Will the number of fishing times for anglers be reduced when consumption is downgraded?
In the context of consumption downgrade, will fishing enthusiasts spend more money on fishing?
In the face of economic pressure and uncertainty, many people are starting to re-examine their spending habits and focus more on utility and value.
In such an environment, would you choose to spend more time and money on tackle, bait, and recreational fishing?
In the case of wild fishing, every time an angler goes out, the main expenses include fuel, bait, nest material, meals, etc. In the current situation that wild fishing is becoming more and more rare, anglers may have to run farther when they go out fishing, often tens or hundreds of kilometers at a time, and the cost of fuel has become the main expense, and a round trip may cost dozens of yuan. The cost of bait can be basically ignored, a few yuan at a time can be done, if you add the cost of meals, it may cost dozens or hundreds of dollars to go out to fish once.
In the case of reduced income and shrinking budget, if you go out to fish for dozens of yuan or hundreds of yuan, it may touch the sensitive nerves of many anglers.
Anglers who like to fish in the black pit, in addition to the above expenses, also involve the cost of fishing tickets, which may be more affected.
As a result, anglers in the future may see a significant decrease in the number of fishing trips per year, and their spending on fishing will also be significantly reduced.
Anglers cut back on spending, and the fishing gear industry may face a reshuffle
Anglers are out fishing less often, and the fishing gear industry is of course the most affected, and practitioners may face greater downward pressure.
The challenge will be a high-probability event.
In recent years, it is not difficult to find that with the rise of e-commerce platforms, more and more anglers choose to buy fishing gear online, which has brought a huge impact to physical fishing tackle stores. Coupled with today's consumption downgrade, brick-and-mortar fishing tackle stores may be in trouble or even facing the fate of closure.
The curtain of the reshuffle of the fishing gear industry has been opened.
Entering 2024, those who still plan to join the fishing gear industry need to think twice.
How to deal with it? The internal friction in the industry will intensify
In this competition, only enterprises with strength and brand advantages can survive in this competition. Physical fishing tackle stores need to continuously innovate and optimize their business models to improve their competitiveness in order to remain invincible in the fierce market competition.
There is no doubt that the internal friction in the fishing gear industry will intensify, and the sales of high-end fishing rods and fishing wheels will decline sharply, and low prices will be the mainstream in the future.
Take the typical fishing tackle company "old ghost" as an example, it has launched a lot of more affordable and affordable fishing rods, which are more suitable for the needs of current anglers. Those high-end fishing gears that cost thousands or even thousands of yuan may have a sharp decline in sales, or even have to stop production.
In order to cope with the predicament, the fishing gear industry needs to take a series of measures to fully transfer profits to the majority of anglers, only in this way can it survive in the fierce market competition. Brick-and-mortar fishing tackle stores need to adjust their business strategies, pay more attention to the integration of online and offline, expand sales channels through online platforms, and improve brand awareness and influence.
For most anglers, price may be a sensitive factor when choosing tackle in the future. The pressures of life may also make more anglers less able to take care of fishing, and the recreational fishing community will also lose a large number of consumers. This will not be a good sign for the fishing gear industry.
Whether it is a fishing enthusiast or a practitioner in the fishing gear industry, everyone can do it and cherish it.