With the shocking launch of Geely Galaxy L7, Geely Galaxy exclusive retail system has also come to a new level. On June 5th, the "Geely Galaxy 100 Store Opening Ceremony" was grandly held at Geely Galaxy Xi'an Guoli Experience Center, with this as the prelude, 225 Geely Galaxy exclusive stores across the country were opened simultaneously, with "a new generation of channel ecology, a new generation of service standards, and a new generation of user experience", user satisfaction has become the standard configuration of Geely Galaxy!
Geely Galaxy exclusive retail system, giving full play to the advantages of the composite franchise authorization system, adopts the innovative practice of "digital exhibition hall + standardized experience" to bring users a more textured, warm and belonging car purchase and use experience. It is expected that within this year, Geely Galaxy will achieve the channel scale of 650-700 exclusive stores nationwide, of which the first batch of 225 stores have been authorized and all completed, coming to users at "Galaxy speed".
Build a new channel ecology of composite franchise authorization
Bring more stores to users
Geely Galaxy adopts a new channel ecology of compound franchise authorization, and the first batch of stores are mainly located in cities with the top 150 new energy market capacity in China.
In terms of agency distribution system, Geely Galaxy and its partners jointly build user centers (4S stores), experience centers (city exhibition halls), exhibition spaces (supermarket stores), and fully empower dealers in talent management, service standards, and digital operations, creating a more transparent car purchase environment for users and a more efficient and convenient car purchase experience.
At the same time, Geely Galaxy will set up a number of brand centers (4S stores, Hangzhou, Shanghai, Shenzhen, Guangzhou, etc.) in first- and second-tier cities. These Geely Galaxy brand centers located in the urban CBD are not only a display platform for users to fully understand Geely Galaxy, but also a demonstration center for Geely Galaxy user experience and service standards, a talent training center, and a diversified activity center for users, playing a role as a model and benchmark, and continuously empowering other channel networks at all levels.
Each Geely Galaxy store is a "third living space" that gathers trendy technology and joie de vivre. The new stores are fully close to the core business districts and living circles of the user's living radius, and the process is more transparent and the service standards are more unified in the car buying experience. Users do not need to go out of the city across districts and compare prices when looking at and buying cars, not only can they drive their new cars home after eating and shopping, but they can also bring friends to the store to take a break.
New service standards bring soul to the user experience
Start from user needs, loyal to customer satisfaction
Start from user needs, loyal to customer satisfaction. While innovating channels, Geely Galaxy has created a new generation of service standards around users.
In terms of store management, Geely Galaxy has formulated a unified and strict service management system, and comprehensively improves service standards through regular training assessment, service quality evaluation, in-store counseling and other measures.
At the talent level, Geely Galaxy has also formulated expert training plans such as test drive experts, experience experts, and delivery experts to provide corresponding professional services for users at different stages of car purchase in the store. At the same time, the store adopts 100% advanced training for all staff in the training of talents, forming a high standard of service quality from the source of talents, eliminating the chaos of "unprofessionalism and poor attitude", so that every user can enjoy the experience of buying and using cars at home.
Not only that, with the strong system support of Geely Automobile Group, Geely Galaxy has rich service reserve resources to ensure that the needs of every Geely Galaxy user are fully met.
Create a new, more transparent car buying experience
Digital empowerment is more convenient
Geely Galaxy firmly believes that user experience is the core competitiveness of the future new energy market. Based on the digital empowerment of the Star Computing Center, Geely Galaxy has created a new generation of user experience with the concept of "refreshing tradition", which is "more transparent scenes, more exciting experience, and more assured car purchase".
At the daily operation level, considering the pain points of high communication costs and information asymmetry in the traditional 4S mode, Geely Galaxy has specially built a "digital showroom" to digitally connect the whole link of users' car purchase, and achieve double improvement of service efficiency and user experience. Users can skip the annoying negotiation process, directly place a place through the online payment platform, and visually track the status of the vehicle anytime, anywhere.
Digital services are full of details, for example, when users book a test drive through the Geely Galaxy APP, even what drink they want to drink on the day of the test drive can be selected online and enjoyed directly at the store!
Geely Galaxy L7 opens the new energy era of "not going to be done"
At present, the first model of the Geely Galaxy series, the Geely Galaxy L7, has been fully landed in major exclusive stores across the country, realizing "listing and delivery".
The "new generation of super intelligent electric hybrid SUV" Geely Galaxy L7, with Aegis battery safety system, a new generation of Leishen electric hybrid 8848 power system, Zhiai cockpit and other leapfrog configurations, so that Chinese families can spend more than 100,000 yuan, will be able to enjoy 300,000 levels of "true fragrance" enjoyment, opening the new energy era of "not going to go"!
It is understood that in addition to Geely Galaxy L7, this year's Geely Galaxy series will also launch new models including smart electric hybrid car L6 and pure electric model E8, continuing to bring users a high-value travel experience.
Hundred stores opened, sparkling. Geely Galaxy will reshape industry standards with a new generation of high-value products and services, accelerate the promotion of Geely Automobile Group's marketing services to a new level, lead China's new energy to the quality, experience and value war, and continue to meet the beautiful yearning of Chinese families for high-end travel.