Some games are destined to win at the starting line.
"Nothing is new" is such a game.
There are many national style games, but it is a unique idea to play the anthropomorphic setting of national treasures and antiquities. The development team, the Word Club Studio, aims at the current "antiquities" cultural craze, and revitalizes the "antiquities" and "cultural relics", taking the lead in anthropomorphizing static antiquities into the role of modern life into the real world.
The author very much likes a passage from the official of "Wuhua Mixin" in the recently released concept video "Lai Gu Mi Xin".
"Friend, have you ever seen such a long scroll......
It is unusually vast and boundless. It can be filled with the fire of all things on the prehistoric petroglyphs, the harvest music and dance of the Neolithic Age, and the wind and rain contained in the bones of Yin Shang. It can also accommodate the ceremonial music bells of the Spring and Autumn Period and the long ringing of soldiers.
The chariots, horses, and terracotta warriors of the Qin Dynasty were majestic and majestic, and they could all be carried by it, and the stars of the Han Dynasty gathered in the eastern sky, and they were all contained by it. It can be like the glorious Tang Dynasty, lighting up countless lights in Chang'an, swaying endless thousands of years of poetry, and can reflect the emerald mountains and rivers, full of Song porcelain and the galaxy of voyages.
It can hold the flowing years, let the time leisurely move towards the day and night of the Ming and Qing dynasties, and can also load the boundless space, so that the ancient red wall glows with new vitality.
Friend, we are in this long scroll.
One thing, some people, one era. The story behind us is from ancient history.
Covered in dust, after thousands of years, but I want to go to a new future with you.
We will become friends.
"We" have long become friends in this long intersection.
浩浩万万年,物有光华依旧。
In the smoke of spring, may we be new and the same. ”
It can be said that this is the ultimate romance - this romance comes from culture, from history.
This romance is ancient and new.
This more romanticized and more in line with the threshold of young people's acceptance has also become a way for many people to understand the splendid treasures of Chinese culture, which has the effect of stimulating the resonance of classical culture.
Its popularity has even attracted the attention of many cultural and museum programs and institutions, and the image of the game has not only appeared in "National Treasure", but also linked with "Hello History" Liangzhu Museum and other officials.
Golden Ou permanent cup figure
Not only can you get close to the player, but you can also get on the hall of elegance, after the version number is issued, this work has not only reached more than 3 million reservations on the whole network in a very short time, but it has only been half a day since the service was launched, and the registration has exceeded one million.
In addition, the fans of Station B of the game's official account have also passed the million mark early, exceeding 1.94 million as of press time, approaching two million.
There are not many national style games that can win this result, after all, players are already familiar with the various doorways, and it is not easy to conquer players on this track.
On the first day of the game's launch, the registration exceeded one million congratulatory pictures
Before the game was launched, it was already a million-following UP master of station B
With the help of various methods, the project team insists on implementing the new national style aesthetics in many details of the game, which is worth analyzing and scrutinizing.
Grasp the soul of antiquities, carefully designed new national style art
In the author's opinion, anthropomorphic character design is actually a very "scale" art scheme.
If the design is too one-size-fits-all, just copying and pasting the prototype, then the designed character is easy to lose the spirituality of the design, and the art elements of the character will also lack a pleasing personality;
Therefore, between restoration and originality, the author thinks that at least it is necessary to meet the three characteristics of "grasping characteristics", "emphasizing connotation" and "paying attention to cultural continuity", and a series of designs made by "Wuhua Mi Xin" around the theme are just right to grasp these three points.
(1) Grasp the characteristics and establish the appearance characteristics of the characters with the iconic features of antiquities
A thing that can make the audience stop and appreciate must have its particularly prominent "eye-catching". For antiquities, this kind of "eye-catching" has long been natural.
Individualized craftsmanship from different dynasties gives the character a look, and the historical story behind it gives the character a soul. The combination of the two, the character texture comes into being.
Produced by different dynasties, the antiquities carved by different craftsmen are very different in terms of ornamentation, style, material, craftsmanship, etc., and grasping this difference to amplify is conducive to the personalized shaping of the characters, and the game uses these characteristics to lay the foundation for the charm of anthropomorphic themes.
From the point of view of design, Wuhua's artistic grasp is not limited to one angle, but from many aspects to amplify the characteristics.
For example, in terms of color characteristics, the design of the character hibiscus furnace is mainly pink, and the color characteristics of the prototype hibiscus furnace are captured, which is extremely rare among its peers, and is a symbol of the hibiscus furnace as the representative of the highest peak of jade in the Qing Dynasty.
Another example is from the style, the golden Ou Yonggu cup as the Qing Dynasty emperor held the opening ceremony of the special wine glass, its cup body inlaid with dozens of huge pearls, ruby sapphires and pink tourmaline, and with the royal gold color, full of noble and luxurious nature;
Some of the shapes and ornaments are particularly attractive, just like the spherical appearance of this silver sachet, which is hollowed out and carved with grape flowers and birds, round and small but rich in details. The game designs the silver sachet as a lively and delicate girl, and the skirt, headdress and cuffs are all decorated with key decorations, highlighting the girl's playful temperament while also restoring the beauty of the antiquities.
(2) The character setting pays attention to conveying the connotation of antiquities and background stories, and carries out modern transformation, so that the characters can integrate knowledge and action
As witnesses of history, antiquities have their own unique connotations and spirits, and also contain a variety of bizarre humanistic stories. This work turns these intangible things into the external performance and personality narrative structure of the character setting, which not only makes the character highly consistent with the original antiquity in the core, but also makes each character glow with a different temperament due to the different design and story.
For example, in the game, Kanban Niang Bat Peach Bottle is afraid of being in love with her family, but she is gentle and firm, which corresponds to the tortuous experience of returning to the motherland after many years of overseas wandering. Another example is the aforementioned hibiscus furnace because of its distinctive pink beauty, the experience of becoming an "Internet celebrity" in the Nanjing Museum, which is described by the game expansion as a character setting that bravely stands on the stage to become an idol in order to promote the museum.
The experience of the antiquities and the historical stories behind them are also continued, which are reflected in the characters' personalities and narratives
The love-hate entanglement between husband and Gou Jian
(3) Boldly integrate the characteristics of ancient and modern costumes to make the appearance of the characters unique and innovative
In addition to the basic design of the characters, this game also uses the theme to better integrate the character skin gameplay into the game activities and rewards, so that the design is rooted in the game and the story setting itself.
Compared with the worldview of the end of the world, the otherworld, etc., the antiquities anthropomorphic artifacts are set in modern society, which continues the history of the past and integrates into the new era, which has laid a self-consistent foundation for the extension of IP.
The ancient silver sachet is draped with a light ribbon and dances barefoot to bring people back to the prosperous era of Chang'an, or the modern one, such as the pink and white amphora Gu Yu skin, colorful rain moistens all things, and has its own belonging in modern times. These eye-catching and pleasing settings allow various time and space to converge and reverberate in the game, all of which respond to the game's world view setting - those who remember the past have found a home in the modern age.
From cultural relics to special effects to connotation, the game has made the anthropomorphic design quite comprehensive from the outside to the inside. This is not enough, the last stroke of anthropomorphism lies in how to give full play to the continuity of culture. How to make the game not only conform to the world view and theme setting, but also have enough derivative freedom, this kind of reserved design space is particularly important for a long-term operation of the game.
Moisturizing things silently, details determine the user experience
In the author's opinion, in addition to the excellent character design, the UI interface and color scheme of "Nothing is New", excellent sound effects and soundtrack, all of which constitute part of the game's new national style. Through all kinds of details, it provides a more immersive gaming experience.
The studio of the word brand society used a mature color scheme in "The Essence of Things". The game's color design uses traditional classical colors such as luoqing, vermilion, turmeric, and rice soup jiao, with high-grade gray tones, and realizes the natural fusion of colors through gouache painting, creating a low-saturation visual effect.
This gives the author a strong sense of color, which not only captures the harmonious and elegant color characteristics of the game's national style, but also maintains the unity of the character and the prototype in texture. What's even more rare is that the color richness of the characters is still online, and players can still feel the colorful and brilliant and magnificent picture during the experience of the game, which has achieved a good balance in the two directions of restoration and eye-catching.
The expression of the historical atmosphere is hidden in a variety of patterns and patterns, the game uses bronze, plum blossoms, copper coins, auspicious clouds and other traditional Chinese pattern elements, and these elements are combined and arranged and mainly decorated in the background of the game, the large interface frame, with history as the base, it looks stable and atmospheric.
Elements of the historical atmosphere are hidden in the gacha background and in the UI details throughout
The colorful and beautiful game graphics are what attracted me to the author in the first place
The game also has a strong sense of new national style in the design of the characters' skills.
In terms of skill animation, it can be seen that the game attaches great importance to the connotation and cultural background of the character archetype. For example, the ultimate move of the Yue King Goujian sword is not a simple sword draw, but the sword qi after lying on the salary and tasting the courage, and the ultimate move is therefore named the grand plan of hegemony.
Skills are designed based on the character's culture and context
Another character, Shiraishi Sangaku's stunt, summons an accompaniment lady in the space, and she stands in the center and dances, which is the best embodiment of the skill name "Music and Dance Vientiane".
During the game, many players will be attracted by the unique music. In terms of music, "Wuhua Mi Xin" has also put a lot of thought into the new national style. Since the reservation period, a number of regional impression songs composed according to the characteristics of folk music in different regions have been announced, which have been well received by players.
The project team also created an independent music label based on the worldview: Sangaku Culture. Based on the fusion of traditional Chinese music such as suona, pipa, guzheng and dulcimer, it has accumulated nearly 100 pieces of music.
When it comes to characters and music, one of the key points of two-dimensional games is indispensable - voice acting.
The game also designed the character dubbing as a part of conveying the atmosphere of the "new national style", and added dialect characteristics to many characters' voices.
For example, the salt-making bricks now stored in the Sichuan Museum will suddenly pop out of a Sichuan dialect, and the Chaoshan accent of the big shrine makes the characters more intimate in addition to domineering.
The implantation of dialects not only ensures that the regional space related to the game and the characters has a good sense of substitution, but also makes the regional traditional characteristics an important puzzle piece to display the antiquity culture.
The large shrine is a representative work of Chaozhou gold lacquer wood carving, and the dubbing of Chaoshan accent strengthens the regional characteristics of the characters
Write at the end:
At this point, the anthropomorphic packaging of the entire antiquity of the game is very clear.
In fact, what the project team did was both simple and difficult.
Simply because they have worked hard to do one thing, they have repeatedly cultivated and repeatedly explored how to express the anthropomorphic theme of antiquities in a new national style.
Although everyone understands the truth, how many teams can really precipitate themselves, put enough thought into the hard theme, and do not change their original intentions and polish repeatedly in the long wait with no end in sight?
It's easier said than done, but fortunately, "Materiality" survived.
The starting point of everything is designed to be "just right" to create a character - just the right art, just the right detail, just the right anthropomorphic setting. Focusing on how to enhance the user's sense of substitution to the subject matter, the anthropomorphism of cultural relics is completely implemented into the game.
Even the various casual gameplay in the game is no exception, and the mini-games such as tea drinking and harmony have the charm of traditional culture. As well as a variety of related theme activities such as different dynasties, traditional festivals, and scenic spots that are regularly opened, they are constantly consolidating and enhancing the new national cultural atmosphere of the game.
It can be said that "Nothing is New" not only provides players with a game, but also provides a new way to understand culture - allowing players to get along with the national treasure culture in the game.
Through the form of games, people can understand the names and experiences of those national treasures, which may be the true meaning of national style games.
Friend, we are in this long scroll. (Text/Maruko)