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Small grapes make big industries

author:China Industry Network

Original title: The northern foothills of the Tianshan Mountains have become the largest high-quality wine grape producing area in Xinjiang (introduction)

Small grapes make big industry (theme)

Workers' Daily-China Industry Network reporter Wu Duosi correspondent Wang Wei Du Linfeng

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From a grape to a bottle of wine, to the development of the wine industry, wine enterprises are growing rapidly, and the northern foothills of the Tianshan Mountains are striving to build a wine gold industry belt with international influence and competitiveness and a golden tourism belt for wineries.

The northern foothills of the Tianshan Mountains, located at 44 degrees north latitude, are the "golden area" of wine grape production.

On this fertile land for grape planting, the vines weave a green picture, 129,000 acres of concentrated continuous wine grape bases across the east and west, and 40 wine companies with different characteristics grow rapidly, wafting the fragrance of wine.

After more than 20 years, from a grape to a bottle of wine, and then to the development of the wine industry, the Tianshan Beilu production area has grown into a high-quality wine grape producing area with the largest planting base and the largest production capacity in Xinjiang, and has won the honors of "Wine Grape Certification Small Producing Area", "World Wine Characteristic Production Area" and "China Wine Capital", and is one of the important grape raw wine supply bases in China.

As the first layout of Xinjiang's "4+2" wine production area, Xinjiang Changji Prefecture cherishes the purple dream, closely grasps the advantages of high-quality resources, ecology and industrial integration in the northern foothills of the Tianshan Mountains, strives to achieve the goal of "good planting, good brewing and good sales", opens a new era of industrial development, and demonstrates the development vitality of "the whole industrial chain of Chinese-style modern wine".

Intensive cultivation of "small production areas" has produced large industries

In May, the 6,500-mu grape planting base of Changjimanas County Horticultural Farm was full of vitality. The vines are dancing with green leaves, and the bunches of grape fruits are densely packed with turns, and the growers are ushering in the busy season of farming.

Under the grape rack, cool breeze, Wang Yonghui, general manager of Xinjiang Tianyuan Agricultural Science and Technology Co., Ltd., opened the "chatterbox": "The horticultural farm has a planting history of more than 30 years, mainly planting 8 varieties such as Cabernet Sauvignon, Marseland, and Little Flavoro, and 60% of the employees are engaged in grape planting. The wines we produce are renowned for their full-bodied taste. ”

Seven parts of raw materials, three parts of craftsmanship, the quality of wine is determined by factors such as light, temperature, precipitation and soil.

In recent years, Manas County, located in the core area of the northern foothills of the Tianshan Mountains, has given full play to its unique geographical advantages, expanded the scale of grape planting, built a wine advantage brand, and become the first small production area in China to obtain wine grape certification.

As a "golden area" for growing wine grapes, the northern foothills of the Tianshan Mountains have built two national scientific research platforms and four provincial wine scientific research centers, with a wine production capacity of 350,000 tons.

In recent years, domestic leading wine enterprises CITIC Guoan Wine Industry, Zhangyu, COFCO Great Wall and Dynasty Wines have settled in the northern foothills of the Tianshan Mountains, and characteristic wineries such as Impression Gobi, Huaxing Manor, Tang Xiangyu, Xianghai International, Tang Tingxialu and other characteristic wineries have bloomed here, and the wines of the northern foothills of the Tianshan Mountains have won more than 700 awards in CMB Brussels Wine Competition, DWWA World Wine Competition and other competitions, including 116 in 2022 alone. Tianyan inspection data shows that Xinjiang currently has more than 420 wine enterprises.

In 2022, Changji Prefecture will build a new wine grape planting base of 17,800 mu, so as to achieve centralized contiguity, unified planning and layout, unified cultivation mode, unified technical standards, meet the requirements of mechanization, improve planting labor productivity, increase agricultural labor income, and the purple industry strung with small grapes will strive to bloom on the way forward.

The development of the industry is inseparable from government guidance and policy support. In the past year, Changji Prefecture won 31.7 million yuan in funds for national industrial cluster projects and 31.7 million yuan in major science and technology special funds in the "14th Five-Year Plan" of the autonomous region, and implemented 50 million yuan in state-level industrial support funds to support the construction of wine grape planting bases, industrial upgrading, brand creation, promotion and promotion, etc., providing strong support for the development of the whole wine industry chain in Changji Prefecture.

"Purple" industrial cluster towards "strong and excellent"

On April 12, the 108th National Sugar and Wine Commodities Fair, which is regarded as the "wind vane" of China's wine industry, opened in Chengdu, Sichuan Province, and the Changji Tianshan North Foothills Wine Industry Association unveiled 117 unique wine products from 16 wine companies.

During the three-day meeting, the wine region in the northern foothills of the Tianshan Mountains handed over a wonderful answer: 16 enterprises negotiated with 96 wine distributors and reached cooperation intentions, and the signing amount was 260 million yuan. This is the widest cooperation scope and the highest signing amount since the production area participated in the previous sugar and wine parties.

At the sugar and wine meeting, Xinjiang CITIC Guoan Wine Industry Co., Ltd. made a stunning appearance with its core products, and the talent started broadcasting on the spot, and within two hours rushed to the first place in the wine belt list, fully demonstrating the rich product system and strong brand strength of the leading enterprises in the northern foothills of the Tianshan Mountains.

"We have been rooted in the Manas region for more than 20 years, conducted detailed research on factors related to grape quality, such as soil, leaf curtain, and climate, and took the lead in establishing 84 database monitoring indicators and safety traceability systems in Xinjiang." Dang Guofang, assistant general manager of Xinjiang CITIC Guoan Wine Industry Co., Ltd., said.

In recent years, Xinjiang CITIC Guoan Wine Industry has accelerated the construction of wine grape bases and scientific research and innovation, actively built a domestic and foreign scientific research and exchange platform, conquered the frontier and key topics of wine, participated in the formulation of a number of national wine standards, and established an autonomous region-level wine grape and wine engineering technology research center, driving the high-quality development of wine in the northern foothills of the Tianshan Mountains.

Today, the northern foothills of the Tianshan Mountains have formed a wine industrial belt stretching for more than 100 kilometers from Shihezi City and Manas County of the Eighth Division of the XPCC in the west to Fukang City in the east, with wine enterprises accounting for 40% of the whole Xinjiang and a production capacity of 349,000 tons, accounting for 70% of the whole Xinjiang.

This year, Changji Prefecture implemented the "Construction Standards for Fine Winery in the Northern Foothills of the Tianshan Mountains (Trial)", promoted the application for the protection of geographical indication products and the formulation of group standards for "Tianshan Northern Foothills Wine", and gradually formed three small appellation areas cluster in Manas County, Hutubi County and Changji City, creating a "Chinese style" wine gold production area.

"In order to optimize the layout of the wine industry in the northern foothills of the Tianshan Mountains, Changji Prefecture commissioned relevant experts and teams to compile the "Xinjiang Changji Prefecture Wine Industry Development Master Plan for the Northern Foothills of the Tianshan Mountains", forming an overall layout of 'eight veins and two rings in one belt' in terms of spatial layout." The relevant person in charge of the Forestry and Grassland Bureau of Changji Prefecture said.

The cultural tourism industry chain adds aroma to its own brilliance

Sloped roofs with smooth lines, clear water walls made of red bricks and green bricks, and lattice windows with stone strips - Manas Xianghai Manor integrates into the architectural style of old Shanghai Shikumen, showing the Shanghai style. When you open the window, you will be greeted by endless vineyards stretching into the mountains. Tourists shake their glasses to the music, drink slowly... In Xianghai Manor, people forget the hustle and bustle of the city.

According to Gao Yunjie, Executive Deputy General Manager of Manas Xianghai International Winery Co., Ltd., "Xianghai Estate was invested and built in 2014, covering an area of 305 acres, with its own grape base of 258 acres, receiving 5,000 to 8,000 tourists from all over the country and the world every year. ”

Today, Xianghai Estate has developed into a comprehensive estate integrating planting, picking, winemaking, accommodation, catering, leisure, entertainment and tourism, and has been awarded as a leisure and tourism agricultural demonstration site in the autonomous region and a state-level winery tourism demonstration site, and the wine produced has won many international awards.

In the wine industry belt stretching for more than 100 kilometers in Changji Prefecture, there are dozens of wineries with different styles, and "wine + cultural tourism" has become an important characteristic industry here.

During the "May Day" holiday, the popularity of scenic spots across the country "exploded". As a typical example of a leisure holiday, the winery offers visitors "poetry and distance". There are artificial lakes, cabins, barbecue gardens, and Brugeyun courtyards with fragrant fruits and vegetables; There are water playgrounds, mini zoos, and slow life under the grape trellis.

This year, Changji Prefecture included the wine industry in the "Wuchang Tushikeha" Regional Coordinated Development Agreement, highlighting its geographical advantages and industrial characteristics in terms of rural experience, folk culture, ecological health care, ice and snow economy, etc.

"Changji Prefecture will promote industrial integration and cluster development as the direction, focus on investment promotion, market development and public area brand building, and use more pragmatic and effective measures to promote the high-quality development of the wine industry, and build the northern foothills of the Tianshan Mountains into a wine gold industry belt with international influence and competitiveness and a golden tourism belt for wineries." The relevant person in charge of the Forestry and Grassland Bureau of Changji Prefecture said.

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