In 1983, the Spring Festival Gala was officially opened.....
Year after year, the Spring Festival Gala has carried the common memory for 40 years.
Year after year, the way the Spring Festival Gala opens is changing.
In 2022, for the first time in the history of the Spring Festival Gala, 120 million people chose to watch the Spring Festival Gala on the vertical screen of WeChat Channels.
On January 21, 2023, WeChat Channels will continue to broadcast the Spring Festival Gala of the Year of the Rabbit exclusively vertically. This year, more functional gameplay will be combined to allow you to more immerse yourself in the "sense of presence" of the Spring Festival Gala.
Is the appointment on? Remember to collect your exclusive Chinese color ticket.
You can also forward it to your friends and meet in the live broadcast room of the Spring Festival Gala together.
Vertical screen is more like being there
"Hmm! I feel it."
The vertical screen angle is more suitable for presenting the head-to-body ratio of the character.
Channel's original split-screen effect, in different programs, using two different effects, three-point screen and two-person split-screen, whether it is dance, singing or crosstalk sketches, can bring a different kind of excitement in person, allowing everyone to watch the Spring Festival Gala more detailed, more vivid and more immersive.
The hot words of the show, the search is here
"Spring Festival Gala hot spot, pinch!"
In the live broadcast room of this year's vertical screen Spring Festival Gala, a hot word search function has been added to help you learn more about the program and interesting facts. During the live broadcast, open the WeChat search to view the hot search list of the Spring Festival Gala and view the content and highlights of the 2023 Spring Festival Gala.
Red envelope cover lucky bag + New Year couplet
"It's okay again! Another wave"
Looking at the Spring Festival Gala on a vertical screen, the various benefits of "rabbit as it comes" are still indispensable.
To participate in the interaction in the live broadcast room, you can draw red envelope cover lucky bags; The New Year couplet, which I played in the circle of friends last year, will appear again this year. Hang up the couplet and dress up a joyful circle of friends for the Year of the Rabbit, allowing you to greet the New Year while watching the Spring Festival Gala.
The Spring Festival Gala has gone through 40 years, January 21, remember to watch it vertically.