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Uncle Hu
Editor|Uncle Hu
preface
The National Day holiday is over.
Is there anyone who still misses playing and sleeping every day, this situation should only occur during this time of year.
Some people will choose to go out and play, while others will choose to spend time with their families at home, so going to the movies, eating and other activities during the holidays are essential activities.
Hence the phrase National Day movies.
Among this year's films, there are four films that are more prominent, namely "Rock Solid", "Volunteers: Heroes Attack", "Predecessor: Teenage Marriage", and "Operation Moscow".
But now we only pick Chen Kaige's "Volunteer Army: Heroic Attack".
Less profitable
Chen Kaige's box office currently totals 570 million, which should not even reach half of their goal, and as time goes on, the final result of this film is about 600 to 700 million.
Here I will tell you in advance what kind of model Chen Kaige's movie is.
First of all, there are three films, each of which is an independent investment, which means that basically the investors of each are different people.
However, only one has been broadcast so far, so let's look at the investors of the first part, in fact, a total of 33 companies have invested in the film, the largest is Huayi Brothers held by Huang Xiaoming, and the last is Wu Jing's Dengfeng International and Xiao Yang's Beijing Embarrassed Pictures.
A few days ago, Huayi Brothers posted their own dividends, and the net profit was only 450,000.
This movie can be compared to the target "Changjin Lake", compared to the box office of more than 5 billion at every turn, this is really just a small trouble.
And if the film industry is a big production, just returning the cost will not meet the goals of those investors.
However, from the current general revenue situation issued by Huayi Brothers, the box office received by Huayi is not very large, and it is only 210 million yuan.
From this information, you can clearly see several news, that is, the production cost of this movie will never exceed 200 million, and that is, the film will not lose money, at least it has returned the cost.
As for after that, it's just a matter of earning more and earning less.
But now that this movie has become this achievement, will all investors be satisfied? Definitely not satisfied.
This movie must know that the shooting time alone took about half a year, and then from investment to shooting to finished film, and then publicity to release, and only after the release will the box office be settled, and the final investment money will return to the hand.
Busy for so long, is it just to earn these tens of thousands of yuan?
So a big company is just for these tens of thousands of yuan, and it is looking for relationships and sending money, and it is estimated that the heart is dripping blood in the face of such dividends.
Then there is a problem, the "Volunteers" series is not one, there are three, and all three are invested separately.
The box office results of this first film have been done like this, will anyone invest in the next two films?
But I heard that Wu Jing will play a role in the second part, and now I don't know if I will back down when I see such results?
Then there's the question of the movie itself.
Let's not talk about the quality of the film, the pre-publicity is inferior.
As soon as the "clown"-like poster character in the early stage came out, many people were particularly disgusted.
Therefore, many people said: "Just rush this poster, I will not look at it." ”
No matter how grand the scene and Zhang Songwen's paragraph is released to promote it, the audience will no longer buy it.
There are also many people who think that there are too many main theme movies in the past two years, the original "Wolf Warrior 2" last year's "Ten Thousand Miles Home", as well as "Pound" and "Changjin Lake" and so on.
Everyone watches too much of this theme, and it is inevitable that there will be some burnout.
Just like your family eating cabbage is a beautiful tradition, but no one eats cabbage every day three times a day, and they have to change the taste.
After that, let's talk about the quality of the movie, Chen Kaige once filmed "Farewell My Concubine", and this movie is enough to make him famous in history.
But now many people who have seen the movie believe that this movie is generally okay, that is, the big scene is not enough to compare with movies such as "Changjin Lake".
It seems that it is also, after all, "Changjin Lake" has many famous directors and good actors to support the scene, on the other hand, "Volunteers" is not very good.
In addition, in the selection of actors, Chen Kaige boldly enabled traffic actors and directly used his son as the starring role.
Many people think that Chen Kaige's behavior is completely paving the way.
The third uncle of this movie has also gone to see it, and everyone does not have to worry about the quality at all, and everyone who has seen it says yes.
The cause of the movie can only be worth the original, can only be for any reason, publicity problems, employment problems, genre problems, etc., but it is undeniable that this is a good movie.
In addition, starring Xin Baiqing should know that some time ago at an awards ceremony, he won the best actor with "The Light of the White Tower".
And this person is the poet immortal Li Taibai in "The Legend of the Demon Cat", so he should not doubt his acting skills now.
With such a person, the quality of the film must be good, but it is just not timely.