On April 3, 2024, a familiar figure quietly returned to the public eye, she is Na Ying, the queen of the music world.
After nine months of "disappearing", her comeback undoubtedly caused a lot of waves in the entertainment industry. This time, her appearance is not only the return of an artist, but also the epitome of the game between traffic and personality.
In the past nine months, Na Ying seems to have "disappeared" from the entertainment industry, social accounts have been suspended, it is difficult to find her in variety shows, and even her name is rarely mentioned.
All of this makes people wonder where she went, and why did she choose to make a comeback at such a moment?
During the period of Na Ying's "disappearance", her name did not completely disappear from public view. On the contrary, her name appears more frequently in online discussions as some historical events are re-raised.
Among them, the most representative is the past grievances with Daolang and the nine-minute recording turmoil with Coco Li. These two events undoubtedly pushed Na Ying to the forefront.
Daolang's comeback and the popularity of the new album made Na Ying's evaluation of him again revealed. Many knife fans became dissatisfied with her because of this, and even launched cyberbullying.
And Coco Li's recording turmoil made Na Ying fall into the whirlpool of public opinion. As the mentor of The Voice, the scandal of the Voice program was exposed, and Na Ying was inevitably affected.
For a while, her name seemed to be the target of public criticism.
Just when everyone thought that Na Ying would collapse because of this, she made a comeback in an unexpected way. She participated in the recording of the fourth season of the variety show "Cute Detective Detective", which is not only her former "battlefield", but also the starting point for her to start anew.
In the show, she appeared in a workplace outfit, as if she had returned to the role in the TV series "I Want to Fall in Love" starring in the year. Such a shape is undoubtedly a tribute to the past and an expectation for the future.
So, here's the problem. Why did Na Ying still get an invitation to a variety show after experiencing so many turmoil?
Behind this, in fact, is a game between capital and public aesthetics.
For the audience, they value the artist's art and personal morality more. But in the eyes of capital, an artist who can bring traffic and topics is a good artist.
Na Ying undoubtedly has such a trait. Her comeback not only brought ratings guarantee to the program, but also allowed capital to see the huge commercial value behind the traffic.
Looking at Na Ying's performance in "Cute Detective Detective", I can't help but feel a chill down my spine. Not because of her own performance, but because of the choice and shaping of idols in this era, I am confused.
What kind of idols should we follow? Are they "dummies" with perfect personalities but lack realism? or "real people" who have flesh and blood, strengths and weaknesses?
I am probably more inclined to the latter on this issue. Because in this age of disguise and falsehood, authenticity is even more important. And Na Ying, no matter how controversial she is, she is at least a real existence.
Her singing, her character, her controversies are all part of her and part of our time.
We can choose to accept it or we can choose to reject it, but she is there for real anyway.