1905 Movie Network Special ArticleWith the Qingming file ending with a record-breaking result, 12 films have been assembled in the upcoming May Day file, and the Chinese film market will continue to be booming in the second quarter of 2024, once again helping the box office of the whole year.
The annual National Film (Guangzhou) Trade Fair and the 25th National Excellent Film Promotion Conference were held in Zengcheng, Guangzhou. As an annual high-profile film industry project promotion conference, the event has always been regarded as the "barometer" and "weather vane" of the film market in the new year.
A number of film and television companies, including China Film Co., Ltd., Huaxia Pictures, Alibaba Pictures, Maoyan Entertainment, Wanda Films, Bona Films, and Xinli Media, appeared at the scene to promote the films they plan to meet with the audience in 2024. During the event, more than 160 films were promoted by the roadshow, of which 25 film projects in production were invited for roadshows.
Looking at the new film news of this year's National Excellent Film Promotion Conference, 1905 Film Network will release it for you as soon as possible.
Part.01
Commercial films have become the focus of summer files
"Volunteer Army 2", "The Legend of the Condor Heroes" and "Manslaughter 3" are expected
Commercial films have always been at the heart of the film market. As the "big brother" of the industry, China Film Co., Ltd. took the lead in bringing the second part of "Volunteers" and officially announced the National Day file. The second film will be a new battlefield, focusing on the third to fifth battles to resist US aggression and aid Korea, and will fully restore the Cheorwon Resistance Battle.
At the end of the first part, Li Xiang played by Zhu Yilong appeared on the stage. He will be the core character of this film this time, not only that, but the three members of the Li family will gather on the battlefield (played by Xin Baiqing and Zhang Zifeng). The emotional story of the Li family of three will also become an important highlight of the second part of "Volunteers", an encounter in the trenches will drive a strong emotional thickness.
Director Tsui Hark's "The Legend of the Condor Heroes: The Great Hero" remains mysterious, and this time it did not reveal too much new information. The recommender specifically mentioned that Guo Jing played by Xiao Zhan is handsome, chivalrous, righteous and chic.
The same mysterious movie is "Under the Alien" brought by Xinli Movie. The information directed by Wu Ershan alone is enough to fill the audience's curiosity.
In addition, "Big Scene", "I'll Be Good", "Kidnapping Game", "That Untold Story", "Only This Green" and a number of small and medium-cost films, multi-genre themes show the possibility of the market.
Xiao Yang and Zhao Liying followed the drama "Who is the Murderer", and the second pair of suspense crime movies "The Road of the Tiger and Wolf", Liu Ye made a special appearance. Except for the story introduction "Those who lose their children have to become tigers and wolves, their hearts are like iron stones, or you will be ruined and you will not be able to do anything", there is no other information in the film, which has whetted the audience's appetite.
is also a suspense movie, another film starring Xiao Yang has attracted much attention.
Produced by Wanda Films, produced by Chen Sicheng and starring Xiao Yang, the movie "Manslaughter 3" officially announced the lineup, the story will be an original story, directed by Gan Jianyu, director of "Desperate".
According to the latest title, the English name is Octopus with Broken Arms. The octopus is a multi-tentacled creature, but how to survive after the broken arm? The promotion meeting revealed that this story will show the "complexity of human nature", I wonder what new ideas the film will have?
Xiao Yang can be described as very prolific, and another new work cooperates with Liu Jiangjiang, the director of "Life Events". He played a death row prisoner in the film "In and Out of Peace", but he encountered a major earthquake and escaped death and became a member of the rescue team. Actor Ayunga plays a prison guard who is about to get married that day, and he represents love and law in the movie. It is reported that the film will be participated by Maoyan Entertainment and Huaxia Film in the future, and will meet the audience in the summer file.
The film "There is No Thing That Can't Be Solved by a Hot Pot" cooperated by Huaxia Film and Dongfang Meizhi will meet the audience on May Day. Director Ding Sheng and starring Yu Qian appeared on the scene to recommend the film, the director said that the film is suspense + comedy elements, the pace is very fast, the main solution is to "make money", I hope the audience can have some resonance, and praised the main creator of the film as a "dream combination".
Maoyan Entertainment and Alibaba Pictures, as film companies that have successfully deployed the whole industry in recent years, have each brought a number of films to meet you.
In addition to "In and Out of Peace", Maoyan Pictures focused on the "Spending Money at the End of the Road", which is scheduled for May Day, the film version of "I Don't Want to Be Friends with You", Chen Sicheng's new work "Decryption", Chen Kexin and Zhang Ziyi's Republic of China-themed movie "Sauce Garden Lane", and the movie "Rifle Hotel" starring Huang Xuan and Liu Yan.
More than 20 films, including "Alone", "Oriental Wall Street", "Fire Stealer", "Dumpling Queen", "Rage Spreads", "Crisis Route", "Man with a Wig", etc., are all planned to be released within the year.
In the film list of Alibaba Pictures, the double films "Peacekeeping Anti-riot Team" and "Journey Through the Moon" are scheduled for May 1st, and the new work "Morning Clouds and Dusk Rain" starring Fan Wei and Zhou Dongyu is scheduled for May 17. In addition, Hu Ge Gao Yuanyuan's new film "Stop-and-Go" and Peng Yuchang Zhou's "There is a Commissary in the Clouds" will "open" the summer file.
"Journey Through the Moon" and "There's a Canteen by the Clouds" will make these two films multi-dimensional through music marketing.
"Customs Front" starring Jacky Cheung and Nicholas Tse is scheduled for July 5, and Qiu Litao's movie is almost "one issue and one meeting" with the audience in July;
In addition to the above-mentioned films with relatively clear schedules, "Zhu Tong Lost His Superpowers in the Third Grade", "Welcome to Me", "Sharing the Table", "Hunting Drugs", "Reinforcements Arrive Tomorrow", "Broken Hell" and many other films are planned to meet the audience within the year.
The veteran film company Bona Film brought two projects, "Dream of Red Mansions: The Golden Jade Relationship" and "The Legend". Among them, in the movie "Legend", director Tang Jili restored the 27-year-old Jackie Chan through AI technology, and the dialogue between the two "Jackie Chans" across time and space is bound to become the highlight of the film.
Among the films brought by Dongfang Meizhi, there are the popular animation IP adaptation of the movie "Giantess Also Wants to Love", and "The Story of X" by Chen Jianbin and Chen Xiao.
The most eye-catching is the movie "The Gate of the Sand Sea" starring Deng Chao, Rong Zishan, Yang Zishan and others. In recent years, costume action movies have gradually come back, and this film, written and directed by director Wu Youyin, tells the story of an anti-hero's growth. The director said that Deng Chao and Rong Zishan have a super high degree of adaptability for the same role.
The inspirational story of Zhangjiacheng, a one-armed basketball teenager in Guangdong, was once popular on the Internet, and Zhuying Production took his growth as the blueprint to bring the movie "I Am the Wind". The director revealed that the film is different from other children's movies, and the creative team deliberately added an animated image to accompany Zhang Jiacheng's growth.
iQIYI Pictures brought four films this time: "The Wandering Blade", "The Great Singer", "Collision" and "Super Safe All the Way". Among them, "The Great Singer" is the first director of actor Jia Bing, directed and acted by himself, and produced by Xu Zheng, telling a ridiculous "pit dad journey".
Among the five works brought by Huace Pictures, there are also two actor-turned-directorial works - "Misjudgment" directed and acted by Donnie Yen and "My Friend Andre" directed by Dong Zijian and starring Liu Haoran. It is reported that the two films are planned to meet the audience within the year.
The story of the 50-year-old Aunt Su Min's self-driving trip has been talked about by netizens, and the movie has been completed and is scheduled to be released within the year. The promoter admitted that the team has paid attention to the discussion of the film in the outside world, but the title has not yet been announced.
In addition, the movie "Wild Times" directed by Bi Gan and starring Yi Yang Qianxi and Shu Qi has been launched during the Spring Festival, and the movie "Assassination of the Novelist 2" directed by Lu Yang is scheduled to start shooting within this year, and the original cast will all return.
The 7 films of Shangshi Culture have a variety of themes. Among them, "Negative Positive", "Beijing in Progress" and "I Know My Mother" are from Bad Monkey Pictures.
"Beijing in Progress" continues the story of Zhang Beijing performed by Ning Hao and Ge You; "Negative and Positive" is directed by Wen Shipei, director of "Once Upon a Time in the Tropics", starring Zhu Yilong, Qiu Tian, Jiang Qiming, and Zhu Zhu, and the recommender said that the film style is very avant-garde and bold; "I Know My Mother" is from the new director Xiao Luxi under Bad Monkey, Ma Sichun and Bai Ke co-play husband and wife.
"Wild Child", "Miss Wild Elephant", "Safe Evacuation from the 21st Century" and "The Insider" are all scheduled to meet the audience within the year.
Part.02
Animated films have become bright spots, and buyout films have made up for the market
"White Snake: Floating Life" highlights A number of classic restored films will be re-screened
In addition to commercial live-action films, animated films have always been the "key frames" that complement the film market.
Last year's "Thirty Thousand Miles of Chang'an" set a number of box office records, and this year they brought a new animation work "White Snake: Floating Life". The story continues the story of the previous "White Snake: Origin" and "White Snake: The Robbery of the Green Snake", but this time it will really tell the love between Xu Xian and the White Lady, and the film is currently scheduled for Qixi Festival (August 10).
"Thirty Thousand Miles of Chang'an" has made Xi'an Cultural Tourism successfully out of the circle, and the Wanda Film behind the film hopes that with the help of this film, it can carry out a new linkage with Hangzhou Cultural Tourism in the future.
Maoyan Entertainment brought the animated films "Child of Time" and "Umbrella Girl" independently produced by In-Depth. The creator of "Child of Time" once created the animated film "Wind Whispering Spell" and won the Golden Rooster Award for Best Art Film. has been precipitated for many years, and I believe that the new work can make the audience's eyes shine.
Juvenile animation has always had a stable box office output.
Many series of animated IP movies have also met with the audience one after another. "Pig Man Movie: Interstellar Operation" is scheduled for May 1, "Submarine Story: Looking for the Dragon" is scheduled for June 1, and "New Big Head Son and Little Head Dad 6" will also be released in the summer. In addition, films such as "The Guardian of the Pleasant Goat and the Big Big Wolf", "Happy Superman's Rescue Against the World", "Bear Child: Adventure Bear Soldier" and other films will be released soon.
In addition to domestic films, Japanese animation has repeatedly achieved great results in the Chinese film market.
After Hayao Miyazaki's new work "What kind of life do you want to live" breaks various box office records, the old work "Howl's Moving Castle" will also meet the audience.
The post-80s and post-90s generations are familiar with the anime IP theatrical version of "Doraemon: Nobita's Earth Symphony" and "Digimon 02: The First Call", and they will also meet at a later date. And now, the anime IPs that are more favored by the post-00s generation, "Spy Playing House Codename: White" (April 30), "Volleyball Boy!!Garbage Dump Showdown" (June 15), "Reincarnated as an Evil Lady Who Only Has an Otome Game Shattered Ending" will all come as scheduled.
The animated film "Ghost in the Shell" and the classic film "This Killer Is Not Too Cold" are irreplaceable "masterpieces" in the hearts of fans, and the restored versions of these two films are about to meet Chinese audiences.
Fang Li has been dormant for many years, devoting himself to the creation of the documentary "The Sinking of the Lisbon Pill", which is known as China's "Dunkirk", and is finally about to lift its veil. Director Ryo Takeuchi revisited the protagonist of the documentary many years ago, completed his ten-year appointment with the Yangtze River, and brought the documentary film "Meet the Yangtze River Again".
In terms of buyouts, the Japanese films "Crazy Monday" and "April Girlfriend", as well as the film "Ryuichi Sakamoto: Masterpiece", which records Ryuichi Sakamoto's last creation, will be introduced, of which "Crazy Monday" has been scheduled for April 19, and Finnish film master Aki Kaurismaki's "Dead Leaves" and Anne Hathaway's new work "Mother's Intuition" are all planned to land on the Chinese big screen.
A "Weekly Elimination of Three Evils" has become a dark horse at the box office, dominating the March film market, and there will also be many Hong Kong and Taiwan movies to meet the audience in the future.
The 2024 Hong Kong Film Awards will be announced this Saturday (April 13), and the popular films "Under the White Sun" and "Diary of a Youth" are also set to meet mainland audiences, with the former set for April 12 and the latter set for April 19. These two films are different from the vigor of Hong Kong action movies, and are more reflections on social reality.
In the past few years, Huang Zihua starred in the movies "I Still Think You're the Best" and "The Bad Tongue Lawyer" have frequently broken box office records, and his old work "The Grandmaster" is about to meet mainland audiences.
"Fairy Tale World" and "Invisible Friends" are also potential stocks, especially the latter in Taiwan, China, surpassing "Removing the Three Evils Everywhere" at the total box office and ranking among the top five regional box office of the year.
Part.03
It can be seen from the films brought by various film companies that the Chinese film market has a rich reserve of films, especially domestic films. In the past three years, film companies have relied too much on important schedules, and this time we can see that all companies attach importance to weekend schedules, and major film companies hope to make good use of these ammunition in their hands to provide enough vitality for the Chinese film market.
In 2023, the occupancy rate of theaters has already exceeded that of the 2020-2022 period, and the potential of the film market will continue to be tapped with the help of these films. We can also see in these films that film companies have gradually increased their support for small and medium-cost films, encouraging more young filmmakers to create new genres, so that young people can truly grow up and become the backbone of the industry in the future.
China Film Co., Ltd. took out 1 billion funds to open the "Young Filmmaker Program", and "Big Scene" is one of the projects. We can also see that film companies have strengthened their support and cooperation with directors, and Maoyan Entertainment has co-created a new work "Winning in Hands" after in-depth cooperation with director Liu Xunzimo in "Rise to Fame".
It is believed that through this promotion conference, the entire industry will work together from top to bottom, create with heart, accurately publicize, optimize screening, and achieve positive and good cooperation among the whole industry, which can truly promote the high-quality development of China's film industry in the future.