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"Village BA", why is it so popular?

author:South Plus client

Text | Yang Yue

In the early morning of August 3, the semi-finals of the Qiandongnan Division of the "Beautiful Countryside" Basketball League in Taipan Village, Taijiang County, Guizhou Province, came to an end, and the champion Liping County team won a 1300-pound cow. This circle-breaking "village BA" has left people with a lot of memories.

"Village BA", why is it so popular?

Netizens joked: "In China, the closest thing to the NBA is not the CBA, but the 'village BA'." There are no top players, no electronic screens, no professional publicity team, a rural basketball game, the cumulative number of viewers of the synchronous live broadcast is more than 30 million, and the spokesman of the Ministry of Foreign Affairs Zhao Lijian also posted praise, "What a great atmosphere! "It's not just basketball technique that touches everyone.

"Village BA", why is it so popular?

The audience cheered and shouted, and the battle was still crowded until the early morning; The 88-year-old grandfather braved the scorching sun to take a seat at noon, and the people standing in the last row bought out the ladders in the village; Villagers use iron basins as gongs and drums to cheer up to celebrate... Even across the screen, onlookers can feel the warm atmosphere of the scene, and they are excited and moved.

"Village BA", why is it so popular?

The moving thing about "Village BA" is that this is an event in which the majority participates, not a minority event.

Basketball games are one of the highlights of the traditional festival of the Miao people to eat the new festival, all the villages will return to the villages to work outside the village, every household will participate, some participate in the game, some are responsible for logistical support, some cheer for the players, the masses are the protagonists of the event. A group of children in their early one-meter head participated in the "free throw penalty to get a watermelon" competition, and 1 out of every 4 children in the long line ran away with a watermelon.

"Village BA", why is it so popular?

"Village BA" is an event, but also between relatives and friends, between the village between the carrier of feelings, everyone's high participation, the high recognition of the basketball game, reflected in the atmosphere of the scene, so it is particularly infectious. Such a broad mass base and enthusiasm for participation is also the most vivid interpretation of mass sports.

The prize painting style is qingqi, which is another interesting place of "Village BA" - the first prize is a Huangping yellow cow, the second prize is a pair of Rongjiang Pagoda stone fragrant sheep, and the third prize is two small fragrant pigs from Jiang, all of which are local characteristic agricultural products. According to the branch secretary of Taipan Village, the first time to set up prizes, "the characteristic industry in the village has developed very well, so it can get so many categories of special prizes."

"Village BA", why is it so popular?

"Village BA" is not only a sports event that promotes the fitness of the whole people and enhances the physical fitness of the people, but also an important starting point for the use of races to help tourism and support production. Starting from the activities that the masses like, using sports to promote rural revitalization is a scenery outside the arena.

"Village BA", why is it so popular?

The president of the Taipan Village Basketball Association mentioned that due to the large number of registered teams, the game was often played until the next morning, and the audience on the stage was still full, thus forming a "dawn culture". Once the stadium lost power at 7 o'clock, repaired at 10 o'clock, as soon as the lights were turned on, the stage was still full of people.

"Village BA", why is it so popular?

Villagers do not understand why "Village BA" has become popular, because the competition is held every year, the atmosphere has been hot, and even villagers have sent short videos before. The answer may lie in "dawn culture" and "the atmosphere has always been hot".

When this wave of heat receded, the cheers and smiling faces of the villagers were still the best feedback.

【Author】 Yang Yue

Southern Review