On December 17, 2023, Wu Ting, the founder of the guest business school, led Huang Wei, managing partner of Focus Media (002027), Xie Hui, chairman of Dajie Intelligent Technology, Zhang Huairen, chairman of Huairen Industrial Group, and dozens of other guests to send entrepreneurs and students to Mousse Group, the first place in the bedding industry.
Yao Jiqing, vice chairman and president of Mousse Group, gave a lecture at the guests
Founded in 2004, Mousse brand is committed to the research of human health sleep, specializing in the research and development, production and sales of a complete set of healthy sleep systems, and has innovated and created a "customized personal health sleep system" in the industry. At present, Mousse offline sleep experience halls have covered more than 20 countries and regions around the world, with more than 5,700 offline sleep experience halls around the world, becoming the only Chinese brand that can compete with international high-end bedding brands.
Yao Jiqing, vice chairman and president of Mousse Group, gave a lecture at the guests
Yao Jiqing, vice chairman and president of Mousse Group, said in the class of the guest party: "If you want to continue to break through the barriers of the industry, you need to complete the three major breakthroughs of appearance, technology and function. To build a high-end brand with long-termism, the core is to focus on the product, insist on working the product, and exceed user expectations, let users scream, generate user reputation, and use good products to generate traffic. ”
The guests sent alumni to visit the Mousse production workshop
Mousse sells not only products, but also a healthy sleep lifestyle, and value marketing is the highest level of brand marketing. The future trend must be customized, personalized, and intelligent, and everyone needs to tailor a healthy sleep system according to their own home decoration space, bedroom space, and their own body structure. If anyone can solve the problem of personalized customization and flexible production, who will be able to grasp the future of the healthy sleep industry.
Guests: Wu Ting, founder of Business School, and Yao Jiqing, vice chairman and president of Mousse Group
Guests send alumni to harvest
The guest sent Xie Hui, the 12th season student and chairman of Dajie Intelligence
Mousse's exhibition hall design has a strong sense of science and technology, and through in-depth scientific analysis, it makes people feel that sleep is a great thing, and Mousse provides a very high-end product with scientific and technological content.
The guest sent the 12th season student, Xin Lei, chairman of Diplin Smart Home
Sleep has now become a problem that most people care about and wait to solve, so where should our eyes, nose, tongue, mind, and heart go, and which "bed" can we lie on to become calm and sleep deeply overnight? Good brand, good creativity, value resonance, worth thinking about.
Guest Business School is the Whampoa Military Academy, a leading business school, and is the only all-case Xi institution in China. With the mission of "empowering enterprises and increasing wisdom for society", the guests have been deeply empowered to accompany the growth of 500+ well-known entrepreneurs and large organizations such as Baidu, iFLYTEK, BOSS Zhipin, Laoxiang Chicken, Weizhixiang, etc., with education and training covering 30,000 person-times/year, and the influence of business cases produced has reached 500 million person-times/year. There are top practical and academic school directors and mentors such as Philip Kotler, Roland Berger, and Yu Chengdong, the "father of modern marketing".