Since Chen Zhiyun planned to launch the celebration award ceremony, TVB's November and December have become the most important months in Taiwan.
Because the episodes broadcast during this period are all big productions, coupled with the award ceremony near the end of the year, once the artist's reputation fermentation dark horse runs out, it is just around the corner to win the award in the first line! Therefore, driven by the interests of the near water building platform first, TVB's favored artists are almost eager to occupy a place during the Taiqing period! After all, this not only shows their status, but also makes it easier for the top management to see their efforts and efforts in the past year!
However, with the opening of the Hong Kong free TV war, although TVB is firmly in the lead by inertia ratings, the rating index has fallen sharply, and the golden file has broken through 20 points, which makes people look at the incredible! It was thought that with the recovery of the epidemic and the strengthening of the quality of the program, this decline would be reversed. But in the two years since Zeng Zhiwei took office, TVB's ratings report is still ugly! Even if he returns to the scene as the general manager to host the classic variety show "Award Gateman", the first episode only scored 24.5, which is completely incomparable with the previous score of more than 30 points!
In order to save face, Wireless has also recently had to announce the adjustment of the TV ratings announcement method, in addition to adding cross-platform data, it will no longer publish the average ratings of third-line programs, and only focus on the highest point of viewership. Therefore, "His Highness the Leper", starring Zhou Jialuo and Chen Ying, despite the negative reviews, still has a number of good news, with the highest point rating of 21.8.
However, this practice of covering the ears and stealing the bell is quite controversial, after all, the instant rating is only a moment of brilliance! The authentic quality of the episode is there for the audience to see! Therefore, when planning The Taiwan Celebration Drama, the senior management will still give priority to the large production of the luxurious lineup! Earlier, it was reported that this year's TVB Taiqing drama has been determined to be "The Law Speaker" starring Ma Guoming Lin Xiawei, Huang Zongze Cai Jie starring in "Forensic Pioneer 5", Chen Hao Gong Jiaxin starring in "Ao Jiao and Zhang Jing", and Le Yiling's "Beautiful Battlefield" led by Chen Ying! At that time, the Hong Kong media also vowed to predict a wave: Ma Guoming and Lin Xiawei were definitely strong candidates after seeing the emperor!
However, just a few months later, when NowTV and ViuTV announced that they would broadcast exclusively the November World Cup soccer match on Hong Kong pay TV and free TV, TVB seemed to have overturned the previous arrangement, deliberately delaying the broadcast of "The Legal Speaker" and "Beautiful Battlefield", and "Forensic Pioneer 5" and "Pride and Zhangjing" are likely to be abandoned!
As we all know, the World Cup is a sports event that all football fans will follow, it is reported that during ViuTV's broadcast last year, the ratings rose wildly, once reaching an average of 24.4 points of super high results! Completely shunted away most of the audience! And this year's events are gathered at dusk, which has a great impact on TVB!
In the face of a fierce opponent, TVB naturally cannot sit still! After the change of deployment of Youchuan Wireless, two major "ratings and blessings" Li Yaoxiang and Chen Zhanpeng were arranged to take the lead in the October slot! Since the former exploded with the "Towel Gangster" series, the starring episodes are basically applauded, and he originally said that he would not participate in martial arts dramas again, but this time he re-emerged from the mountain and opened the story of "Light Gong", thinking that the script should be very good!
As for Chen Zhanpeng's ability to resist ratings, there is no doubt about it! From the "Great Pharmacy" and "Love Crossing the Coastline" in the previous period, to the "Walled Hero" that won the Emperor, and then to the "Case Against the Sky" and "Iron Fist Hero" that flourished. Chen Zhanpeng's steady and steady achievements, no one can ignore! Although the upcoming "Super Messenger" will be broadcast in October for 2 years, the quality of the series will certainly not be too bad because the behind-the-scenes team is trustworthy!
If the two really resist the impact of the World Cup, I believe that at this year's award ceremony, there will definitely be a new atmosphere! Because Spicy Sister really doesn't want to see Ma Guoming take male hi anymore, the emperor competitors rely on the operation of relationships! I don't know what everyone thinks?