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On April 9th, our country's General Administration in charge of the market had some new ideas for selling things online!
Let me tell you, starting from July 1st, the anchors on the Internet can no longer say vague words. They have to tell everyone about the boss behind them and the things they sell.
After this news came out, the majority of netizens were happy, and some particularly popular celebrities with goods may have to encounter some trouble~
What is the situation in this matter? We have to start with the CCTV 315 party. This party exposed the dark side of many industries, brands, products, companies, and even individuals.
The most sensational thing is the plum vegetable button meat. The meat exposed on the 315 party is disgusting and unbearable to look at. This matter is in our Anhui Province, where plum vegetables and meat are produced.
Some black-hearted merchants even use the unprocessed trough meat to make pre-made dishes of plum cabbage and button meat. CCTV's 315 agents went to Anhui to conduct an on-site investigation, and found that the raw materials for the plum vegetable button meat produced by some companies there were actually cheap trough meat for 3 yuan a catty.
As soon as this news came out, consumers across the country were mad, and then everyone paid more attention to the fact that the sales channel of this product was brought through online live broadcasting, and there were still some masters like Brother Xiao Yang and Dongfang Selection among the anchors sold, it seems that the online live broadcast industry has to be rectified!
Netizens have said that the online live broadcast industry should be beaten, or simply scrapped, so that commercial activities can return to offline, so that the economy can really land and achieve balance.
In the blink of an eye, almost a month has passed, and now the State Administration for Market Regulation has finally stood up and spoken again, and has made some hard moves to bring goods to the Internet: those who do business, whether you provide goods and services through websites, telephones or mail, you have to place the instructions in a conspicuous place at the first time, such as the video, picture, sound, product list and so on of the page.
If you are engaged in live streaming, then you have to make it clear that "I am bringing goods, which one am I bringing", and at the same time, you must establish perfect rules for protecting customer rights and resolving disputes.
As the publisher, advertising agent, or advertising agent of the advertisement, you need to ensure that the advertising content is true, legal, accurate, and complete, and that it meets the requirements of the construction of socialist spiritual civilization, and does not contain content that deceives, misleads, or induces consumers.
You'll also need to go through the pre-approval procedures with the ad review authority to make sure that the ads you post comply with relevant laws and regulations.
You also need to abide by the principle of good faith, do not violate the principle of fair competition, and do not harm the legitimate rights and interests of the state, the collective and others.
People who sell fake goods online should be severely cracked down, not only to punish the platform and anchor, but also to join the manufacturer; many people sell fake goods and hang up the product directly, and they can't find anyone when they run away, so we should manage the crowd of these live broadcasts, and we shouldn't broadcast it just whoever wants to broadcast it!
With the popularity of live streaming, the presence of influencers is becoming more and more common, which has led many young people to pay less attention to learning, believing that they can survive in this society as long as they rely on live streaming.
This means telling young people that when they have time, they have to read books and sharpen their heads, and don't always think about having fun or falling in love.
The most important thing for us is to go to school obediently, because learning is the special medicine that we can really make ourselves better and better!
For example, with knowledge as the confidence, we will not be afraid of going anywhere in the future, we can earn money anywhere, and we will have a sense of accomplishment everywhere. We have to put our mentality right, listen to the teacher, study hard, and make ourselves better and stronger.
In the comment area, the name of Brother Xiao Yang dangled around, popping up from time to time, and then being complained about. Look, it's only been two years, relying on live broadcasts to bring goods, our little Brother Yang has made a lot of money! Now it's time to stand up and pat your ass, rest and enjoy life!
The introduction of this new rule is undoubtedly an insurance policy for consumers, and it also restricts and rectifies the live broadcast circle, which is always chaotic. In the comment area, many netizens strongly suggested that we directly abolish the online live broadcast to bring goods, so that the physical store can flourish.
In fact, many experts and big V have put forward similar views, they believe that even if we successfully ban the development of e-commerce, the real economy may not rise as desired, but may bring more problems and challenges to our economic development. From a holistic point of view, this view is not very desirable.
What do you think about this?Welcome to leave a message in the comment area to discuss, the picture comes from the Internet, invaded and deleted
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