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Preface
We understand what you expect from Xiaomi Auto. Although Xiaomi has not yet revealed more details about the Xiaomi car, there is no doubt that the anticipation for this high-profile product is already high.
Just recently, Xiaomi Auto dropped another bombshell on the public and unveiled a new promotional poster, which contains three key elements that are quite attractive. First of all, Xiaomi is more humble, more grateful, and more awe-inspiring in the automotive industry than it is in the manufacture of smartphones. It is not difficult to see from the promotional posters of Xiaomi cars that they have given great sincerity and admiration to their predecessors in this field, such as Huawei, BYD, and Xiaopeng.
Not only that, judging from the pictures shared by many netizens, on the landmarks across the country, the words "Xiaomi salutes Huawei", "Xiaomi salutes BYD", "Xiaomi salutes Xiaopeng" and other words are all over the place. This behavior shows the grandeur of Xiaomi Auto, a company that has just entered the automotive industry, and also indicates that it will be fully respected and understood by its predecessors when dealing with the highly competitive market.
Naturally, the reason why Xiaomi Auto expresses its heartfelt respect and respect for its predecessors is undoubtedly because they have tasted all kinds of bitterness in the more than 1,000 days of preparing to build a car. You know, car manufacturing is not an easy task. It is rare for these automotive industry leaders to gain a stable foothold in the emerging electric vehicle industry and lead China's electric vehicle industry on the road to prosperity.
Xiaomi Auto pays tribute to pioneers such as Huawei, BYD, NIO, Li and Xpeng
In the lead-up to the high-profile Xiaomi Automotive Technology Conference, the Xiaomi Automotive team carefully planned and launched an eye-catching poster, which not only warmly anticipated the upcoming conference, but also paid full tribute to pioneers such as Huawei, BYD, NIO, Li and Xpeng, clearly demonstrating their sincere gratitude for the deep friendship between relevant domestic manufacturers and their unremitting efforts to promote the development of China's new energy vehicle industry over the years.
As soon as this incident was publicly reported by the media, it quickly sparked a heated discussion among the majority of netizens, and people praised Mr. Lei Jun for his open-mindedness and open-mindedness, and spoke highly of Xiaomi's leniency in this process. There has long been talk and criticism in the industry about tensions between domestic manufacturers, but in the current situation, these statements can be dismissed as baseless gossip.
Since the determination to enter the field of new energy vehicles, Xiaomi has gone through a three-and-a-half-year period, during which the investment in research and development funds of more than 10 billion yuan, by the senior engineer team has reached a huge scale of more than 3,400 people, this arduous and fulfilling process makes Xiaomi more deeply understand the complexity and challenges of the new energy vehicle market, so they can express their gratitude to the predecessors of the industry leaders with the most sincere respect, only truly experienced the baptism of wind and rain, in order to be able to sincerely care for others, Shelter others from the elements.
In addition, Xiaomi has also released a new brand image of its self-developed MiPeng OS operating system, although the specific rebranding fee figure has not yet been announced, but this seemingly simple change has far-reaching symbolic significance.
The logo of the new MiPeng OS system is named "Galaxy Passion", which not only symbolizes the majestic momentum of domestic manufacturers who are closely connected and work together to win, but also reflects the all-round ecological concept of "people, cars, and homes" that Xiaomi has made every effort to build.
As Mr. Lei Jun said, Xiaomi's grand vision is not only to build it into an efficient mobile terminal, but to go beyond traditional thinking, integrate modern technology into car design, and realize seamless docking, deep integration and real-time collaborative operation between software and various hardware devices, thereby driving the common development of the upstream and downstream of the entire industrial chain, and building a people-oriented super "intelligent ecosystem" that actively serves the needs of human life.
Xiaomi Auto has released a poster
Recently, with the rapid growth of the new energy vehicle market around the world, as a new force that cannot be ignored in this field, Xiaomi Auto officially spoke.
A poster titled "Dear Pioneers" undoubtedly expressed their sincere respect and deep gratitude to the leaders of China's new energy vehicle industry, and fully reflected Xiaomi's in-depth interpretation of the automobile manufacturing industry and its lofty vision for the future.
It is worth noting that through more than 1,000 days and nights of unremitting efforts and exploration, Xiaomi Auto has fully realized the hardships and twists and turns of the entrepreneurial road. Because of this, Xiaomi would like to pay the highest respect to the pioneers in the industry represented by BYD, WEYN, GOPENG, LIWAY, Geely, etc., which is not only an affirmation of their hard work in innovation, but also contains a deep awe for the entire new energy vehicle industry.
During this period, Xiaomi has shown extraordinary generosity, with an open and inclusive attitude, promoting the formation of a close cooperation mechanism between different enterprises and seeking common development.
Xiaomi's grandeur is not only reflected in their in-depth insight into the development process of the industry, but also in their incisive thinking and precise planning and layout of the future smart ecosystem.
Xiaomi's concept of "intelligent connection of all things, global interconnection" aims to fully integrate the three major scenarios of people, vehicles and housing, realize the seamless connection of various hardware devices, and maintain the best state at all times.
This is the most potential intelligent ecosystem dominated by humanism and actively providing all-round services for people, which will surely drive the comprehensive and collaborative evolution and upgrading of automobiles and residences, interpersonal relationships, and service methods.
In this ecosystem that envisions a better future, the car is no longer just a means of transportation in the traditional sense, it is endowed with a new attribute of intelligent space. Xiaomi's commitment to building the car into a smart space full of science and technology is undoubtedly a leapfrog mode of thinking, and it is a vision that many companies with strong technical strength work together to achieve.
Compared with other competitors, Xiaomi occupies an absolute leading position in realizing the full-scene series of "people, vehicles and housing". Their rich and diverse eco-chain products can not only shape the ever-changing intelligent scenarios, but also enable the car to truly integrate into our daily life.
Xiaomi has developed a new underlying operating system for this car
A crucial part of this conference is that the Xiaomi brand has carefully developed a new underlying operating system customized for its new electric vehicles, the Xiaomi Surging OS. This unique self-developed system effectively corresponds to many sensing and contact links in the "surging universe", and successfully gathers the key "last piece of the puzzle" in the intelligent driving environment, and then realizes the construction of a complete ecological system from people, cars and homes, and reveres the real universe and natural life.
The so-called surging OS is actually a self-developed system with excellent performance, which seamlessly connects and works together with various hardware devices, which greatly promotes the industry chain partners to jointly build people-oriented core values, and on this basis, serves the super intelligent ecosystem.
It is worth noting that although Xiaomi does not simply shape the car into a mobile terminal to make breakthrough thinking, but strives to make the car a multi-faceted travel experience that integrates intelligence and comfort.
Relying on the innovative concept of car manufacturing, Xiaomi models have shown significant competitive advantages compared with similar products, making Xiaomi a leader in the whole ecosystem, which can be called a unique road to car manufacturing.
In view of Xiaomi's rich and diversified ecological chain product resources, this not only enables Xiaomi models to cope well with various real-world application needs, but also deepens and integrates vehicles into all aspects of intelligent life.
In other words, the empowering role of Xiaomi's system for automobiles makes it now committed to user-centricity and providing a super ecosystem that focuses on human services, which is also a concentrated embodiment of Xiaomi's car-making concept and service awareness at this stage.
In addition, the body structure of the new model launched by Xiaomi uses high-strength materials, and the yield limit can reach an astonishing 1500 megapascals, which not only ensures the safety of the car, but also improves the texture and grade of the vehicle.
The car is equipped with a series of super high-end configurations such as front double wishbones, rear multi-link and additional high-end air suspension devices, which will greatly improve the driving experience of users and create automotive products with the ultimate cost performance.
Just like the concept that Xiaomi adhered to when it entered the mobile phone market, they pursued to make mobile phones that can fully realize the ultimate cost performance, so that every consumer can enjoy the convenience and fun brought by technology, and this strong sense of corporate responsibility and values is where Xiaomi's shine.
epilogue
It is important to mention here that the concept of "people, cars and home ecology" advocated by Xiaomi has now been successfully closed, realizing the seamless connection and real-time synergy of hardware devices between various life scenarios including people, cars and homes, and most importantly, in the process of promoting its own steady development, it has also brought a positive impact to many industry chain partners, which can be described as a win-win situation. There is no doubt that Xiaomi's surging operating system is a super intelligent ecosystem based on people-oriented needs, and it is also the most significant competitive advantage of its Xiaomi cars.
Compared with other automakers, Xiaomi's philosophy in building cars is not to see the vehicle as a mere mobile tool, but to think more about it from the perspective of a smart space.
In the field of people, cars and homes, Xiaomi has undoubtedly created a unique and incomparable competitive advantage.
On the whole, a full thousand days have passed since Xiaomi first publicly announced its entry into the automobile manufacturing industry. Obviously, the reform of the traditional automobile manufacturing industry is full of challenges, and Xiaomi's pursuit is not simply to cobble together high-quality cars, but to create a truly intelligent and innovative travel experience for consumers.
Judging from the official information, the current research and development progress of Xiaomi Auto is quite powerful, which is eagerly awaited!