Taiyuan, 20 Oct (Xinhua) -- As night falls, in the western foothills of China's Taihang Mountains, along with dynamic sound, rolling light and shadow, and ultra-visual special effects, a story of anti-fascist resistance is being staged.
Not long ago, China's first red walking immersion live performance "On the Taihang Mountain" welcomed a group of "special" audiences - international students from many colleges and universities in Beijing. They came from the United States, Russia, Thailand and other countries, and the whole performance was concentrated.
"I am very happy that this unique audiovisual cultural feast has been recognized by foreign friends." Ren Yong, deputy manager of Shanxi Cultural Tourism Group Red Star Yang Tourism Development Co., Ltd., said that the theater is built with one of the largest metal high-definition projection screens in China, and the special drilled steel plate casts the ultra-visual undulating stage, with the light and shadow art matrix, modern performing arts technology and traditional culture are ingeniously integrated.
This is a photo of the actors and international students of "On the Taihang Mountain" filmed in Wuxiang County, Changzhi City, Shanxi Province on September 22. Xinhua News Agency
According to the "National Performance Market Brief for the First Half of 2023" released by the China Performance Industry Association, there were 193,300 commercial performances (excluding performances in entertainment venues) nationwide in the first half of the year, and the box office revenue of performances was 16.793 billion yuan, a year-on-year increase of 673.49%; The number of visitors was 62,236,600, a year-on-year increase of more than 10 times. Among them, live performances are quite favored, and high-quality immersive cultural tourism live dramas have become popular IP in scenic spots.
"At this time, you will travel to Pingyao City a hundred years ago, from a spectator to Zhang Dongjia, Li Treasurer, Wang Laosan of the blacksmith shop, Mrs. Zhao of the Silk Village, and the villagers who saw off the dart masters..."
In the "Shawa" theater next to the ancient city of Pingyao, the large-scale situational experience drama "See Pingyao" has been performed for ten years now, attracting more than 5 million tourists. The audience shuttles through different performance scenes, both as the audience and as witnesses. "The experience of watching the drama is so amazing and real." Ms. Yang, a tourist from Beijing, said the performance was very interactive.
A play, while telling the story of Pingyao, also cultivates a new passenger flow growth point in the ancient city tourism market. "This year's Mid-Autumn Festival National Day holiday has a total of 40 performances, with more than 40,000 spectators and an income of more than 8.3 million yuan." Kong Lingjuan, marketing manager of Pingyao County Impression Cultural Tourism Development Co., Ltd., introduced that the IP effect of "See Pingyao" continues to expand and has become an important driving force for promoting the development of the night economy of the ancient city.
This is the "Wind Bell Palace" theater of "See Wutai Mountain" filmed in the Wutaishan Scenic Area on August 15. Xinhua News Agency
In the layers of Wutai Mountain, in a "Wind Chime Palace" theater built on the mountain, another story about life is also being told. The large-scale indoor situation drama "See Wutai Mountain" interprets the trivial matters of ordinary people's lives, and every audience can find resonance in it and feel the wisdom and meaning of life.
In order to better meet the audience's viewing needs and let the audience have a deeper understanding of the history and culture of Wutaishan, Yao Juan, general manager of Wutaishan Cultural Tourism Development Co., Ltd., said: "Over the years, our repertoire has been continuously revised and updated, adding elements such as local folk customs, and striving to become a new business card for the development of cultural tourism industry in Wutaishan Scenic Area. ”
At present, cultural tourism live drama performances are divided into indoor and outdoor modes, and it is also unique to go out of the indoor theater and see the landscape and style intertwined in the outdoor theater.
On the bank of the moraine port of the "First Town of the Yellow River in Jiuqu", in the embrace of the Lüliang Mountain Range on the Loess Plateau, the large-scale outdoor live performance "Like a Dream Moraine Mouth" is being performed, and the audience enters the play with a song of Linxian Sanxian Book.
This is the performance scene of "Like a Dream Moraine Mouth" filmed in Linxian County, Luliang City, Shanxi Province on September 15. Xinhua News Agency
Zhang Jianwei, head of the cultural tourism section of the Moraine Scenic Area Management Center, told reporters that the performance had led to the employment of nearly 100 villagers in the surrounding villages. Wang Nengxiang, a 58-year-old farmer in Lijiashan Village, Moraine Town, began working at the theater last year, mainly responsible for clothing maintenance. The actors performed on stage, and Wang Nengxiang sewed the actors' spare costumes; At the end of the show, she helped organize the costumes.
"This part-time job allows me to reach more people and earn about 20,000 yuan a year." Wang Nengxiang said.
When the gripping stories are played out in the theater, the live-action performances bring visitors a real immersive experience. "Tourism + Performances" not only demonstrates the strong consumption momentum of China's performing arts economy, but also outlines the infinite possibilities of cultural and tourism integration.
Source: Xinhua News Agency