On the afternoon of September 18th, the Party Working Committee of Xinhong Street in Minhang District held a special sharing meeting on the work of party building work in Xinhong Street, "'New' Listening to Jiangnan Rhymes, 'Hong' Yang Hub Feelings" in Hongqiao Business District. With the Mid-Autumn Festival "reunion" as the main line, combined with tea art, pingtan and other forms that young people like to hear, the event invited representatives of enterprises and white-collar workers in the business district to share their stories in Xinhong Street and talk about the "reunion" of the Xinhong regional community.
In the "reunion" story shared by the pioneers of party building, the 1,000 takeaway brothers who are active in the Hongqiao business district have become the object of everyone's attention and praise.
"Party building leads, so that online food delivery workers become 'flying pioneers'." Gu Ming, chairman of the Xinhong Food Delivery Industry Joint Trade Union, said that Xinhong Street is located in the core area of Shanghai's Hongqiao Business District, with a permanent population of 99,000. Up to now, there are about 3,700 enterprises in the street and more than 50,000 employees. With the increasing number of settled enterprises in the Hongqiao Business District, a large number of new employment forms such as express delivery and takeaway in the business district have emerged, and the growth trend has accelerated. According to statistics, now, there are nearly 1,000 takeaway brothers shuttling through the streets of Xinhong every day. They are affectionately known as the "creators of the good life".
In order to actively guide online food delivery workers to participate in social governance work under the leadership of street party building, in 2018, the Party Working Committee of Xinhong Street actively carried out the "Colorful Expo Pioneer Activity" during the Expo, guided the online food delivery staff to join the volunteer team, encouraged them to model compliance with traffic order in the delivery process, parked battery cars in the prescribed area and other volunteer content, and did a good job as pioneer volunteers in the city guarantee of the Expo, fully displaying the style of the takeaway brother.
At that time, no less than 30 delivery workers dressed in volunteer costumes every day turned into "rainbow map" brothers, using the "living map" that was familiar with the area to provide direction guidance services for citizens and merchants. At present, the street has recruited more than 600 takeaway brothers for the business district, and the service time is as long as 14,000 hours.
In 2019, Xinhong Street joined hands with takeaway brothers to form a garbage classification volunteer team "Volunteer Cycling Group" to encourage takeaway brothers to deliver takeaway opportunities in the business district, and at the same time distributed garbage classification leaflets in food delivery packaging bags to publicize the knowledge of classification methods, dry and wet garbage disposal and resource recycling of kitchen waste. 300 takeaway brothers assisted the street in distributing 10,000 leaflets to building shops and residents, actively conveyed the meaning of garbage classification to young white-collar workers, and helped Xinhong form a good social atmosphere for garbage classification.
In 2020, in the sprint period of Minhang District to create a national civilized urban area, Xinhong Street actively called on Meituan and Hungry Takeaway to join the "Civilization Creation Volunteer Team", they promised to consciously abide by traffic laws, so that they did not go on the road without a license, did not speed up, did not run red lights, did not park illegally, and showed the new style of regional civilization.
At the same time, in order to solve the problem of "difficulty in eating" caused by some elderly people living alone or inconvenient to go downstairs due to illness, Xinhong Street introduced food delivery workers to undertake services for the elderly and disabled, and organized more than 10 takeaway delivery workers in the jurisdiction to use the free time of 10:30 every day to deliver meals to the elderly. At present, as a meal assistant, the takeaway brother has covered 14 neighborhood committees in 5 meal assistances in Xinhong Street, serving 2521 elderly people in the community, and the cumulative delivery volume is 44721 people, effectively supplementing the problem of insufficient hardware facilities for community meal assistance and inconvenience for the elderly.
The takeaway brother has become the "creator of a better life" and a propagandist of civilized practice, and Xinhong Street has continuously conveyed warmth and love to them.
According to reports, in order to increase the care of takeaway brothers, Xinhong Street relies on platforms such as 5 building party building service stations, Xinhong microspace, Xinhong sharing + and other party and group service stations to establish "pioneer rider" service stations for them to rest and rest. Since the end of 2017, the Party Working Committee of Xinhong Street has launched the action of caring for the "urban hummingbird" warm winter, mobilizing regional party building member units such as Vipshop, Rongxin Group, Hongqiao Xindi Center, Guanjie Building and other enterprises to send warmth, policies and blessings.
The street also through the engine off and corporate volunteers to the "new rainbow group" to the love café order, for the takeaway brothers to send warm materials such as thermos cups, warm babies, etc., the joint federation of trade unions on the spot to popularize the "two non-nothing" membership policy, ordering the white-collar workers of the catering enterprises to send a letter of thanks, etc., to narrow the distance with the takeaway brothers, enhance their sense of belonging and identity to The New Rainbow Street.
In order to carry out targeted service activities for online food delivery workers, integrate resources and build a platform to further improve the attractiveness and cohesion of the organization, the Party Working Committee of Xinhong Street also established a joint trade union for the food delivery industry. After the establishment of the joint trade union, the street will carry out the follow-up of the guarantee plan service, implement the trade union rights protection and support activities, hold various vocational skills training, regularly carry out cultural and sports team building activities, and organize and participate in recuperation activities.
According to reports, next, the Party Working Committee of Xinhong Street will further broaden the coverage of the party's work and explore the establishment of a party branch in the food delivery industry. In view of the situation of the takeaway delivery worker group, the street through the visit and research, the situation of the party members of the takeaway brother, without changing the "party member takeaway brother" organization affiliation, the creation of the "New Rainbow Brother" food delivery industry party branch, so that the takeaway rider party members can also receive the party's education without affecting the work. At the same time, the street encourages party members to brighten their identities, tree banners, and shoulder responsibilities, and contribute to better help Xinhong Street improve the level of regional governance and urban management.
According to reports, in recent years, with the rapid development of the Hongqiao Business District, Xinhong Street, located in the core area of the Hongqiao Business District, has gathered a large number of new economic organizations and new social organizations, and the business building economy is accelerating its formation. In order to better optimize the business environment, the Party Working Committee of Xinhong Street based on the actual situation of the jurisdiction, effectively give play to the advantages of commercial building agglomeration, take the promotion of the "two new" party building of building-type communities as the starting point, rely on the building workstation - "neighborhood committee in the building", Xinhong V space and other three-level party building service positions, personnel manager salon and other diversified party building brands, and actively build a "regional community" where party building leads the overall planning of the whole jurisdiction, multi-faceted linkage, and integration of various fields, and condenses and forms a joint force to promote the party building and optimize the business environment in the Hongqiao business district Strive to use the temperature of party building to help ignite the development of Hongqiao Business District.
Column Editor-in-Chief: Huang Yongdi Text Editor: Huang Yongdi
Source: Author: Huang Yongdi