On September 11th, the 24th anniversary of Guihe Shopping Center joined hands with young artist He Miao to create a series of public art works entitled "Love Without End" and appeared in Jinan, Quancheng, "sucking powder" countless times. On the day of the event, domestic and foreign curators, artists and other experts in various fields were invited to participate in the opening dialogue activity of the "Love Without End" public art exhibition.
Create a video: expensive and loving
This public art exhibition exhibited a total of 6 installation sculpture works by He Miao, the 4.5-meter-high Klein blue gift box sculpture "Li", the romantic and dreamy atmosphere of the love canopy "Chase", the creative microphone interactive sculpture installation "Delivery", the "Love" character "No" written in different national languages, the colorful "Xuan" of the child's heart healing, etc.
"Etiquette"
A red heart, hidden in Klein's blue gift box, gradually approaching, the red heart is gradually presented, established, contemplated, the heart reflects itself, the gift of love, send yourself, cherish the present, love has gains, sentient people, and into life.
"Love Is Endless"
Blue pillars stand on earth, red in blue, male and female, each interpreting their own story, forming a whole-hearted world, everyone is looking for love, entering, insisting, lost, in the siege of love, each looking for its own way, all kinds of blooming, love is endless
《绚》
Love, like a seed, nourished by human nature, is born, sprouts, and bears fruit, red, red, green, blue, purple, and thousands of fruits of love, converging into this brilliant world of glittering and dappled land
《Delivery》
In the ideal world, people, animals, plants, virtual creatures, harmonious symbiosis, you, me, it, separated by time and emptiness, virtual and real, with a microphone, will re-link each other, narrate, listen, let the true heart, pass to the end, warm each other.
"No"
The language of the world, the words of all countries, converge into one word - love, accumulated into more, like a totem pole, carrying the promises we make, starting from the heart, becoming in action, and finally bearing fruit.
"One by One"
Description: Every heart is a warm person, love yourself, love others, love the world, have love in your heart, walk towards the light, are all dream journeys.
Through comprehensive materials, combined with commercial space, artist He Miao, with the theme of "Love , No End", with the heart as the element, carries out a series of sculpture installation creations, heals the current anxiety with the warmth of art, allows love to be infinitely transmitted, and realizes the innovation of art works, the innovation of thinking mode, and the creation of value conversion.
In this opening dialogue, guests from many fields put forward different views on the combination of art and public space.
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He Miao expressed the original intention of the creation of this exhibition: "I hope to use the simplest and most direct visual elements to create, so that everyone can smile, punch in and take photos, use light and warmth to heal the current anxiety, and pass on love." ”
Cheng Zhenfu, chairman of Shandong Luneng Commercial Management Co., Ltd., proposed: "Commercial space needs the blessing of art, combining commodities and artworks to create an artistic atmosphere in public spaces, enhance the interaction between consumers and shopping malls, and make shopping malls a place to convey the beauty of art and the beauty of goods." ”
Zhang Wang, president of the Shandong Artists Association and director of the Shandong Art Museum, said: "Public space complements and expands the exhibition venues outside the traditional art museum, so that art can be diversified in more display spaces, more close to the people, and contribute to the popularization of urban aesthetic education." ”
Professor Gu Qunye, dean of the School of Digital Art and Media of Shandong Academy of Arts and Crafts, expressed his views on the presentation of art in public space: "New media art is a new form of immersive interactive expression, which is increasingly applied to public space, and the thinking innovation caused by the development of technology it represents should be more popularized to the public.
Sun Lei, vice president of Shandong Academy of Arts, said in the dialogue: "We advocate that colleges and universities continue to interact more with social space, so that public space can become an incubator for artistic practice in colleges and universities, and build bridges for art to enter society and enter the public." ”
Zhou Weihua, a contemporary artist and curator, said: "Art should break the boundaries of people and life, change from passive acceptance to active request, and feel the ideas and consciousness conveyed by art in the living space, so as to cause the audience to think and interact. ”
Italian artist Jacobo said of what he sees as public art: "Art has a close relationship with business and is also a symbiotic platform, hoping that there will be a sound system that will promote art to promote the optimization of goods and drive more people to pay attention to public art." ”
OWEN Owen, vice president of SEEC Co-Organizing Media Group and executive producer of TIME OUT Beijing, talked about how he views art from the perspective of a media person: "The shopping mall is no longer a simple department store, it is a regional life center, filling the space through artworks, truly taking root in art, forming daily interaction, and business symbiosis. ”
Zhu Rui, a photographer from the media, said: "The art of public space can bring people strength, and subtly affect everyone's aesthetics, which is conducive to the improvement of personal artistic literacy and a more pioneering vision of the world." ”
With the development of the times, the improvement of consciousness and the change of lifestyle, the public's demand for art tends to be popularized, and various art exhibitions are no longer stuck to traditional art museums and art centers, but have more into the public sphere such as living scenes and commercial spaces, and also give new soil for public art. The commercial space is more direct in the dissemination of public art, and how to balance "art + business" is the current social proposition.
Commercial space, through the use of art cross-border innovation, iterative construction of personalized, service-oriented, themed scenes, to create a unique positioning landmark, image of the cultural "art + business" model, so that art for business to help, the formation of a sustainable organic whole.
The integration of business and art, "balance" and "tolerance" is crucial, each other is based on respect, symbiosis, innovation, artists, the public, commercial space, active cooperation and consultation, in order to explore the continuous development of new models, to build a complete urban life chain containing consumption, entertainment, humanities in one, reshape the public's aesthetic awareness, improve the quality of life, and create a new landmark of culture and art.
The public art exhibition coincides with the 24th anniversary of Guihe Shopping Center, and the entire shopping center helps the presentation of art from the perspectives of sight, hearing, touch and smell, creating a new immersive consumption space and making the beauty of art bloom infinitely.