BYD Seals will become another blockbuster model of BYD, and on May 20, BYD Seals opened pre-sale for 7 hours, and the order volume exceeded 22,000. According to BYD's official disclosure, the current order volume of BYD seals has exceeded 60,000 vehicles.
At the beginning of BYD's listing, many people felt that the price of this car was too high. On July 29, BYD seals were officially launched. Positioned as a medium-sized pure electric sedan, the price range of the four models is 209,800 to 286,800 yuan. Especially compared with the pricing of Chang'an's deep blue SL03, I feel that the pricing of BYD seals is more expensive, and many people believe that the market sales performance of BYD seals will not be too good, but the data is once again in the face.
The reason why I think BYD seals are expensive is mainly because the price is really not low compared to other models.
Compared with BYD Han, BYD seals are one level lower, the body size is 4800×1875×1460, BYD "Han" is "one smaller", but the price range has a great overlap, it is inevitable that people will feel that buying seals is not as good as buying a larger size and higher level of Han' feeling, because Han is BYD's flagship car.
Compared with Changan Navy SL03, the starting price is 168,900 yuan, which is 40,000 yuan lower than BYD seals, but the two levels are the same, the size is close, and the configuration of Navy SL03 is higher and the battery life is longer, which naturally feels that Changan Navy is more cost-effective.
However, in fact, these three models are not comparable at all, because these three models are not a type of product at all, they are all differentiated products, which are no longer larger in size, more configuration, longer battery life, and who is more in line with the tastes of the target consumer group.
BYD Han, positioning BYD's flagship car, although its acceleration performance is good, but in essence it is still a car that is biased towards household attributes, and it is known that BYD Han's chassis is soft, and it cannot bring you strong confidence when driving fiercely, but if you drive it safely, the comfort it brings with it is the best in these products.
Deep blue SL03, more inclined to household attributes, its parameters and technologies are decent, biased towards practicality first, and BYD seals are obviously more ink on handling, no one must be better than anyone, the key is to see, consumers value which attributes more.
Rear drive + four-drive force architecture, front double wishbones + rear five-link chassis suspension; Maximum torque 670N· M, wind resistance 0.219, zero hundred acceleration as fast as 3.8 seconds; elk test through the speed of 83.5km/ h, single-shift line test through the speed of 133km / h, the maximum lateral stable acceleration of 1.05g, these data are BYD seals where the sincerity lies, but also Changan deep blue does not have the product characteristics.
Therefore, BYD seals, more like a benchmark Tesla Model 3 product, excellent handling, fast acceleration, shape movement, but compared to Tesla, its pricing is much lower, so it seems that the bydirty seal price is not so low? BYD Seal is a model tailored for young people who like to handle, which is the biggest difference between it and BYD Han and Changan Deep Blue SL03.
BYD seal predetermined amount of proof, the previous spelling configuration, the price of the domestic car, has gradually played a differentiation, consumers have begun to accept different domestic car body labels and attributes, this is definitely a major progress in domestic cars, about bydir seal this car, I summarize in one sentence is, if you use the standard of the family car to measure it, its cost performance is certainly not as good as Changan Deep Blue SL03, but if you like to drive and control, then it may be this price point, your only choice.