In human nature, we will always have a greater interest in strange things
Rambutan is a fruit that was introduced to China in modern times, originated in the Malay Archipelago, and was only able to be cultivated on a large scale in China twenty or thirty years ago.
From being recognized by a few people to promote and popularize, if you want to say that rambutan attracts consumers, it must be its strange appearance.
This fruit from Nanyang, the skin color or red or yellow, the difference is that the peel is covered with spines, the appearance looks like a "hairy" lychee, or so coincidental, the appearance of rambutan flesh is more like a lychee, and even the taste of eating is 70% similar.
Therefore, Chinese, who used to name the fruit in a simple and intuitive way, gave rambutan an intuitive but unofficial name when he first saw it - mao lychee.
Rambutan is rare and cute, consumers have a strong interest in rare things, coupled with the strong cultural heritage of "a ride on the red dust concubine smile" similar and not similar, so many friends know but before eating, taste it a mouthful of interest is very strong.
At least when he first learned of rambutan, Inonon was particularly interested in tasting it.
To be honest, Enon's first "intimate contact" with rambutan was not pleasant, personally, as far as the rambutan at that time was concerned, although there was no regret of "curiosity to kill the cat", I really did not like it, and the taste was really not as amazing as its appearance.
Then for a long time, I never ate rambutan again, and even when I had the opportunity, I would block the curiosity of my friends around me and demean the sentence: This thing is really not as good as lychee.
Haha, the picture does not mean to satirize the carambola
I think there must be many friends who have changed their feelings about Rambutan, and they are all like Inon at that time from full of interest to not very kind.
This can be seen from the frequent "appearance" rate of rambutan in some of the most difficult fruit articles on the Internet and videos.
The answer to the title of the article seems to be ready to come out.
Rambutan, a rarity that consumers once competed to taste, became an "unpopular" fruit because of its "unpalatable" appearance.
No, no, no
I am an objective agricultural man, how can I give a commodity fruit a "bad" conclusion.
The baggage is not shaking, let's not scatter first, and then look down.
<h1 class="pgc-h-arrow-right" data-track="67" > is Rambutan's "unpopular" really because it's "unpalatable"? </h1>
Objectively speaking, to say that a fruit with a consumer market is unpalatable is itself a false proposition.
Because delicious and unpalatable are opposites, your poison my honey, since rambutan can become a commodity fruit, then in the hearts of those consumers who repeatedly buy rambutan it is delicious.
In addition, even in the hearts of consumers who have eaten rambutan but do not want to see it after eating it, rambutan is not as polarized as durian, but "not to be seen", "dislike" rather than absolute rejection.
In addition, taking me personally as an example, there is another point, fortunately, I tried rambutan again, and although the current attitude towards it cannot be said to have changed by 180 degrees, at this stage I really think that the taste is not bad, and the "unpalatable" is only the one when I first tasted it.
So Rambutan's "unpopularity" is not because it is "unpalatable".
<h1 class="pgc-h-arrow-right" data-track="72" > what is the reason for the "unpopularity" of rambutan? </h1>
The answer is still because it's "unpalatable"!
After reading Inon's self-question and self-answer, don't worry, put down the knife in your hand, and allow me to explain to you that the "unpalatable" here is not the same thing as the "unpalatable" above.
"Hard to eat"
As a fruit rambutan, there is an inherent disadvantage, that is, rambutan is extremely intolerant to storage, and not only did we not find a proper solution to rambutan's impatience to storage and transportation, but not only did we not find a proper solution to rambutan's impatience to storage and transportation.
Storage is not tolerated due to the special structure of rambutan peel, if no treatment is done, the peel will brown within 3 days after harvesting, and the flesh will lose water or even sour wine in 3-4 days at room temperature, and it may rot and deteriorate in a week.
The crux of the inability to transport is the spines outside the skin of rambutan, which are easily broken, and the spines contain tannins, which will accelerate the browning of the fruit and accelerate the deterioration time of the pulp.
Rambutan is a typical tropical fruit, concentrated in Southeast Asia and other countries, although it is planted in China, but the main production area is limited to parts of Hainan Province.
That is to say, as consumers, the more north the place to eat rambutan, the longer the storage and transportation time of the fruit experienced, inonong's "first taste" is to eat rambutan with low freshness, so there is a later reluctance to see.
"Delicious and beautiful"
Rambutan pulp and lychee flesh appearance, taste is very similar, but the lychee core and pulp between the easy to separate, in addition to the seedless lychee varieties, when eating lychee I especially enjoy the sweetness of the "bite", the authentic Shaanxi dialect is: "beautiful very much"!
And the vast majority of varieties of rambutan, between the pulp and the core of the fruit have a layer of film that is difficult to peel off, not to mention "a bite", even if you are careful, you can either eat the whole pulp, or eat it with the membrane.
Eating incomplete pulp must be not beautiful in the heart, if you eat the subfilm, it is even more miserable, because the membrane between the flesh of rambutan and the core has a bitter taste, and eating it together with the flesh will greatly affect the taste.
This problem is something that consumers who love rambutan are criticized, and even foodie masters have begun to popularize how to eat whole pulp and not eat film in detail.
Imagine how a consumer who is a first-time rambutan tastes a bitter taste and then sees rambutan.
"Bad value for money"
Rambutan and lychee are very similar, this sentence appeared in this article I don't know how many times, but it does, or to say.
Although the appearance and taste of the two are similar, there must be slight differences, but it is difficult to comment on who is superior and who is inferior, and the perfunctory point is that each has its own advantages.
"Almost", the problem comes
The general varieties of lychees are a few pieces a pound, while the general varieties of rambutan are more than ten or dozens of pounds, and the price can be far behind.
Since the appearance and taste are "almost the same", there must be many consumers who feel that eating rambutan is not worth it.
Therefore, it also aggravates the "unpopularity" of rambutan.
Writing this, Inon first declares a problem, friends who love to eat rambutan should think that rambutan is worth, then it is "value"! Nothing good to bar.
<h1 class="pgc-h-arrow-right" data-track="73" > "unpalatable second time"</h1>
Psychologists say it only takes us two seconds to decide whether we like or hate a person.
I think this theory also applies to our emotions about fruit, the feeling of eating a fruit for the first time is very important, and it largely determines whether there is a next time.
Rambutan is a fruit with attractive appearance, impatience to storage and transportation, can not "take a bite", the price is higher than the lychee, if it is the first time to eat because of appearance and price will have high expectations, but if you eat a bite of the film that is not fresh, swallow the bitterness, after disappointment, it may be like inonon's first time eating rambutan to have the inherent impression of "this thing is not delicious".
Once this stereotype is formed, it is difficult to try it a second time.
I don't mean to belittle rambutan, nor do I want consumers who haven't eaten rambutan or formed an inherent impression of it to stop at the first time to read the meaning of disparagement.
So finally, what do I want to emphasize?
My inherent impression of rambutan has changed, what is the opportunity, I went to the production area to eat fresh and affordable denuclearized varieties of rambutan, rambutan "unpalatable", my "undesirable" disappeared.
<h1 class="pgc-h-arrow-right" data-track="3" > like articles about the three rural areas, agriculture, planting, rural life, plant science and other types, then please pay attention to, like @ Yinong to see the world will continue to share what I know, learn, see to everyone. </h1>
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