The number of tourists exceeded 350,000, and the comprehensive tourism income exceeded 70 million yuan. Three days before the "May Day" holiday, the whole area of Liuye Lake Tourist Resort continued to be popular.
How to provide high-quality services for tourists and ensure the harmonious and orderly operation of the cultural tourism market in the whole region? Behind the popularity of the circle, the Party Working Committee and Management Committee of Liuye Lake Tourism Resort accurately grasped the trend of the cultural tourism market, planned in advance and carefully deployed; Relevant functional departments stick to their posts and fight on the front line, perform their duties and responsibilities with selfless dedication, and gather as a majestic force.
Cultural tourism activities are wonderful Liuye Lake tourism is popular in the whole area
"The fire phoenix of the lantern show is really amazing." "Blowing the lake breeze, camping and chatting, feeling the quiet of the years." "Come and feel the popularity of Changdehe Street" "Little Lake Immortal is so beautiful." Go to the scene to experience "The Lancet Boat Says", you will not regret it. During the "May Day" holiday, a series of colorful cultural tourism activities attracted tourists. Liuye Lake Fishing Song Art Camp, Changdehe Street, and Beach Park have become the most popular tourist attractions for tourists.
(The Willow Leaf Lake Fishing Song Art Camp becomes more beautiful at night.) Photo by correspondent Zhang Weihua)
As early as March, the Party Working Committee and Management Committee of Liuye Lake Tourist Resort began to plan and deploy how to seize the "May Day" small holiday cultural tourism market. The district cultural and tourism department integrated multiple resources to plan and host the second "Play" Beauty Holiday and "Benefit" season activities. The event joined hands with nearly 20 brands such as Fishing Song Art Camp, Huxian Island, Changdehe Street, and Zhengtai Organic Farm to open the "May Day" and "price" model. At the same time, in advance in Changzhutan, Wuhan and other surrounding provinces and cities major source markets to promote the market, joint travel agencies organized a Xiang-Hubei about "Hui" Liuye Lake 1,000 people self-driving group, during May Day to check in Liuye Lake. At the same time, the district publicity department promoted the cultural tourism resources of Liuye Lake in an all-round way from the perspectives of eating, living, entertainment, entertainment, and shopping through news short videos, public account tweets, etc., which stimulated tourists' enthusiasm for travel.
"From the opening of the camp in the morning until 23 o'clock, it has been a continuous rotation, busy and not winning." Gu Xiang, head of the camp of Liuyehu Fishing Song Art Camp, told reporters that camping and appreciating peonies during the day, watching "Willow Leaf Boat Talk" and the bright starry sky light exhibition at night are common play strategies for camp tourists. "Many guests who come without making an appointment in advance are not able to receive them, so we can only do a good job of explaining. Without the event marketing in the district, the popularity might not be so strong. ”
(Changdehe Street is full of tourists.) Photo by correspondent Gong Guangping)
According to the statistics of the tourism department, the flow of people picking up guests during the "May Day" small long holiday exceeded 100,000 at the Liuye Lake Fishing Song Art Camp. In addition to local tourists, there are also self-driving groups from Beijing, Shanghai, Guangdong, Hubei and other places.
The fantasy light and shadow water show "The Lancet Boat Says" became the "hot engine" that detonated Changde's night economy. Many tourists told reporters that they came for "The Lancet Boat Said". Ticketing data also bears this out. Although the performance team has increased the previous two performances a day to three, it is still difficult to find. On April 29, the tickets for May 1 of "The Lancet Boat Says" were all sold out. In addition, the first bright starry sky light exhibition of Willow Leaf Lake is also very "eye-catching". Two days before the May Day holiday, an average of about 20,000 people came for the lantern show every night. "The Lancet Boat Says" and the Bright Starry Sky Light Exhibition intersect and jointly detonate the Changde night economy.
With the popularity of the Intangible Cultural Heritage Market, Changdehe Street has also ushered in the peak of passenger flow continuously, opening the "people follow the crowd" mode. The intangible cultural heritage country tide market, various local snacks and delicacies, and taking a cruise ship to watch the large-scale live light performance show of "Changde Memory" have attracted many tourists to check in and experience. With fine weather and a gentle breeze, the beach park becomes a playground for children, and flying kites decorate the sky of Willow Leaf Lake with a particularly beautiful look.
Functional departments fulfill their responsibilities and create a harmonious and orderly tourism market
In order to give tourists a better travel experience, Liuye Lake Tourist Resort plans in advance, makes careful arrangements, and coordinates the supply of cultural tourism products, safety production supervision, market order rectification and holiday tourism guarantee.
In early April, the main responsible persons of the Party Working Committee and the Management Committee of the district conducted research on the work of the cultural tourism market during the "May Day" holiday, established a coordination work mechanism, clarified the division of responsibilities at all levels, and formed a new pattern of cultural tourism industry development led by district-level leaders, coordinated by functional departments, and jointly promoted by the whole society.
(The police officers of the Liuyehu Brigade of the Changde Traffic Police Detachment maintain traffic order.) Photo by correspondent Ma Hui)
Before the festival, the District Tourism and Culture and Sports Bureau used WeChat, website and other platforms to publicize and promote various cultural and tourism activities during the May Day period, timely released transportation, meteorology, safety and other reminders, and reminded citizens and tourists to pay attention to safe travel; Broadcast propaganda slogans such as civilized tourism, tourism safety, and prohibition of burning and discharging on electronic display screens in the jurisdiction; At the same time, the use of public accounts, information publishing machines, inquiry machines and other publicity media to release tourism dynamic information in real time, create a tourism safety atmosphere, and improve the safety awareness of scenic spots and tourists. During holidays, all staff of the District Tourism, Culture and Sports Bureau are on duty in shifts at the Tourist Service Center, answering complaint calls 24 hours a day, providing consultation services for tourists, and solving problems for tourists in a timely manner.
The District Comprehensive Administrative Bureau arranges a team member to lead the team every day, and more than 80 personnel on duty are dispatched to patrol scenic spots such as Changdehe Street and Fishing Song Art Center. The patrol team members mainly focus on flexible law enforcement, and through patient persuasion, persuade illegal vehicles to leave and standardize the appearance of the city.
(Chengguan team members patrol the front line.) Photo by correspondent Yang Lin)
During the "May Day" period, the District Environmental Sanitation Management Office strengthened the management of scenic spots in Changdehe Street, cruise ship terminals, and fishing song art camps, and collected and disposed of garbage in fruit peel bins and garbage removal points in a timely manner; At the same time, the internal management of tourist toilets is strengthened, and the cleaners maintain the internal environment of the toilets on time, and add supplementary toilet supplies.
With the working concept of "I go to work during the holidays of the masses, and I maintain the safety of tourists", all the civilian auxiliary police of the Liuyehu Branch of Changde Public Security Bureau took the initiative and did their duty, dispatched more than 200 patrol forces to escort the scenic spot. The Liuyehu Brigade of the Changde Traffic Police Detachment mobilized all the police and went all out to sink the police force to the front line of the road, and the leader of the brigade stepped forward to command and dispatch, and made every effort to create a safe, smooth and orderly road traffic environment.
Focusing on the safety bottom line of "food, medicine, product quality, and special equipment", the District Market Supervision and Administration Bureau strengthened supervision and inspection before the holiday, implemented the on-duty duty system during the festival, improved the rapid response mechanism for consumer complaints, unblocked the 12315 complaint and reporting channels, effectively did a good job in the acceptance and disposal of consumer consultation, complaints and reports, and strived to protect the legitimate rights and interests of tourists.
"Willow Lake Blue" front service Civilized tourism has become popular
"Hello, I want to change the child's diaper, is there a mother and baby room nearby?" On the morning of May 1, on the front lawn of the Liuye Lake Visitor Service Center square, a tourist with a baby asked a volunteer dressed in "Willow Lake Blue". Led enthusiastically by volunteers, the mother soon arrived at the mother-and-baby room in the plaza's public bathroom.
(Willow Lake Blue volunteers provide counseling services to tourists.) Photo by Sun Weiyi)
In order to facilitate tourists' travel, Liuye Lake Tourist Resort has set up "Willow Lake Blue" volunteer service points in fishing song art camps, tourist service centers, cruise ship terminals, Changdehe Street and other places with a large flow of people. Volunteers took the initiative to provide public welfare consultation and order guidance services for tourists, and distributed tourism hand-drawn maps, leaflets, brochures and other publicity materials on site. The intimate and warm service has won the praise of tourists.
The daily reception capacity of the Liuye Lake Fishing Song Art Camp exceeded 50,000. In addition to eye-catching signs such as smoking bans and safe tourism, "Willow Lake Blue" volunteers wearing blue vests are also a scenic sight. Together with the staff, they enthusiastically provide services such as consultation to visitors, while maintaining the order of ticket sales at the counter. In the face of inquiries from tourists, they are also recommenders of tourist routes and local delicacies in Willow Leaf Lake.
Warm and thoughtful service, civilized and orderly tourism environment, also make tourists feel cherished. In the camping area of the fishing song art camp, the reporter saw that in addition to the garbage cans provided by the scenic spot, many tourists have brought their own garbage bags, and the garbage such as fruit peels and paper towels are put in the garbage bags on the table. Ms. Zhang, a tourist, also brought garbage storage bins from her home. Ms. Zhang told reporters: "The scenery on the lakeside is pleasant. Maintaining a good environment is also to give yourself a good mood to play. ”