In the past two years, many anchors of established live broadcast platforms have switched to the short video industry, because short video has now become a hot traffic field, so that more and more anchors are pouring into it.
Nowadays, on short video platforms, some anchors have "parachuted" from other platforms, and they have achieved quite good development. Whether it's millions of followers or tens of millions of followers, there are countless influencer bloggers.
Wang Yushan, as the two-dimensional goddess-level anchor of Douyu, decided on a new live broadcast path after the contract expired - short video. In fact, the anchors choose to leave the original platform and start over in a new field, not because they are pursuing better development opportunities. This is also the main motivation for Wang Yushan to change jobs.
Wang Yushan has been livestreaming on the new platform for nearly a month, but she has not met expectations when it comes to her development into new areas.
Recently, Wang Yushan revealed some grievances during the live broadcast, and tears couldn't stop flowing. She revealed that in the half month after joining the new live broadcast platform, her income was not satisfactory.
As we all know, Wang Yushan's core content during the live broadcast of Betta is mainly to show himself. However, the review standards of the new platform are stricter, resulting in many of Wang Yushan's previous live broadcasts not being able to proceed normally, and the slightest carelessness will deduct points and be banned.
Wang Yushan chose to use live PK as the direction to carry out his live broadcast content, but live PK did not bring ideal income, and the money earned was only insignificant.
Wang Yushan went on to describe how much of the income he earned from live PK, which was used to pay rent and utilities. In addition, due to the high network requirements of live streaming, the cost of private networks and related equipment is also very expensive.
In order to increase the related income, Wang Yushan came up with a variety of methods. For example, she opened the "paid live broadcast" function and conducted an exclusive live broadcast every month, which is only open to monthly member fans.
Wang Yushan made no secret of his purpose of opening a monthly membership, that is, to get more revenue, and hoped that fans would continue to subscribe.
Wang Yushan's exclusive "paid live broadcast" fan group has 743 fans who have successfully opened paid members, so that the monthly income can reach tens of thousands.
To sum up, what Wang Yushan means is that after she came to the new platform, she found that the live broadcast income was not as good as she expected.
Fans jokingly said that Wang Yushan can cry a few more times in the live broadcast, and there will be more attention. However, Wang Yushan disagreed. She admitted frankly that only those female anchors with big brothers can be gently cared for, and it is useless for her to cry no matter what, and she will become the object of ridicule from others.
The editor believes that Wang Yushan has only been live broadcast for less than a month, and her young, fashionable and energetic image is very in line with the aesthetic standards of young people for idols. Although everything is difficult at the beginning, I believe that with her talent and ability, she will soon return to the top.