IT Home reported on January 10 that the well-known flower e-commerce company "Huajia" issued a letter to all employees in September 2023, and decided to enter the stage of suspension and rectification due to financial problems. The official then said that "Huajia did not go out of business, and the founder did not run away".
After a few months, Xiao Ke, the founder of Huajia, issued a statement announcing the resumption of delivery to old users, with a total of 100 orders in the first batch. "After more than 1 month of hard work, we really managed to restart, although there are not many of them, but we are convinced that as long as we move forward, everything will slowly get better. ”
Xiao Ke also said: "Restarting to sell flowers is the only choice for Huajia, and using the profits from new orders to complete the old order fulfillment plan may not be the best plan at the moment, but this is the best action and explanation we can pay." ”
IT Home found that Huajia has re-launched a number of "New Year's Flowers" products, with prices ranging from tens of yuan to hundreds of yuan.
According to public information, Flowerplus was established in 2015 and created a daily flower subscription model of "online subscription + direct delivery from the origin + value-added services", and launched a monthly package of 99 yuan flowers (1 time a week, 4 times a month).