maturity and completeness of the personality under the guidance of personal will, or to rely on authoritarianism, give up the freedom of independent thinking, and be a "normal person" who is satisfied on the outside but empty on the inside, this may be a question worth thinking about all our lives.
As early as the mid-20th century, Fromm thought deeply about the proposition of love and freedom. His cry of love and freedom has penetrated for more than half a century, alerting everyone who still retains themselves, yearns for love, and pursues freedom.
Quarrelsome Lovers: Why We Love Each Other and Why We Quarrel
Authors: John King, Vanessa Bennett
Translator: Wang Aiying
Love and marriage seem to have become an inevitable hurdle for our generation: how to maintain a relationship, how to deal with the conflicts and pain in the relationship, why are people who love each other so difficult to avoid quarrels......
This also happened to two authors who are psychiatrists, both of whom have experienced setbacks in love and repeated unhealthy love patterns, which is why they wrote this book. In this book, we will see the story of their love, the mental journey and specific behavior of both men and women at different stages, as well as their personal accumulation and experience in the love course.
City of Great Powers 2: China's Urban Modernization and New Commercial Civilization
Author: Qin Shuo
"China is like a tree, and Henan is the root. The Chinese national culture is 'extremely created in the era of the Zhao and Song dynasties', and Kaifeng is the foundation. ”
"Suzhou can get things done, in the eyes of Suzhou people, because of the 'three magic weapons', namely the Kunshan Road, the spirit of Zhangjiagang and the experience of the park. ”
"In Linquan, I see a kind of cycle, where human resources flow out, some flow back, and they flow out and come back. ”
This book is what the author has seen, heard, and felt in the past two years of field visits and research in many cities (towns). The book selects representative cities (towns) to show the commercial vitality of different cities in the process of China's urbanization from the dimensions of social civilization, business environment, history and humanity, and entrepreneurship, and provides insight into the internal genes and core competitiveness that promote their development, and seeks to solve the new commercial civilization in urban development and the direction of future urbanization development.
Why do people need to be present: Rollo May on death anxiety
Author: Yang Shaogang
From the perspective of Rollo May, the father of American existential psychology, this book answers the question: why do people need a sense of existence? The answer is: because we can't tolerate its opposite, death anxiety, that is, the intense fear of insecurity when our "existence" is threatened.
Through examples from different dimensions, the author lets readers know what aspects of a person's "existence" are constituted, and why when we cannot solve the problem of existence in reality, we will have a series of reactions such as uneasiness, fear, anxiety, confusion, and loss of meaning.
The root of psychological distress is the loss of a sense of being. Through Rollo May's existential treatment concept, he gave suggestions on how to understand and combat anxiety, how to learn to make loving connections with people, and how to achieve a healthy personality.
Manage Your Money: Wealth Inheritance Everyone Needs to Know
Author: Wu Qiuping
Wealth management and succession planning are not the preserve of high-net-worth individuals. When individuals create wealth, they should plan and arrange for the purpose of keeping and passing on wealth.
This book analyzes the common wealth inheritance risks in the family, introduces in detail 7 wealth management and inheritance tools, including gifts, wills, life insurance, insurance trusts, family trusts, family offices and family foundations, and combines rich cases to provide an easy-to-understand interpretation of the relevant provisions of the Civil Code, aiming to help readers clear the blind spots and misunderstandings in wealth inheritance, establish long-term and scientific wealth thinking, do a good job in wealth management and inheritance planning in advance, and escort personal and family wealth.
400 Years of American Business
Author: Chen Run, Wang Jianping
What is the logic behind the evolution of the world's great powers from agriculture and industry to the service industry, which has created the glorious business history of the world powers and promoted the formation of the unique entrepreneurial spirit of the United States? What is the logic behind the fact that capital and adventurers have jointly set off a wave of wealth in entrepreneurship and investment, and have turned the tide in the economic crisis, and a number of super-rich people have been born in the United States, and since then new wealth upstarts have emerged one after another?
Looking back on more than 400 years of American business history, this book focuses on the innovative consciousness, innovation ability and innovative actions of American enterprises and entrepreneurs, starting from enterprises in different times and different environments, fully demonstrating their wealth changes in line with the trend of the times, and helping readers understand the true meaning of wealth from the vast business history and the quality of embracing change.
5000 Years of Capital: How the Order of Capital Shapes Human Civilization (Collector's Edition)
Author: Peng Xingting
From 3000 B.C. to the 21st century, from debt records on a clay tablet to the financial behemoth that dominates the world, capital has influenced and shaped every aspect of our lives.
In this book, based on the two theories of "diminishing marginal returns to capital" and "dissipative structure", the author expounds how capital is accumulated, how it is formed, where it is invested, and what civilizations and hegemony have been shaped.
However, the intrinsic demand for the infinite multiplication of capital and its cyclical laws have led mankind to constantly fall into crises: the fall of the capitalist civilization of ancient Rome, the collapse of the complex society of the Southern Song Dynasty, the change of hegemony among the old capitalist countries, the frequent global financial crises, and the high barriers between poor and rich countries...... In an increasingly mature globalized system, capital is both a builder and a destroyer.
Forthcoming
Solid Happiness: Adler on Self-Transcendence and Life Issues
Author: Hu Shenzhi
We can't get out of some kind of trouble, maybe not because we don't have the ability to get out, but because we don't want to get out. Adler's "teleology" is a scalpel directed at ourselves, honest and sharp, that teaches us to examine the meaning we give to our experiences and adjust our motivations to better face the future.
Starting from the "teleology", this book dismantles the core ideas of Adler's psychology, such as inferiority complex and compensation, life style, social interests, creative self, and separation of topics. Based on his own experience and understanding, the author explores how we should abandon the illusion of omnipotence and learn to be an ordinary person, how the four life styles that are at the heart of our personality form and influence us, and how to build relationships that are nurturing rather than consuming.
"The Road to Middle Age 2: Untying the Chains of the First Half of Life"
Author: James Hollis
Translator: Susie
The advent of the middle age path provides us with the opportunity to examine ourselves and begin to change. But when we embark on the road of middle age and have heard the call of our hearts, why do we find it so difficult to "be ourselves"?
This sequel to "The Road to Middle Life 1" gives the answer to the question: the powerlessness of middle age stems from the complexes formed in childhood, which are the psychological defenses formed when the ego is too small to resist external threats.
The most hurtful thing we do is to be trapped by trauma and blame ourselves. With a heart that has not yet grown up, it is extremely difficult to live in the adult world. Overthrowing the tyranny of childhood and untying the shackles of the first half of life is something we must accomplish halfway through life.
Process as Organization: Huawei's Business Management Logic for Efficient Growth
Author: Yang Yong
Starting with 21,000 yuan, Huawei has developed into an excellent enterprise with annual revenue of over 700 billion yuan, and continuous management innovation and process reengineering are the key success factors for Huawei to grow from a small domestic company to a world-class company.
All companies want to break through processes, tear down departmental walls, and establish a process-based organization. However, in fact, most enterprises have many misunderstandings in the process of process building and management, whether at the cognitive level or at the practical level, and the actual implementation of the process is not as expected.
Based on Huawei's process construction framework, this book starts from six core modules: process positioning, process planning, process construction, process implementation, process operation, and process optimization, and systematically and comprehensively analyzes the implementation of Huawei's three core processes (LTC sales process, PD R&D process, and TR after-sales process) based on the practice and cases of process reform, helping readers build a process system suitable for their own enterprise development.
The Way to Success: Understanding Sima Guanghe in a Book<资治通鉴>
Author: Jiang Peng
The heavyweight history book of "Zizhi Tongjian" is a voluminous volume, covering dozens of regimes and dynasties, the rise and fall of dynasties and temple changes in 1362, presenting a picture of the rise and fall of the political situation, and depicting the way of governing the country and dealing with people.
"Understanding" lies in understanding, and "appreciation" lies in practice. The significance of history lies in the fact that it illuminates the course of human development and connects the past and the present. This book carefully selects a number of famous historical events, presents the strategies, social insights and life philosophies behind them, and establishes a clear and complete historical cognitive framework for readers, and masters the methods of obtaining information and experience from historical masterpieces.
"Debi Matching: Understanding the Leadership in the < Information Governance Tongjian"
Author: Jiang Peng
The Zizhi Tongjian, which is known as the pinnacle of historiography along with the "Historical Records", is a desk book that the emperors and important ministers of the past dynasties have read tirelessly, and recounts the historical events that occurred in dozens of regimes and dynasties since the Warring States period for more than 1,000 years.
This book starts from the beginning of the "General Guide to Governance", and lists the victories or failures of more than a dozen emperors, so as to analyze the governance strategy of ancient society in conforming to the law, balancing power, limiting selfish desires, planning for the long term, etc., nobility and virtue have a real meaning in each era, and the focus is on how to use it. Whether it is an emperor or a courtier, only by learning from history can we achieve success in the present. This is also instructive for people in today's society, because reading history can not only understand the essence of traditional Chinese culture, but also provide ancient wisdom and experience to support the path of life.
"Insight into the World: Understanding the Strategy of the < in the General Guide to Governance"
Author: Jiang Peng
Known as the "Emperor's Textbook", Zizhi Tongjian condenses the rise and fall of political power and the laws of power in ancient China for more than 1,000 years, and brings together the great achievements and ruling wisdom of emperors and generals of previous dynasties. By opening this masterpiece of historiography, we can not only understand the truth of history, but also learn the truth and philosophy behind historical phenomena.
This book starts with historical cases, explains historical allusions in popular language, breaks readers' stereotypes and fears of "tome" history books, and focuses on the importance of interpersonal relationships for kings to govern the way. In the power struggle, which is prone to suspicion and suspicion, how can all parties forge ties? For today's people, these can reflect many life philosophies on getting along, cooperating, cooperating, dealing with conflicts, and other aspects of interpersonal interactions, and correctly open the door to knowledge of Chinese history.
The Lost Feast: A History of Commercial Insurance in China 1919-2023 (Hardcover Collection)
Author: Chen Ken
The scale of China's insurance industry has jumped to the second place in the world, behind the growth legend, what kind of struggle and struggle have tens of millions of insurers had?
The torrent of China's economic miracle is rolling forward with the immature Chinese commercial insurance. With heavy thinking, delicate observation and exclusive materials, this book vividly describes the changes of an industry, records the famous events, typical companies, and unique influential figures, and then extends to the game of capital, the rise and fall of enterprises, and the contradictions of the industry.
At the same time, this book goes through the framework of the system, pays attention to the huge number of practitioners in this industry, as well as those who have been in the past, recounts their struggles and struggles, and records the most vivid pictures of this industry, so as to pursue the upward force that promotes China's commercial insurance.