laitimes

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

author:Thoughtful client
The combination of Song brocade fabrics, brocade jacquard and French lace gives the oriental culture a global expression, and the handmade headdress is made with the technique of Shanghai-style intangible cultural heritage crochet needle, adding a touch of "mysterious oriental atmosphere" to the wearer; The "Flori" haute couture collection is inspired by French style...... A few days ago, Ye Qing, the founder and creative design director of WJX Wanjunxi, as the costume art director of the Shanghai International Ball, brought the WJX Wanjunxi "Flower Flourishing" haute couture series to the Shanghai International Ball. Let the "French Chinese style" dance the audience, leading the trend of new Chinese aesthetics.
A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

Memories of Shanghai in "Blooming Flowers".

Before the dance kicked off, Ye Qing was invited to participate in the Shanghai culture sharing meeting and delivered a speech, sharing the genes of Shanghai cheongsam culture and the latest series design concept on the spot. She said: "The Shanghai-style cheongsam originated from my childhood memories, my grandmother always wore a bun, a plain cheongsam, and a white orchid pinned to the placket, and my grandmother always took an old photo of her wearing a cheongsam to tell me the story of her youth." Later, the 'cheongsam' worn by my grandmother became a source of inspiration for my creation. It's a continuation, it's a branding. The cheongsam is my love for my grandmother, and the Wanjunxi is my tribute to the Shanghai women and oriental women. ”

This time, the 'Flower Blossom' haute couture series continues the genes of Shanghai-style cheongsam, but unlike previous designs, this time WJX Wanjunxi has tried the 'French Chinese style', integrating traditional Chinese brocade, brocade jacquard and feather elements, and French lace elements to present oriental aesthetics between one real and one virtual; Inspired by Shanghai elements in the 30s, the handmade headdress was made with the technique of Shanghai-style intangible cultural heritage crochet, adding a touch of 'mysterious oriental atmosphere' to the wearer. &nbsp>

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

The symbol of the French Chinese style

Models and brand friends wearing the "Flowers and Flowers" haute couture series slowly walked into everyone's field of vision, sometimes gentle and moving, sometimes gorgeous and charming, different new Chinese clothing, in each woman, showing a different taste, which is exactly what WJX Wanjunxi wants to express, each woman has their own "Flowers and Flowers" >

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

The show also has a special design, combining catwalk with dance performances, for Doctor of Psychology, Postdoctoral Fellow in Educational Management, Founder/Investor of Psychology Agency, Member of NGO, WElEN (Group) When Ms. Ji Xiang, the chairman of the board of directors, dressed in the gorgeous costume of WJX Wanjunxi, walked on the dance floor with her dance partner, the scene resounded with warm applause, and they jointly brought a charming rumba performance, the graceful posture of the cheongsam and the agile steps of the dancers are staggered, telling an ancient and modern story, showing a beautiful > of Shanghai that transcends time and space

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

Westerners' longing for Eastern culture

In the on-site exchange, Ye Qing said: "There is a special word for French Chinese style called 'Chinoiserie', which is a 'Chinoiserie' that swept Europe in the 17th and 18th centuries, it appeared in the decoration of the Palace of Versailles, appeared in the pen of the French painter Boucher, appeared in the apartments and designs of Coco Chanel, and was the longing and expression of Western people for Eastern culture at that time, but today when we reinterpret it' When the French Chinese style is no longer a stack of Chinese elements, it is based on the precipitation of Chinese culture, and some ingenuity of design is used to integrate Chinese culture into clothing. For example, the combination of Song brocade fabric, brocade jacquard and French lace has the gentle, dignified and subtle expression of Chinese women who are immersed in Confucian culture, and at the same time, it also has the expression > of contemporary women who integrate Western culture, that kind of agility, youth and vitality

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

The significance of the Shanghai International Ball is that it is a blend of cultures and ideas. What WJX Wanjunxi has always insisted on doing is to integrate Chinese culture into brand design, combining new Chinese lifestyle with clothing design, so that every woman can wear her own 'Chinese style'. ”

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics
A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

Looking for a new Chinese way of life

At the Shanghai International Ball, WJX Wanjunxi used peony flowers to decorate a special "flower flourishing", meaning a beautiful and moving woman, waiting for the guests to stop. This is the display area of WJX's high-end series of clothing. Here, guests can experience the different "French Chinese style" up close, and they can also take photos and check in >

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

The special floral arrangements on the scene are all from Ye Qing's hands, which is also an "invitation" issued by WJX Wanjun Xi to everyone. Starting this year, WJX Wanjunxi will open a series of columns of "New Chinese Aesthetics" in the WeChat public account, presenting WJX's deconstruction and understanding of Chinese culture to everyone, and discovering Chinese aesthetics and looking for new Chinese life from different fields such as clothing, food, housing, transportation, and housing. Beginning with costumes, not only costumes, just like the Shanghai International Ball, it begins with dance, but not only dance, Shanghai International Ball, will lead China to open a wave of dance socialization, WJX Wanjunxi is also willing to go to the "flowery" life with everyone.

A "French Chinese style" is blowing, leading the trend of new Chinese aesthetics

Read on