On December 5, Great Wall Motor Co., Ltd. announced its production and sales data for November 2023. In November this year, Great Wall Motor sold 122,849 new vehicles, a year-on-year increase of 40.30%, and from January to November, sales continued to rise, with cumulative sales reaching 1,118,202 units, a year-on-year increase of 12.94%.
In November, with the support of innovative technology and new model matrix, Great Wall Motor's new energy sales momentum was strong, with sales of 31,248 new energy models (including new energy commercial vehicles), a year-on-year increase of 142.93%, achieving year-on-year growth for eight consecutive months, relying on the unique "ecological going overseas" strategy, overseas sales in November were 35,496 units, a year-on-year increase of 76.70%, and sales exceeded 30,000 for four consecutive months, reaching another development high. From January to November, Great Wall Motor's cumulative sales of new energy vehicles reached 232,145 units, a year-on-year increase of 92.28%, and overseas sales totaled 282,542, a year-on-year increase of 84.81%.
At the same time, Great Wall Motors has also ushered in a new milestone in the high-end market. In November, the sales of models above 150,000 yuan were 31,595 units, a year-on-year increase of 83.93%;On November 25, Great Wall Motor's Jingmen Plant, the first high-end off-road manufacturing base of Great Wall Motor, ushered in 100,000 vehicles off the assembly line, which is not only a confirmation of Great Wall Motor's strength in developing the high-end market, but also a record refresh for China's high-end off-road manufacturing base, and the continuous high-quality development achievements are resounding.
The five major brands of new energy vehicles make concerted efforts to promote high-quality and rapid development
In 2023, Great Wall Motor will make all-round efforts in the field of "intelligent new energy", and is committed to providing users with new products that are "more economical, farther, and safer". In November, Great Wall Motor brought more than 10 intelligent new energy products from five major brands to the Guangzhou Auto Show, bringing Great Wall Motor's unique technology and product lineup. In the merger of best-selling models and innovative technologies, the sales of Great Wall Intelligent New Energy Vehicles have reached new highs, achieving high-quality and rapid development.
The Haval brand sold 75,012 units in November, up 39.11% year-on-year. Haval New Energy sold 10,036 units, up 9% m/m. Haval Raptor sales reached 6,025 units, up 19% month-on-month. At the Guangzhou Auto Show, the Haval brand made a collective appearance with a matrix of new energy products such as the Raptor, Thunder MAX and the second-generation Big Dog PHEV, which was widely recognized by the professional media and won many awards such as "Top Ten Cars of the Year", "Trendy Off-road SUV of the Year" and "All-round Mid-size Hybrid SUV of the Year". The new color scheme of the Haval Raptor and the co-created version of the Raptor made their debut at the Guangzhou Auto Show, which not only represent the latest technological achievements of Great Wall Motors in 2023, but also demonstrate the strong product strength of Haval in the year of new energy transformation.
WEY sold 2,866 units in November, up 27% m/m. At the Guangzhou Auto Show in November, the WEY brand Gaoshan series was grandly unveiled, based on the unique new energy MPV exclusive platform, changeable large space, aircraft carrier-level safety, luxury first-class cabin, electric four-wheel drive hybrid and other product advantages, reshaping the unique new standard of MPV in the new energy era. The "Wei brand big six or seven double flagship" composed of Gaoshan + Blue Mountain will continue to consolidate the value perception and brand image of Wei brand's high-end intelligent new energy.
The ORA brand sold 10,025 units in November, a year-on-year increase of 47.95%, and sold more than 10,000 units for seven consecutive months, demonstrating the strong brand potential. With bottom-line thinking and long-term thinking, Ola explores high-quality development routes, focuses on women's tracks, adheres to the route of "loving women more", and becomes a well-deserved pioneer and leader in the women's automobile track. At the Guangzhou Auto Show, ORA created a special ballet cat show, bringing three ballet cat "new cat costumes" co-created with users to shine, responding to the current women's pursuit of diversity and individuality, and leading a new fashion trend in the automotive industry. A few days ago, Ora Lightning Cat also won two individual perfect scores and a total score in the China Automobile Health Index (C-AHI) review, and won the title of "2023 Five-Star Healthy Car", confirming its excellent product strength.
The tank brand sold 18,577 units in November, a year-on-year increase of 70.13%. Up to now, the cumulative sales of the tank brand have exceeded 350,000 units, ranking first in China's off-road SUV sales for 35 consecutive months, and has become the first choice for new energy off-road vehicle users. At the Guangzhou Auto Show, the tank brand led the Hi4-T family lineup with the first limited edition of the Tank 700 Hi4-T. The Tank 700 Hi4-T premiered its limited edition at the Guangzhou Auto Show and started pre-sales. The first batch was limited to 70 units, with a pre-sale price of 700,000 yuan, and all of them were sold out in 55 seconds, showing extraordinary strength and charm. The Tank 500 has become the only official designated vehicle for the 2023 "Belt and Road" International Regatta with its hard core power.
Great Wall pickup trucks sold 16,291 units in November, up 18.05% year-on-year, and continued to be the top pickup truck sales champion in China. The three models of the Great Wall Cannon, the Fengjun and the King Kong Cannon continued to dominate the list, and the top three sales of single models in the pickup truck market were bagged. The Great Wall Cannon has sold more than 10,000 vehicles in 39 months, and has been the sales champion of pickup trucks in China for a second time. From January to November, Great Wall sold a total of 186,298 pickup trucks, a year-on-year increase of 7.8%, with a domestic terminal market share of nearly 50%. At this year's Guangzhou Auto Show, the Shanhai Cannon Performance Edition, a large high-performance luxury pickup truck, was officially launched, redefining the global performance luxury pickup. China's first large-scale high-performance hybrid pickup truck, the Shanhai Cannon PHEV, made a blockbuster debut, leading the "4.0 full-scene intelligent new energy era" of China's pickup trucks through an innovative hybrid solution that empowers fuel with electricity. At the same time, in the latest batch of model evaluations of the China Insurance Research Institute C-IASI, Shanhai Cannon became the first pickup truck model to reach all "G" in the crash test of the China Insurance Research Institute.
The continuous growth of the five major brands of Great Wall Motors is inseparable from the technical support of the Great Wall forest ecology. In November, the Great Wall forest ecosystem was further strengthened, and Great Wall Commercial Vehicle and Yuchai reached a strategic cooperation, and at the same time, the "forest ecology" was another fruitful landing, and the IGBT self-developed and self-produced by Innosilicon Semiconductor, a subsidiary of Great Wall Holdings, was mass-produced and loaded. To accelerate the transformation of "digital intelligence", Great Wall Motor and Douyin Group have reached a strategic cooperation, focusing on in-depth cooperation in nine major topics such as enterprise application, data value, and brand promotion, so as to create a better car life experience for users with Internet thinking.
Overseas sales hit a record high, and the GWM brand co-creation made steady progress
With the successive overseas launches of new energy models, GWM brand co-creation has been steadily promoted, Great Wall Motors has achieved sustained and rapid growth overseas, and its global development is accelerating. In November, Great Wall Motor's overseas sales reached 35,496 units, a year-on-year increase of 76.70%, and its sales exceeded 30,000 for four consecutive months, moving towards another development high. From January to November, Great Wall Motor sold a total of 282,542 units overseas, a year-on-year increase of 84.81%.
Great Wall Intelligent New Energy Vehicles have accelerated overseas, adding weight to the global development of the brand. In November, Great Wall Motor's ONE GWM European strategy was officially launched, and the WEY 03 was launched, competing with the local luxury models on sale, and won the ENCAP and Green NCAP ratings, consolidating its European foundation. Ora's new benchmark for pure electric coupe, the Lightning Cat, was launched in Thailand. At the same time, Great Wall Motor and the National Tourism Administration of Thailand officially signed a strategic cooperation agreement to deepen the field of travel and green travel, and jointly advocate the concept of green life upheld by Great Wall Motor.
While accelerating its global layout, Great Wall Motor always pays attention to and listens to the suggestions of investors and users. In November, Saudi investors visited Great Wall Motor's China headquarters to co-create special projects for product planning and marketing operation with Great Wall Motors, and established the Great Wall Motor Co-creation Association of Saudi investors to jointly promote the high-quality development of Great Wall Motors' globalization. Mexican media walked into Great Wall Motors, intuitively experienced and felt the charm of Great Wall intelligent new energy vehicles in visits, discussions, test rides, test drives and other activities, and perceived the development potential and confidence of Great Wall Motors in Mexico.
Adhering to long-termism, embracing globalization, and developing intelligent new energy, Great Wall Motor will usher in a new height of enterprise development in 2023. In the future, Great Wall Motor will steadily promote the high-quality development of the global automobile industry at its own pace and strength, and create a new pattern of enterprise development.