The planning activity of the annual meeting of large enterprises is a purposeful, planned and step-by-step social coordination activity that organizes the participation of all people. The company holds large-scale annual meeting activities, which is naturally to increase the on-site festive atmosphere among employees and promote the publicity effect of the company. So how do enterprises plan large-scale activities? When large-scale annual meeting activities are held, there are many precautions, today we will take a look at the three important matters of the annual meeting activities.
First, the planning activities of large-scale corporate annual meetings must have a clear purpose
After all, university annual meeting activities consume a lot of resources, such as manpower and material resources. The most important thing for enterprises to hold annual meeting activities is to attract more people to participate in annual meeting activities according to the needs of communication, which belongs to the goal of large-scale annual meeting activities. It is impossible to spend money on annual meeting activities without a purpose, and it is not worth planning annual meeting activities with a clear purpose.
Second, the planning of large-scale annual meeting activities also needs to be planned
Before everything is carried out, it is necessary to have its own plan, and the planning of the annual meeting of large enterprises is no exception, and it requires a thorough plan in order to complete the annual meeting activities smoothly.
Third, the number of participants is an important concept in the planning of large-scale enterprise annual meetings
After all, it is a large-scale enterprise annual meeting activity, and there must be a large number of people to participate, but it is not because of the large number of participants that it belongs to the planning activities of the annual meeting of large enterprises. If a unit has 10,000 employees, if it wants to hold a plenary meeting, it will also belong to the participation of many people, which is certainly not an annual meeting of large enterprises. In fact, the fundamental difference between large-scale corporate annual meeting activities and small business annual meeting activities is not the number of participants, but the degree of socialization of the event.
What are the interactions that make the annual meeting scene burn up, and how to make it for free?
Hi live is a simple, free and fun on-site interactive large-screen production tool developed by Beijing Zhongwang Brahma Interactive Entertainment Technology Co., Ltd., which has ranked first in the Baidu index for several consecutive years among similar products in the market, serving 300,000 activities every year, and more than 100 million people around the world have participated in Hi live activities.
At present, we have covered many mainstream scenarios such as commercial activities, corporate activities, industry events, wedding ceremonies, campus activities, restaurants and bars, retail stores, etc., and provided digital on-site marketing solutions for many key industries (real estate, home furnishing, automobile, insurance, tourism, hotels, and catering). The mainstream functions cover dozens of on-site creative interaction methods such as invitation, registration, sign-in, games, competitions, lucky draws, red envelopes, voting, scoring, questionnaires, messages, and rewards, and open up various marketing ecosystems (WeChat, Official Account, Enterprise WeChat).
Here are some of the more popular interactive games on the hi scene:
Red envelope rain
I believe that no matter where you are, as long as you say the word red envelope in the event, you can basically attract the attention of many audiences. After entering the organizer's platform by scanning the code through WeChat, the red envelope is shaken on the spot, and the red envelope on the big screen falls from top to bottom like rain, and all participants have the opportunity to get the red envelope. Red envelope rain can be said to be the most interactive large-screen interactive game on the scene, as long as there are activities where people exist, this game is the first choice for interaction, and it is definitely an artifact-like existence.
Barrage on the wall interaction
Interactive games must be the most important part of the audience to participate in, but it can give the planners a headache What kind of game can not only mobilize everyone's enthusiasm, but also allow everyone to participate? Usually the interactive game on stage is limited by the size of the stage or the time of the event, and it is not possible for everyone to participate, which is a bit of a sense of powerlessness that is difficult for a clever woman to cook without rice. Then WeChat wall interaction can definitely meet all your requirements.
This product can be said to be the earliest interactive game born, the participants on the scene pay attention to the official account platform and send the desired text, pictures, and videos directly to the platform, and the large screen will display the sender's WeChat avatar, nickname, and send content in order of priority, and finally if there are other links on the platform, participants can join directly, this form is throughout the entire event, it can be said that "a deep sea into the platform, all links can be hi".
3D Draw
The 3D lottery is a very cool and atmospheric way to win the WeChat lottery for live activities. On the big screen, the user's avatar is composed of various 3D graphics, constantly changing, and the avatar of the lucky user keeps flying out of the 3D graphics, and finally draws out the winning user. Generate a logo or company name through the 3D check-in function, and display the graphic logo composed of the user's avatar before the lottery starts. If the prize is sponsored by a sponsor, then the sponsor's logo or name can be displayed here to achieve a very good acknowledgment effect.
"Crazy Counting Money" is a large-screen interactive game with a very good effect on the event, because Crazy Counting has the most eye-catching picture of the number of banknotes, which can attract more merchants to stop and watch and participate in the game. The frenzied counting of money, with a picture of the rising number of bills, will attract the attention of customers at the event site and keep them actively engaged. Because the way to participate in this interactive game is very simple, you can participate by scanning the QR code on the screen, after the game starts, keep swiping up the banknotes on the mobile phone screen, and the money column on the big screen will reflect the top 10 game conditions, and the top 10 can be carefully prepared by the event merchants after the game starts.
WeChat 3D check-in
WeChat 3D sign-in is a new type of sign-in product developed by hi on-site interaction on the basis of the original sign-in wall, and the screen effect is cooler and the animation effect is better. When the user enters the venue, scan the sign-in QR code to complete the sign-in, and after the sign-in is completed, it can be automatically spelled into a 3D graphic or the company's logo or slogan.
The process of building the Hi live interactive system game is also very simple! Let's take crazy money counting as an example to show you:
Welcome to Hi site.
Follow the process to create a new event
1. Function description
Participants scan the QR code on WeChat, enter the money counting page to participate in the interaction, and the large screen dynamically displays the process and results of counting money
2. Function settings
- Go to the interactive function settings and select "Count Money" to set the relevant settings
- Click "New Count" to create a game round
- Basic settings: round title, game mode, time of the round, etc
(1) Money counting mode: prizes will be awarded according to the final ranking
(2) Competitive mode: how much to count, how much to send, until the end of the send
- Advanced settings
(1) Personalized interface theme
3 themes to choose from (if there is a price tag, you will need to pay to use it)
(2) Prize setting
- Competitive mode: Physical prizes can be added according to the ranking, and multiple prizes can be added in each round of the game
- Money-sharing mode: After the event, when the user's money amount is less than 0.3 yuan, WeChat does not support distribution, and it will be automatically returned to the organizer's red envelope balance
(3) "Participation Restrictions"
Restricted by rank, or by group, people in the group can participate in the interaction according to the settings
3. Effect display
Click on "View Counting Screen" to enter the Counting Screen waiting page
The big screen waits for the page
Large screen in-progress page
The big screen ends the page
So what problems should be paid attention to in large-screen interaction?hi live interactive platform summarizes the following issues:
1. Proficient process operation. The interactive game itself is relatively simple, and you only need to familiarize yourself with the entire game process a few times before the event, but there are still some users who will have some strange abnormal operations.
2. Some activities are relatively large, resulting in some users in the distance behind them not being able to participate in the event by scanning the QR code on the screen. Therefore, if the venue of your event is also relatively large, you can consider printing out the QR code in advance and posting it in some other locations so that everyone can participate.
3. On-site computer network. Because these on-site large-screen interactions are based on the network, some hotel network speed differences or network hijacking will cause the activities to not be carried out normally.
The above three questions are the three most important questions summarized by the hi live interactive platform according to tens of thousands of large-screen interactive activities, as long as the above questions are paid attention to the general activities, there will be no problems.