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Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

author:Huang Yuehua 1379
Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Title: "Why has the military coat become the most fashionable choice in winter?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

As the temperature gradually drops, people's need for warmth is heating up rapidly. Traditional down jackets have been an indispensable fashion weapon in this cold season, but this year seems to be a little different, and the price of down jackets is rising, which discourages many consumers. Behind this change, there is a rise of the "military coat" trend, which has become the focus of the winter trend.

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Prices climb and consumers hesitate?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

During the cold winter months, a lightweight, warm down jacket has always been the standard in fashionable gear. However, the continuous rise in the price of down jackets this year seems to have made many people hesitate about this fashion choice. Is it the high cost of the process, or the rise in the price of raw materials, or the impact of the overall economic environment? Let's find out.

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Why did the military coat suddenly become popular?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Unlike down jackets, this year's military coats are jaw-droppingly hot. Many young people wear military coats in groups, exuding a fiery momentum, as if it has become a fashionable landscape on the streets in winter. What the hell is going on?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Self-proclaimed insider revealed: Why are military coats so sought-after?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Some industry insiders pointed out that the popularity of military coats is not because we can't afford down jackets, but because military coats are more cost-effective. Statistics show that the average unit price of down jackets has increased considerably over the past few years, discouraging young people. The price of military coats is relatively close to the people, which is more in line with the aesthetics of young people's pursuit of fashion.

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Not only is it fashionable but also easy to clean, what are the advantages of military coats?

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Not only is the price advantage, but the military coat also has a lot of advantages in cleaning. Compared to down jackets, military coats are more convenient to clean, and you can use the washing machine directly. This is especially useful in the cold winter months, avoiding the hassle and cost of cleaning traditional down jackets.

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

My opinion: wear your own style and not be led by the nose by fashion

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

In this fashion battle of down jackets and military coats, I prefer to wear my own style and not be led by the fashion trends. Everyone has their own aesthetics and preferences, and choosing clothes that suit them can show their unique personality. Whether it's following trends or keeping your personality alive, it's part of fashion.

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

Conclusion: The rise of military coats and the diversification of fashion options

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

With the rise of military coats, fashion options have become more diverse. On a cold winter day, whether you choose a down jacket or a military coat, the most important thing is to stay warm and comfortable. Let's show our unique charm on the big stage of fashion and become the fashion focus of this winter!

Why was the "down jacket" miserably neglected, and the "military coat" suddenly exploded? Insider: Because of 3 o'clock

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