On March 31, the 2023 China Virtual Human Industry Conference and AIGC Innovation and Development Forum was grandly opened in Guangzhou, and Wondershare Technology (300624.SZ), an A-share listed company of AIGC, was invited to attend.
Zhang Zheng, Vice President of Wondershare Technology, shared Wondershare's exploration and practice in AI technology to empower digital creativity with the theme of "Leveraging AIGC to Empower New Expressions of Digital Creativity".
At the meeting, Wondershare Technology released the world's first AIGC "real person" short video, overseas marketing artifact "Wondershare Virbo" (English name: Wondershare Virbo), and announced the start of mobile open beta. (Experience address: https://virbo.wondershare.cn/)
As the world enters the era of digital economy, short video has become one of the best marketing methods for enterprises. However, due to the high production threshold, small and medium-sized enterprises without resources need to spend a lot of time and money to produce satisfactory marketing videos.
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Wondershare broadcast explosion product introduction
Now, enterprises can produce international-standard marketing videos in minutes without hiring professional actors and models through "Wondershare Broadcast", and support multiple formats that can be exported to any marketing platform, which is expected to save more than 80% of production costs.
In terms of business scenarios, "Wondershare Broadcast Explosion" has a wide range of applications, and is suitable for mainstream video business scenarios such as live streaming, planting, product introduction, corporate promotion, course explanation, and beauty live broadcast. Almost all video-related marketing content can be quickly generated through "Wondershare".
In terms of products, "Wondershare Broadcast" supports more than 120 languages such as Mandarin, English, German, Japanese, Korean, Filipino, Thai, and Spanish; Character anchors support ultra-realistic digital anchors from Asia, Europe and the United States. Users can also select a template to quickly generate videos with one click.
In order to help users quickly generate copy, "Wondershare Broadcast" provides a text generation function similar to ChatGPT function, which only needs to enter keywords to generate detailed copywriting content to further evolve the video production process. For example, New Year's promotion copy, AI will automatically generate detailed scripts.
In terms of client, "Wondershare Broadcast" has been first launched on Android and iOS mobile platforms, and plans to cover desktop platforms such as Windows in the first half of this year.
Zhang Zheng, vice president of Wondershare Technology, said in his speech that AI technology has swept the digital creative industry, is revolutionizing the production of digital content, and kicking off the era of intelligent creation. Gartner research predicts that by 2030, 90% of digital content will be generated by AI.
According to the data, the global AIGC market size will more than 10 times in the next decade, with a compound annual growth rate of 27%, and is expected to reach $118.1 billion by 2032. This time, the Wondershare broadcast of AIGC Wensheng Video is the first to target the huge incremental market of overseas digital marketing and accelerate the commercialization of AIGC.
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