Incense outside the walls! Chery's sales in September are "on the rise" again
Chery "opened" again in September.
On October 3, Chery Holding Group announced its September sales data. A total of 190,080 units were sold in September, up 30.7% y/y and 11% m/m.
Specifically, the Chery brand sold a total of 136041 new cars; Xingtu brand sold 15,199 new cars; The Jietu brand sold 32,129 new vehicles.
From January to September this year, Chery Group's cumulative sales have exceeded 1.25 million units, a year-on-year increase of more than 40%. Chery Group also surpassed last year's sales in the first three quarters of this year.
Such sales results have reached the peak for an independent automobile brand with fuel vehicles as the main sales force.
In fact, Chery Automobile mainly relies on exports, and its export sales reached more than 130,000 units in September! The main export direction is Russia and some Eastern European countries, the Middle East region and South American countries.
Chery's overseas market has always been strong, Chery has ranked first in the export of Chinese automobile brands for 20 consecutive years, even in the entire car brand is also the TOP2, second only to SAIC MG.
In terms of traditional fuel vehicles, Chery is a big dark horse. But interestingly, Chery conquered the world, but failed to conquer the Chinese market. It is reported that in September, Chery Automobile's domestic sales were only about 60,000 units.
In the face of fierce competition in the "second half of the car market", Chery also has a new car product library with "sufficient ammunition" like other independent brands that are seeking breakthroughs.
After the Tiggo 7 and Tiggo 8 family champion editions launched with the attitude of "the same price for oil and electricity" were launched in turn, Chery's various brand models can be described as "blooming everywhere".
On August 20, Chery brand's new compact SUV "Discovery 06" was launched, with a total of four new models and a price range of 116,900 yuan to 139,900 yuan.
The car is aimed at the off-road needs of young people, focusing on "light off-road", which will make up for the gap in Chery Automobile's model layout after launch.
On September 26, Jietu's new SUV Traveler was officially launched, with a total of 6 models of new cars, with a price range of 13.99-184,900 yuan, and the new car is positioned as an off-road SUV.
Judging from the current high market attention of Jietu Traveler, it is likely to become another explosive model under Jietu Auto after Jietu X70.
It is worth mentioning that the new brand product created by Chery and Huawei - Zhijie S7 will also be officially launched in late November this year.
Among its own brands, Chery's overall market performance this year is second only to BYD. With the successive launch of new models of various brands, Chery Group is expected to continue to sprint to new highs in the coming months, driving a new round of sales growth.
A few more words
Chery Automobile's current shortcomings are also more obvious, the new energy field is in the field of QQ ice cream, little ants and other entry-level cars, and Chery's plug-in hybrid car current sales are relatively average.
Chery Automobile's technical reserves in the field of electric drive technology are limited, and the richness of internal combustion engines and gearboxes is slightly inferior to that of independent brands such as BYD, so its competitiveness in the local market is not strong enough.